Sales Hacker

JUNE 30, 2020

Habits that create high-impact behaviors [17:25]. The lowdown on high-impact habit virtual masterclasses [35:08]. And we’re going to hear what is that one habit in the conversation that follows. So it’s a great conversation. For better or worse LinkedIn has the product that you need.

High impact 107

High impact Meeting Drivers/motivators Conversion 107

Search Engine Land

JUNE 26, 2023

Advertisers were shown how to improve their YouTube marketing strategies with cost-efficient, high-impact, tried and tested methodologies at SMX Advanced. The secret to creating high-reach, low-cost environments and making campaigns more effective lies within four specific variables, according to digital advertising expert Corey Henke.

High impact 84

High impact Objectives and Key Results Campaign Launch 84

Search Engine Land

SEPTEMBER 17, 2024

Why it matters : The holiday season is crucial for retailers, and Meta’s new tools are designed to help you cut through the noise, drive sales both online and in-store, and create personalized, high-impact ads that meet shoppers where they are. Key details.

Retail 89

Retail High impact Campaign Promote 89

Partners in Excellence

DECEMBER 31, 2024

One of the key strategies for very early stage companies, for new product developers, or lean practitioners, is the concept of the “Minimum Viable Product.” ” It’s a very customer centric approach in launching new products. Companies like AirBnB, Zappos, Uber.

Minimum Viable Product 127

Minimum Viable Product Pipeline GTM Drivers/motivators 127

Partners in Excellence

JANUARY 22, 2025

We all have been the subject of the most horrible LLM generated emails, social media conversations, AI generated posts. So what does this mean as we look to leverage these tools with greatest impact? Not just in our products, but in our customers, their businesses, and how they recognize the problems we solve.

Manufacturing 124

Manufacturing Engineering Technology Technology 124

Martech

AUGUST 8, 2024

As these ecosystems grow bloated and more complex, challenges related to integration, utilization and ROI compound, becoming significant blockers to productivity. Performance metrics: Evaluate each tool’s effectiveness based on key performance indicators (KPIs) such as lead generation, conversion rates and customer engagement.

Objectives and Key Results 120

Objectives and Key Results Strategize Technology Technology 120

Heinz Marketing

JULY 19, 2024

Drift : For AI-powered chatbots and conversational marketing. By implementing an AI-powered data analytics tool like Tableau , they were able to derive actionable insights quickly, leading to a 30% increase in lead generation and a 25% boost in sales conversions within six months. Hootsuite : For social media scheduling and analytics.

Strategize 114

Strategize B2B Lead generation Objectives and Key Results 114

Sales Hacker

NOVEMBER 15, 2024

Product : HG Insights. Reflection exercises: After every call, have reps summarize the conversation and identify key takeaways without relying solely on AI-generated notes. Product-Channel Fit (PCF): Finding the right growth strategy for your product. PCF is about focusing on 1 or 2 high-impact channels.

GTM 113

GTM Cold Call Strategic partnership Follow-up 113

Search Engine Land

AUGUST 3, 2023

Learn from experts on how you can leverage actionable insights for product development and set new standards for customer-centric innovation. Register and attend “Build High-Impact Customer Experiences with Actionable Consumer Insights,” presented by Disqo. Click here to view more Search Engine Land webinars.

High impact 77

High impact Customers Engineering Presentation 77

Hubspot

FEBRUARY 25, 2014

But no one brain can be a conversion optimizer, designer, and content expert at once. It’s common for marketers to prioritize content as a top-of-the-funnel marketing activity to build reach and awareness for a company’s unique thought leadership and products. Observability: Products that are highly visible sell themselves.

High impact 78

High impact Sports Follow-up Strategize 78

Partners in Excellence

OCTOBER 6, 2022

We can nod our heads in acknowledgment, but then we respond in our language… We speak the language of our products, our companies, and how great we are. We know our products might be able to solve their problems, but the language we express this is the language of features, functions, feeds, and speeds. We changed the language.

Conversion 122

Conversion Customers Construction Drivers/motivators 122

Search Engine Land

SEPTEMBER 27, 2024

AI can significantly streamline SEO tasks, freeing time to focus on high-impact strategies. However, with new AI tools constantly emerging, it can be overwhelming to know which ones truly enhance productivity and which may complicate things. If you want to create more impactful content, MarketMuse is a must-have tool.

Engineering 119

Engineering Start-ups High impact Follow-up 119

ClickFunnels

JULY 21, 2021

Obviously, an elevator pitch is effective if it achieves the salesperson’s desired result: conversion. And while every salesperson’s goal will be a little different — as well as every product’s, service’s, and business’ — there are many similarities between the elevator pitches that work and the ones that don’t. High-Impact.

Pitch 246

Pitch Appointment E-commerce Real Estate 246

Sales Hacker

DECEMBER 20, 2018

To consistently perform, sales leaders need to master the science of sales productivity. What is Sales Productivity? Sales productivity is all about maximizing time spent on the most critical sales rep activities (prospecting, client meetings, networking) and minimizing the resources needed to accomplish them (i.e.

Product 110

Product Tradeshows Appointment CRM 110

Search Engine Land

JULY 29, 2024

Learn how to: Streamline your workflow: Reduce manual tasks and focus on high-impact activities. Improve sales productivity: Align marketing and sales for maximum impact. Personalize your messaging: Deliver targeted content to the right audience at the right time.

High impact 76

High impact Launch Prospecting Product 76

Hubspot

NOVEMBER 25, 2019

Ecommerce is the ultimate optimization puzzle -- from individual product pages to filtering mechanisms to your checkout sequence, every choice you make has the potential to have a massive impact on the sale of a given product. Here, let's explore what ecommerce conversion rates are, why they matter, and how to raise yours.

Conversion 100

Conversion Angle Agriculture User Experience 100

Martech

DECEMBER 6, 2024

Let’s examine how AI can amplify your creativity and productivity and aid the human insight and strategic thinking of exceptional marketing. This includes expanding initial AI efforts, finding high-impact use cases, training teams, and managing organizational change. Creating engaging imagery. His humility.

Angle 126

Angle Objectives and Key Results Education Strategize 126

Partners in Excellence

FEBRUARY 2, 2022

First, while I believe there is huge potential with conversational intelligence, I have to confess a lot of cynicism in how it is sold and used today. Sometimes, I tend to think conversational intelligence is an oxymoron. But I had a brain fart in thinking about conversational intelligence.

Conversion 71

Conversion High impact Gaming Meeting 71

Partners in Excellence

NOVEMBER 29, 2023

I’ve noticed a huge gap in how we equip and train our sellers, how we help them engage our customers in high impact conversations that focus on them and their problems, not pitching our projects. We want to—we need to—have high impact conversations with our prospects and customer.

High impact 146

High impact Pitch Conversion Prospecting 146

Sales Pop!

MAY 26, 2023

The goal of sales enablement is to improve the productivity, efficiency, and effectiveness of the sales team, by providing them with the necessary resources to engage and convert prospects into customers. By doing so, they can improve their sales team’s productivity and effectiveness, ultimately leading to increased sales revenue.

Objectives and Key Results 224

Objectives and Key Results Cross-sell Sales Strategize 224

Partners in Excellence

JULY 25, 2024

We have tools and technology that “equip” us for conversations with our customers. The problem is, these are the starting points to a conversation. And if they work, as we would hope they work, can we carry on the conversation? These conversations precede any conversation about how we might help them.

Conversion 77

Conversion High impact Technology Technology 77

Highspot

OCTOBER 29, 2024

In fact, 65% of high-impact sales organizations (75% or more of reps achieving quota) report that sales managers spend 20% or more time coaching. From generative AI to conversational intelligence, AI is reshaping how sales managers provide coaching to improve sales performance and increase win rates. What is AI Sales Coaching?

Objectives and Key Results 64

Objectives and Key Results Sales Pitch Objection handling 64

Partners in Excellence

OCTOBER 2, 2024

Or what if, through conducting high impact meetings, we reduce the number of meetings we need to win deals? In the process, we were both far more productive, but customers welcomed this because they were accomplishing more. But to qualify for a high impact meeting, we have very specific goals.

Meeting 139

Meeting High impact Quota Start-ups 139

Hubspot

JUNE 5, 2023

For example, he calls out that emotions can impact a buyer’s perception of value and their willingness to take risks. In B2B sales, closing a deal requires that your buyer(s) recognize the value your product or service delivers. The approach consists of four steps that will help emotions seep into your sales conversations.

Service 88

Service Conversion Objectives and Key Results High impact 88

SaaStr

JUNE 4, 2021

The critical role of product managers and ways to utilize them effectively. How many of you guys’ product rely on the highly functioning engineering team? Helping the engineering teams run smoothly and being super productive thanks to mentoring. So then after that, what we did is we built the first alpha of our products.

Product 124

Product Customers Sell Engineering 124

Partners in Excellence

AUGUST 26, 2024

Most of “modern outreach,” is a variant of two approaches: “This is what our product does, buy my product……,” alternatively called the sledgehammer approach. “Customers like you have this problem, buy my product… ,” a gentler version of the sledgehammer approach.

High impact 139

High impact Growth Trust Prospecting 139

ConversionXL

JUNE 10, 2020

You’ve spent hundreds of hours perfecting your product and countless meetings defining your brand. Before you go back to the drawing board, reconsider your product positioning. Taken together, the messaging, pricing, features, branding, partners, and customers create context and set the scene for the product. Zen Proverb.

Product 80

Product E-commerce Price Service 80

Partners in Excellence

APRIL 17, 2024

We are trying to get our customers to change from the current products or services they are using, to our products and services. We want the customer to recognize and exploit a new opportunity, which mandates the use of our products and services. Without some sort of change, we never get a purchase order.

High impact 143

High impact Service Conversion Growth 143

Martech

OCTOBER 17, 2024

The AI pals are “fueled with emotional intelligence; bringing real empathy and understanding to every conversation. Hype AI launched its marketing platform, which lets businesses of all sizes create high-impact content and foster intuitive brand growth.

A/B testing 68

A/B testing Launch High impact Campaign 68

Partners in Excellence

OCTOBER 29, 2021

Sadly, this form of questioning seems to dominate too many conversations. As sellers, too often our “discovery” process really focuses on giving the opportunity to pitch our products. Customers recognize the manipulation, they know they aren’t learning anything in the conversation. People recognize it.

Legal 155

Legal High impact Pitch Conversion 155

Highspot

APRIL 1, 2025

Learn how AI roleplay removes these barriers, giving you a scalable, data-driven way to manage your team and prepare them for real-world sales conversations that make or break deals. Research reveals that new hires can require up to 20 weeks to reach full productivity in professional roles and over 26 weeks at the executive level.

Objectives and Key Results 52

Objectives and Key Results Sell Objection handling Negotiate 52

Cerebral Selling

OCTOBER 7, 2024

message, send them an article, white paper, or even a book that’s relevant to their business, a challenge they’re likely experiencing, or a recent conversation you had with them. The key here is that the content you share should ideally be arms-length from your company, brand, or product and add legitimate value.

Pitch 181

Pitch Sports Up-sell Prospecting 181

Search Engine Land

AUGUST 23, 2024

System issues typically need to be addressed at the product or business leadership level, which means securing prioritization from higher-ups. Similarly, optimizing meta tags for product pages typically has a more direct link to revenue than optimizing the meta tags for an ebook page. Will it have a high impact?

X-functional 67

X-functional Objectives and Key Results Engineering High impact 67

Salesforce

JANUARY 17, 2025

Whether its lowering the rate of product returns or reducing the cost of service cases, the effectiveness of commerce operations depends on keeping an eye on the ledger. Anyone running a commerce business needs to be concerned with driving conversions. so Agentforce can put its product data, business data and third party data to work.

Growth 52

Growth High impact Repeat business Promote 52

Partners in Excellence

NOVEMBER 29, 2017

It must be that time of year, but recently I’ve gotten a number of queries from thoughtful executives: “Dave, we need to transform the way we sell from product to solution selling……” That statement is always a little confusing to me, naturally I ask, “What does that mean and why do you want to change?”

Product 61

Product Sell Pitch Up-sell 61

ConversionXL

OCTOBER 23, 2015

That’s where qualitative conversion research comes into play. Despite optimizing your lead gen form, which you suspect is the problem, you’re not seeing a major increase in conversions. You simply ask, “What prevented you from buying Product S?” Conversion research, qualitative or quantitative, is vital. What gives?

UX 122

UX Objectives and Key Results Conversion High impact 122

Sales Pop!

JANUARY 25, 2023

Ever wanted to buy a product and was just a little bit unsure but in the end, bought it anyways? What urged you to buy that product? Lots of businesses have been using social proof to encourage their target audience to buy their products. So it’s important to make reviews and testimonials for your products available.

Sales 130

Sales Promote High impact Trust 130