Hubspot

SEPTEMBER 12, 2024

I bought a new car in 2021, when the pandemic had virtually eliminated the gap between new and used prices. B2B buyers view their providers as potential partners, and as such, they’ll perform a much more thorough evaluation of all the pros and cons before they commit to a potentially lengthy contract. Who Are Your B2B Buyers?

B2B 81

B2B B2C Tradeshows Contract 81

Martech

JUNE 17, 2024

Trust in business is not quite the same as trust in our personal lives. You’ll never trust Salesforce or HubSpot the way you trust your family or your best friend, and I think the people at those companies would whole-heartedly agree on that point. Consumers trust Google to deliver the right information.

Trust 114

Trust B2B Non-Profits Government 114

Sales Hacker

OCTOBER 11, 2024

For example: Revenue is driven by metrics like win rate, ACV (average contract value), and number of deals closed. For example, when a rep improved ACV by 36% by packaging pricing differently, we didn’t stop there. You can’t change what’s already happened. What you can do is focus on metrics that lead to those results.

GTM 115

GTM X-functional Pipeline Construction 115

SaaStr

MARCH 21, 2022

Q: Dear SaaStr: When should a SaaS Company allow Month-to-Month contracts vs requiring 12-month commitments? Annual contracts combined with prepaid cash are a huge benefit. Bigger companies want to sign annual contracts, especially in exchange for discounts. This is probably the most important thing on pricing terms.

Contract 103

Contract Price Trust Up-sell 103

Hubspot

AUGUST 26, 2024

I identified a key stakeholder with purchasing authority, reached out with a simple yet elegant email pitch, and they responded asking me for a contract they could sign right away. No one is going to sign a contract on your first outreach, and they probably won’t even respond to your email or answer the phone.

Follow-up 85

Follow-up Contract Sales Technology 85

Hubspot

SEPTEMBER 6, 2024

Even when talks progress all the way to a signed contract, they will never be as engaged as they were in that initial moment when a problem arose and curiosity about your solution struck. When a prospect first reaches out for more information, I’ve found that engagement is at its peak.

Closing 80

Closing Contract Technique Sales 80

Hubspot

JULY 10, 2024

However, you still need to make sure you follow the PSP’s requirements, which are typically listed in the terms or contract, in order to remain compliant and keep your customers’ payment data secure. I like that it says “Secure payment by Square” below the checkout button as that gives customers a sense of security and trust.

Process 74

Process Retail Appointment Price 74

PandaDoc

MARCH 27, 2025

The key is to not come across as pushy so you can build trust with your customers. Another example: Say youre already utilizing PandaDoc for contract management , allowing you to create, manage, and sign contracts digitally and all in one place. Learn more about using CPQ to maximize your pricing strategy here.

Cross-sell 52

Cross-sell Sell Customers Legal 52

PandaDoc

MARCH 25, 2025

You choose a price based on size, add any extras, and send your customers on their way. You need to evaluate pricing, implementation, features, integrations, and ongoing support. Because of the hefty price tag, complex sales lead to a longer sales cycle than transactional sales. Take buying a CRM, for example.

Objectives and Key Results 52

Objectives and Key Results Contract Legal Sales 52

Hubspot

DECEMBER 20, 2024

But, one use case I havent seen talked about as much is AI pricing models. So why not apply AIs data-driven approach to pricing models and optimization, too? I wanted to learn more about AI pricing models and how AI can help optimize pricing for all industries, so I talked to the experts.

Price 36

Price Construction Cold Call Contract 36

PandaDoc

SEPTEMBER 28, 2022

A wide variety of possible price negotiation strategies exist but all of them have a common baseline. In this article, we’ll help you find answers to the most important questions that all business owners and salespeople should have in their arsenal when negotiating prices with their customers. Don’t focus on the price either.

Negotiate 98

Negotiate Price Gaming Contract 98

Lead Fuze

JULY 6, 2021

What is a Pricing Strategy? Pricing strategies don’t just come down to what you charge, it can come down to how you present your prices. I hope we come across as reliable and talented (so trust is already established). And it’s not over yet; now comes the biggest hurdle… pricing up your offering.

Price 98

Price Clients Sales Technique 98

ClickFunnels

OCTOBER 12, 2021

The price itself also varies depending on the business type, company size, industry, and other factors that affect the cost per lead metric. What matters, though, isn’t the price tag itself, but whether the lead generation agency can bring in leads at a cost that allows you to stay profitable. It depends. And that costs money.

Lead generation 244

Lead generation Contact Contract Price 244

Sales Hacker

JANUARY 7, 2025

On how those customers are buying, who are the trust advisors? It’s exactly that, the trust advisor. So they really want to have a trust advisor. Fred Viet: The other thing you mentioned, And I think the change we’re going to have as well is, okay, we all adore, I would say, pricing per seat.

GTM 117

GTM Sell Customers Cold Call 117

Salesforce

JUNE 10, 2022

Without customer trust, what do you have? However, only 23% of consumers say they completely trust the health industry. As providers, manufacturers, and pharmaceutical companies open digital front doors to engage with patients and B2B buyers beyond traditional in-person visits, building trust with these new channels is critical.

Trust 95

Trust Healthcare Pharmaceutical Appointment 95

SaaStr

MARCH 26, 2024

In it, we cover the SaaS community’s most pressing questions about Artificial Intelligence (AI), pricing, efficiency, and funding. Trust is a big deal with customer support. App contraction is still happening, and AI is absorbing all of the energy in the industry. When you’re mature, raising prices by $1 might make sense.

Price 118

Price X-functional B2B Growth 118

Sales Pop!

MAY 20, 2023

One of my core principles is that a good sales contract, at the end of the day, hurts both sides just a little bit—not too much on one side or the other, but just a little bit on both. One quality all salespeople should demonstrate is trust. The real profession of being able to view sales holistically is fading away.

Appointment 243

Appointment Education Sales Contact 243

Sales Pop!

MARCH 21, 2022

The Trust Character of Trade. The traders trusted the people they were trading with, and most importantly, the people trusted the traders. The quality of trust was ever-present, trust that people would receive what they were trading or paying for in equal measure. When ethics is present, then trust will be also.

Government 130

Government Contract Sales Trust 130

SaaStr

JUNE 3, 2020

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And what I’d like to talk to you about today is the SaaS Trust crisis we’re seeing. And what I’d like to talk to you about today is the SaaS Trust crisis we’re seeing. The situation is getting worse.

Trust 100

Trust Technology Technology Government 100

SaaStr

APRIL 7, 2020

No material annual price increases. Why does that mean a price raise in Year 2? No rip-off contracts. You let them out of rip-off contracts. A bit more here: What To Do When A Customer Wants to Cancel A Contract | SaaStr. Every customer would be OK if they knew the price every other customer paid.

Customers 121

Customers Contract Price Engineering 121

SaaStr

MARCH 25, 2021

We know how hard it was to get the lead, to build the trust, to win against the competition. When at the 11th hour, the customer pushes back hard on pricing … we don’t want to blow the deal. In Big Deals, by the time you come to pricing … pricing isn’t the #1 issue, not usually. Which it was.

Contract 124

Contract Sales Negotiate Price 124

Sales Pop!

JULY 5, 2023

Ensure you take into account all costs, such as insurance, maintenance, and running costs, not just the initial purchase price. Use various platforms like online review sites, forums, and car magazines to get a broad perspective on the potential vehicles in your price range.

Electricity 130

Electricity Finance Negotiate Contract 130

Sales Hacker

SEPTEMBER 2, 2020

This is where a sales rep physically meets a potential customer to discuss needs, budgets, volumes, prices, requirements, timelines, and other contract details. But meeting a client in person is still one of the most effective ways to build trust and, in turn, a solid, fruitful business relationship. Talk about a relationship.

Inside sales 132

Inside sales Cold Call Contract Price 132

Sales Pop!

JULY 9, 2024

Open communication fosters trust and ensures that you’re always in the loop regarding your SEO investment. What Is Your Policy on Contract Length and Cancellation? Before signing any contract, it’s important to understand the terms and conditions, particularly regarding contract length and cancellation policies.

Legal 130

Legal Contract Clients Campaign 130

ClickFunnels

SEPTEMBER 27, 2021

For example: Brett Cenkus is the founding partner of Cenkus Law, PC a business law firm specializing in mergers and acquisitions, capital raising, and contracts. Because people: Want to hire those they trust. Want to work with those they trust. Want to recommend those they trust to others. His YouTube channel has 16.5k

Referrals 237

Referrals Legal Lead generation Non-Profits 237

Martech

OCTOBER 23, 2023

Despite believing this would create a “win-win-win” situation, every company Austin pitched the idea to rejected Branch allegedly due to contracts in place with Google. Potentially anticompetitive conduct Google admits it quietly increases ad prices without telling advertisers (Sept. Microsoft claims the search market is ‘bogus’ (Oct.

Trust 88

Trust Objectives and Key Results Engineering Negotiate 88

SaaStr

SEPTEMBER 3, 2023

If your customers love and trust you, they buy more from you More products, more seats, bigger editions, more use cases Seen this in every single SaaS company I've ever worked with Few do everything they could here — Jason ✨Be Kind✨ Lemkin  (@jasonlk) August 27, 2023 In simpler times, this thinking is a positive. Almost no one.

Customers 115

Customers Price Contract Growth 115

PandaDoc

OCTOBER 5, 2021

Contract negotiation is essential for modern businesses, but it isn’t always easy. Let’s talk about contract negotiation in more depth. What is a contract negotiation? Contract negotiation is when two or more people discuss the current terms of a contract and come to a new, legally binding agreement.

Contract 52

Contract Negotiate Legal Government 52

Gong.io

MAY 31, 2021

Pricing options. Process: Trust it. Contracting. Contracting Process. A clear-cut contracting process eliminates (or at least minimizes) the Wild Wild West of Deal Making. A clear-cut contracting process eliminates (or at least minimizes) the Wild Wild West of Deal Making. Sales enablement materials.

Territory 118

Territory Objectives and Key Results Contract Price 118

Salesforce

FEBRUARY 21, 2025

Youll get higher returns on marketing dollars and quicker time to contracts. Automate the contracting and approval process. Standardized contracts help. Take control of all aspects of contract administration. The quote and contract process can be a bottleneck. Rely on more accurate forecasting. Be flexible.

Contract 52

Contract Government Price Service 52

PandaDoc

MARCH 19, 2025

Pricing can make or break a deal when it comes to making a sale in SaaS. This is when strategic pricing approaches come into play, a key one being ramp pricing. This article will break down everything you need to know about ramp pricing, including how it works and why its so important. What is ramp pricing?

Price 52

Price Contract Legal Negotiate 52

ClickFunnels

JANUARY 31, 2022

Twitter isn’t the same as UpWork and Outsourcing companies where payment and contracts are exchanged however you can discover and interact with freelancers before committing to anything. Whereas Trello is free to use, you have to pay to use Podio with prices ranging from $9 per month or $86.40 for the year.

Clients 219

Clients Contact Meeting Contract 219

SaaStr

SEPTEMBER 12, 2023

If done right, customer success can drive significant additional revenue through attitudinal loyalty and trust, proving it is a revenue enhancer, not just a cost center. But Not Lower Prices, Usually. SaaS prices are not usually lower due to competition from developing countries. Long-Term Contracts 8. If You Do It Right.

Price 112

Price Contract Territory Quota 112

Sales Gravy

NOVEMBER 20, 2023

This doesn't mean only reaching out when it's time to renew a contract. The cost of selling to an existing customer is typically lower, and the probability of success is higher because of the established relationship and trust. This doesn't mean only reaching out when it's time to renew a contract.

Account management 111

Account management Objectives and Key Results Cross-sell Contract 111

SaaStr

NOVEMBER 23, 2022

You need to trust the process but surrender to the outcome: if you can build a repeatable process, and create the environment and courage necessary to allow for a culture of experimentation, then the result will evolve out of that. Build an adaptable culture based on trust. It’s another instance of trusting the process.

Drivers/motivators 124

Drivers/motivators Trust Legal Finance 124

Martech

FEBRUARY 29, 2024

I believe it’s because MOps teams are not given the direction, trust or time to learn the full power of their martech stack. Review vendor contracts objectively with an open mind In a “do more with less” scenario, leaders often consider canceling vendor contracts to cut costs. Why is this?

Contract 110

Contract Technology Technology Price 110

Highspot

APRIL 1, 2025

How do you defuse arguments without eroding trust? Decision-Making Under Pressure A significant deal is teetering on the edge because of pricing or service concerns, and you must act fast. Why it matters: Hasty decisions can reduce profit and trust, while overthinking can lead to missed opportunities.

Objectives and Key Results 52

Objectives and Key Results Sell Objection handling Negotiate 52