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Salesforce launches Agentforce for Retail

Martech

Salesforce announces the launch of Agentforce for Retail as well as Salesforce Retail Cloud with Modern POS. The new Agentforce for Retail includes a library of pre-built agent skills relevant to retail such as order management, appointment scheduling, guided shopping and loyalty promotion management. Loyalty promotion creation.

Retail 122
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Salesforce launches new, ‘more trustworthy’ generation of AI bots

Martech

Yesterday, Salesforce launched Agentforce — generative AI bots the company says can be trusted to take action on their own. Merchant does all the site-related tasks for merchandisers, including promotions, product descriptions and insights. Benioff said customers will launch 1,000 of the bots at next week’s Dreamforce conference.

Launch 111
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How To Effectively Promote A Product To Customers

ClickFunnels

The post How To Effectively Promote A Product To Customers appeared first on ClickFunnels. If you’re wondering how you can promote a product to your existing customers, then you’re already on the path to success. When do you start promoting a product before it launches? Understanding the Product Launch Sales Funnel.

Promote 264
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SAP to launch loyalty management solution for retailers

Martech

Omnichannel promotion planning with real-time redemption to deliver offers, digital payment and gifting to all customers across all channels. Metrics that track promotion performance, linked to financial systems to measure ROI. Seamless engagement from discovery through to conversion is great; but CX doesn’t stop there.

Retail 105
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IAB Tech Lab releases protocol for private sharing of conversion data

Martech

The protocol is aimed at enabling advertisers and publishers to share and measure conversion data without exposing user-specific information. The protocol is launched in an environment where traditional identifiers and traditional attribution techniques are increasingly stressed. What it does. Email: Business email address Sign me up!

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How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2)

ClickFunnels

The post How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2) appeared first on ClickFunnels. For marketers, launching a new product can be equal parts thrilling and nerve-wracking. The hype behind launching a new product is hard to replicate. Failure to Launch? And why not?

Launch 244
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Google Ads unveils advanced performance planner for YouTube campaigns

Martech

Google Ads launched advanced “Performance Planner” plans, now including tailored strategies for YouTube campaigns, focusing on demand gen for both Action and Awareness goals. Prioritize conversions with a mix of Video Reach, Video View, and Demand Gen campaigns. Why we care. Awareness Plans. First seen. Processing. See terms.

Campaign 118