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The Sales Leadership Framework Behind Multiple $100MM ARR Orgs

Sales Hacker

Hello and welcome to The GTM Newsletter – read by over 52,000 revenue professionals weekly to stay up-to-date and scale their companies and careers. With Vanta Questionnaire Automation, go-to-market teams can complete security reviews up to 5 times faster, helping you close deals in less time than ever.

GTM 115
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How B2B Buyers Make Purchase Decisions

Partners in Excellence

Each of these things impact the buying formula Jeff establishes: CD x CF > C + F (If you want to know what it means, read Jeff’s article ). So what drives the CIO in making the decision is different than those in the finance function. For the Controller: CD CTLR x FP CTLR > C CTLR + F CTLR.

B2B 113
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GTM 128: The Death of Demos and Selling What Customers Actually Need with Fred Viet

Sales Hacker

I remember, and this is maybe outdated because I haven’t ran BD teams in many years now, but back in the day, if it didn’t look like we were going to hit our number that month, we would set up Aussie hours where my team would cold call into Australia. I don’t think they’re as against cold calling as maybe the U.S.

GTM 117
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9 Things You Should Never Say to a Prospect Over Email

Hubspot

I wanted to follow up on the proposal.”. "Do Do you have any questions about the contract?". We’d already agreed on X price. If we can come down to X price, would you sign today?”. You might be interested in our newest Feature X. ". Finally, I picked up the phone and called my prospect’s office.

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The SaaS Executive’s Guide To Building A Winning Go-To Market Strategy

Sales Hacker

CASE IN POINT: In the late 90s, SkyStream followed Cisco’s footsteps in infrastructure sales. However, SkyStream was able to sustain itself as it had diversified with a $10M contract with Disney on a new product, a $5M 3-year contract with the Department of Defense, and a $2Mrevenue stream from both the EMEA and APAC region.

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The Top 10 Important Finance Mistakes First Time Founders Make

SaaStr

SaaS accounting and finance has gotten pretty complicated, and the impacts of getting it wrong have gone up substantially. Last year, I met with the founder of a start-up I really, really liked. She has worked with numerous start ups in Bay Area and Europe (Virgin Mobile USA Inc., Things have changed a lot. NanoGram Devices Inc.,

Finance 133
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Why You Should Kill Your Competitor in SaaS

SaaStr

Your value will go up insanely in the IPO or acquisition. If your competition signs folks up to 3 year contracts, “buy out” their contract by not charging them for overlapping time periods. But pay-up if your reps can get a deal ripped out of the competition. New competitors always pop-up.