ConversionXL

AUGUST 27, 2019

Be careful about contracts you sign and team training you invest in. They can now deliver a lot of the same functionality, and your main decision-making factor could be the pricing model. And its data-layer functionality is versatile. I recommend thinking about it this way: “Tool X is collecting the data. Stay focused.

GTM 124

GTM X-functional CRM Technology 124

Search Engine Land

DECEMBER 28, 2023

The decline of X Following Elon Musk’s takeover in 2022, Twitter’s ad revenue steeply declined. The following month, the platform changed its name to X and tried to lure back advertisers by slashing the price of video ads. Experts have predicted that X will lose as much as $75 million in ad revenue by the end of the year.

X-functional 116

X-functional Retail Launch Non-Profits 116

SaaStr

JULY 13, 2023

Startups come in all shapes and sizes on various stages of a timeline, yet it’s not surprising how many have the same questions and concerns about how to scale from x to y to z, the right time to hire and fire, and how to keep a team motivated during hard times. Likely within the hour that day. The Takeaway — People need to specialize. “But

X-functional 96

X-functional Closing Growth Contract 96

SaaStr

FEBRUARY 25, 2020

Because it’s not so much focused around X, Y, Z NPS score. If you sat and you said, “Okay, we sign a customer, we process their contract, we have to get them provisioned. They got a verbal, they’re like, we’re going to get a contract this is a scrape. How exactly did you help these people get promotions?

Prospecting 96

Prospecting Customers Promote X-functional 96

SaaStr

JANUARY 21, 2020

My velocity lane, PatientPop’s SMB SaaS, eight units a month, $13,500 contract. Calls, emails, connect rate, demos, performs, wins, average contract value. It helped bump customers into annual contracts and it helped people set great expectations so that customers didn’t churn. They came from medicine, right?

Quota 132

Quota Sales Healthcare Territory 132

Sales Hacker

JUNE 20, 2019

That tech served purposes like capturing leads directly from a website, automatically routing those leads to reps, increasing the volume of emails a human could send, enabling reps to make phone calls with a single click, and easily creating clean and crisp contracts for signature. Wanna know what else those products can do? Data capture.

Quota 84

Quota X-functional Strategize Start-ups 84

PandaDoc

FEBRUARY 27, 2023

If they agree, the deal is finalized by the signing of a contract. To use this promotional technique, the closer must go into the meeting anticipating objections (especially with pricing) and have a pre-approved offer ready to go. That is, “Sure, we can give you a discount but we need you to sign the contract today.”

Closing 52

Closing Contract Technique Referrals 52

PandaDoc

APRIL 12, 2022

Net Promoter Score (NPS). Net Promoter Score (NPS). NPS is calculated on a 0-10 scale and groups respondents like so: Promoters : Scored 9-10. They won’t enthusiastically endorse it in the same way that a promoter would, and they’re more likely to be pulled away by competitive offers. 7 customer success metrics for SaaS.

Customers 52

Customers X-functional Promote Price 52

SaaStr

MARCH 17, 2020

You’re probably going to have to be doing customer references unless there’s very small contract value, right, where there’s not a ton of pressure in making the right decision on the part of the prospective buyer. Then a third thing that you can do is incorporate it into the contract. What am I going to give?

Clients 75

Clients Service Customers Start-ups 75

Sales Hacker

JANUARY 7, 2025

Well, what I wanted to dive into, because it’s a personal passion of mine, I’ve been in kind of a partnerships function for a while, at least while I was an operator at Outreach. Because there is a chapter after the outcome or the promotion or whatever. Fred Viet: That’s good. Scott Barker: Awesome.

GTM 118

GTM Sell Customers Cold Call 118

SaaStr

MARCH 12, 2019

Awesome revenue growth on the X axis, awesome revenue retention on the Y. It was all about getting the contract. Once you had the contract, all the servers were set up, you flew in your professional services people, it took six months to set it up, it took six months to train people, and the product sucked, but it didn’t matter.

Growth 106

Growth Cross-sell Contract X-functional 106

Hubspot

FEBRUARY 11, 2019

Ask everyone to come prepared to discuss a certain product category or question, such as, "What's your favorite type of X and why?" It's functional enough to satisfy early customers and get a sense of what you should improve. Then promote the video on social, paid search, etc., or "Do you use anything to accomplish Y?

Minimum Viable Product 101

Minimum Viable Product Legal X-functional Networking 101

SaaStr

JULY 2, 2020

Kurt Muehmel: What’s interesting is that a lot of them do tackle a lot of customer-facing questions first and foremost, and this can be about customer activation, which promotions do we want to send to whom? You’re telling me mathematically the answer is going to be X, but I can’t understand why. Help me out.

Customers 117

Customers Contract Price Education 117

SaaStr

OCTOBER 30, 2020

How should interactive content be promoted? And so I think it’s kind of relevant across the whole spectrum, but the way you launch promote and the types of content you create will vary as you grow. The salesperson now isn’t just getting a name and email and this guy or girl wants to talk at X time.

A/B testing 111

A/B testing X-functional Start-ups Launch 111

SaaStr

AUGUST 26, 2022

X this year. You don’t have to do every single function to still get a customer. For all these types of categories, I know it’s trite, but you just have to find your 10 X feature that someone will buy. Maybe doesn’t have to send the contract out for his signature, but you never, ever, ever get the time back.

Quota 98

Quota Growth Product Closing 98

SaaStr

MARCH 1, 2019

Annual contracts: To what extent do annual contracts dominate today? Why does Tom think in the early days one should be wary of signing too many multi-year contracts? How does Tom think about calculating churn when it comes to multi-year contracts? And the first one as you said, Harry, is around annual contracts.

Contract 67

Contract Price Commission Conversion 67

SaaStr

JANUARY 3, 2020

Annual contracts: To what extent do annual contracts dominate today? Why does Tom think in the early days one should be wary of signing too many multi-year contracts? How does Tom think about calculating churn when it comes to multi-year contracts? And the first one as you said, Harry, is around annual contracts.

Contract 12

Contract Price Commission Conversion 12

PandaDoc

MARCH 7, 2023

In any event, you can always help ease the friction of pre-pitching by offering a gift, promotion, or free trial. Typical actions that close a sale include final quotes, agreed negotiations, deposits, and the signing of contracts and other legal documents. What needs to happen to close deals will depend on the nature of your business.

Process 52

Process Objectives and Key Results Pitch Sales 52

SaaStr

FEBRUARY 21, 2020

So don’t be too upset if you’re not yet at the four X number, but know for sure that if you don’t get beyond that, you’re not going to have a very profitable company in the long run. You do want a clear contract to exist between sales and marketing for the number of MQLs that they have to deliver.

Non-Profits 87

Non-Profits Up-sell Start-ups Product 87

Hubspot

FEBRUARY 12, 2025

So, we decided to create a tool that could scan individuals Twitter (now X) profiles and generate content tailored to the individual. When we launched, we simply shared the link on X, hoping a few dozen users might try it out. I personally feel that X is a great place for doing that. Step 3: Make use of cutting-edge AI tools.

Minimum Viable Product 36

Minimum Viable Product X-functional Healthcare Territory 36

Sales Hacker

JANUARY 21, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Rob Giglio is the Chief Customer Officer at Canva, where he oversees Canvas sales and go-to-market functions. I think there was four promotions in there. So I always like to give a quick bio for the, the listeners.

GTM 106

GTM Gambling B2B E-commerce 106