PODCAST 138: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman
Sales Hacker
DECEMBER 1, 2020
He talks about the journey of a marketer leading the entire revenue function on the path to CEO. Because what we found is that one of the low points of any customer experiences, the moment after the contract is signed, all the good will and momentum that you create in the sales cycle is lost. As everyone suddenly forgets your name.
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