Remove Conversion Remove Inside sales Remove X-functional
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5 key trends we’re seeing in B2B marketing

Martech

Welcome the new generation of buyers Gen X and Y are entering the buying group, in droves. Interestingly, this change in buying behavior has major implications for the role of the marketing function in the firm. Some of the trends I’m seeing have been developing for a while, but now they’re really taking off.

B2B 132
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The Sales Team – Your Ultimate Guide

The 5% Institute

One of the most important functions in business, is to build an effective sales team that you can rely on to sell your products and services. A high performing sales team can make the difference between a mediocre business – and one that brings your goals and dreams to reality. Hiring For Your Sales Team. Cost per lead.

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PLG: How to Turn A Free Sign-Up Into An Enterprise Logo

Sales Hacker

Hubspot recently released a blog on how to effectively optimize the freemium conversion rate; see link/visual below: 5 key steps in the process: 1. To improve freemium conversion rates, it’s essential to set appropriate product limitations for free accounts. Take a more hands-on approach to inside sales.

GTM 121
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B2B Sales Outsourcing Is Dicey. Here’s How to Do It Right

Sales Hacker

W hat is Sales Outsourcing? Sales outsourcing gives parts of your own sales process to others (individuals or agencies). Reasons to outsource include: Lack of expertise and experience in some sales functions (e.g. What sales outsourcing should NOT be: Indirect sales channels like resellers, solution partners, etc.

B2B 100
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The Ultimate Guide to Sales Metrics: What to Track, How to Track It, & Why

Hubspot

Number of conversations. Number of demos or sales presentations. Activity sales metrics are leading indicators. Total value of sales by month/quarter (by team and by individual). Conversion rate by sales funnel stage (by team and by individual). Lead Generation Sales Metrics. Phone Sales Metrics.

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From Engineer To Sales Role – What You Need To Know

The 5% Institute

When moving from an Engineer to sales role, people can sometimes feel a bit hesitant before making the move. You may have spent years learning your engineering craft; building up your technical prowess and learning how to do things in a functional and systematic way. Engineer To Sales – Don’t use Jargon.

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Sales Pipeline Radio, Episode 308: Q & A with Murali Nemani @muralinemani

Heinz Marketing

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We cover a wide range of topics, with a focus on sales development and inside sales priorities. Matt : Welcome everyone to another episode of Sales Pipeline Radio.

Pipeline 105