Sales Hacker

SEPTEMBER 20, 2024

Hello and welcome to The GTM Newsletter – read by over 52,000 revenue professionals weekly to stay up-to-date and scale their companies and careers. The energy was electric, and it was a testament to the excitement around what Operator is building. This one certainly was.

GTM 65

GTM Launch Electricity Sales 65

SaaStr

DECEMBER 3, 2023

You used to run a training, then hope that conversions improved once your sales cycle caught up. Prior to joining Algolia, Jack gained PLG-driven GTM experience at Appcues, and started his career in FP&A at General Electric. The post My App Stack: Jack Moberger, Director of Enablement at Algolia appeared first on SaaStr.

Electricity 75

Electricity GTM Consult Launch 75

Martech

FEBRUARY 13, 2023

Product-led growth (PLG) is all the rage as a go-to-market (GTM) strategy for B2B software companies looking to increase adoption and grow revenue. The “growth at all costs” mindset where capital was cheap is in the rear-view mirror. So, why PLG now? The SaaS sales and marketing landscape has shifted.

Growth 106

Growth GTM Product Cross-sell 106

ConversionXL

JUNE 2, 2022

How do you sustain growth that precedes the highest IPO in history for a software company? How uniting reporting increased revenue from target accounts by 21% for Schneider Electric. Schneider Electric (SE) had several ABM campaigns spread across multiple siloed channels. Keep doing what works. Results from SE’s ABM efforts.

Electricity 105

Electricity Pipeline Campaign Follow-up 105

ConversionXL

JUNE 25, 2021

We’ll also share when to transition to the growth stage in the product lifecycle so you can drive conversions and revenue off your momentum. Growth: A sharp increase in users and sales. A product launch lives primarily in the introduction phase (merging into growth once it generates enough demand).

Launch 96

Launch Product Non-Profits GTM 96

Sales Hacker

DECEMBER 8, 2020

If you missed episode 137, check it out here: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman. Outreach revolutionized is customer engagement by moving away from siloed conversations to a streamlined and customer-centric journey. Give us a little bit about the stage of growth that you’re at.

Sales 98

Sales E-commerce Technology Technology 98