Tibor Shanto

JUNE 17, 2021

What hypothesis I am proposing is this: Ambition is key – investing energy in low balling targets will hurt you in the long run. If the reasons why goals are set to be a stretch is new to you I’d recommend you read this post about OKR grading as it outlines the science of why ambition is key to team and organisational success.

Objectives and Key Results 293

Objectives and Key Results Quota Sales Drivers/motivators 293

Tibor Shanto

AUGUST 5, 2021

With my clients, we focus on Objectives, the definition is as follows: Buyers will see value in those services and/or products that remove barriers, obstacles, or help bridge gaps between where the buyer is now – and – their objectives! The challenge for many sellers is defining Objectives. Productivity.

Objectives and Key Results 293

Objectives and Key Results Sales CRM Prospecting 293

The 5% Institute

AUGUST 11, 2022

Something we teach Sales Professionals and Business Owners that make their sales conversations a lot more successful, is framing a sales conversation – also known as a pre-frame. Framing a sales conversation is a game changer. What Is Framing A Sales Conversation? Why Framing A Conversation is Critical For Sales Success?

Conversion 140

Conversion Objectives and Key Results Sales Trust 140

Tibor Shanto

JULY 7, 2021

But there is no denying that a lack of quality prospects leads to the same poor results. It’s like those idiots who say, “value is subjective,” it’s not, it can be very objective, measurable and addressable. It is about what you do and the results, which is why half prefer to operate in the subjective. How Do You Feel?

Objectives and Key Results 301

Objectives and Key Results Quota Gaming Commission 301

Tibor Shanto

AUGUST 24, 2021

For many, including myself, a key attribute is curiosity; but it is one thing to talk about it, different to execute. The more curious you are about their objectives and how they may achieve them, the more you can get the prospect to think. Then extend that into your conversations with colleagues, Including your sales manager.

Objectives and Key Results 326

Objectives and Key Results Quota Technique Prospecting 326

ClickFunnels

JANUARY 1, 2023

The post 10 Conversion Copywriting Tips That Can Explode Your Business appeared first on ClickFunnels. Conversion copywriting is a powerful tool that can help. If done correctly, it can be incredibly effective in boosting sales and conversions. If done correctly, it can be incredibly effective in boosting sales and conversions.

Conversion 130

Conversion Objectives and Key Results A/B testing Drivers/motivators 130

Veloxy

MAY 30, 2024

When we engage with potential customers, we can learn about their pain points, preferences, and objections. Setting Clear Objectives and Goals for Your Campaign Having clear objective s is essential for any cold outreach campaign. Highlight key benefits and use visuals if possible. We need to know what we want to achieve.

Objectives and Key Results 246

Objectives and Key Results Cold Call Click Through Rate Technique 246

Martech

MAY 3, 2024

Introducing objectivity through data In “Hamlet,” Shakespeare writes, “There is nothing either good or bad, but thinking makes it so.” Usually, there is no objectivity because leadership comes up with an idea and we execute it. Therefore, we need to introduce objectivity to how we work. But who’s right?

Trust 130

Trust Objectives and Key Results Campaign Finance 130

Veloxy

JUNE 21, 2021

Handling Cold Call Objections. The key to the best cold calling scripts is a proper structure. You’ll start the conversation off with an air of confidence and familiarity. Open-ended questions will help keep the conversation flowing. Yes-or-no questions stop the flow and may end the conversation.

Cold Call 298

Cold Call Objectives and Key Results Pitch Follow-up 298

Veloxy

SEPTEMBER 28, 2023

Two people could be selling the same product, but experience very different results. Use all resources that you have at your disposal to gather information on objectives, strategies, and challenges. Efficiency is key, and one of the best ways to improve efficiency is to only talk to leads that you’re likely to be able to sell to.

Objectives and Key Results 264

Objectives and Key Results Pitch Angle Sales 264

Search Engine Land

OCTOBER 6, 2023

Whether you have just built your first search campaign or have already set up thousands, once you hit the “launch” button, you’re probably already thinking about how to effectively track and share the results of your efforts. Conversion rate will be a secondary indicator of performance.

Objectives and Key Results 120

Objectives and Key Results CTR Campaign Territory 120

Veloxy

JANUARY 2, 2024

Set and Track Sales Objectives Setting goals is essential for your company to consistently achieve growth targets in sales. If you don’t have a roadmap outlining how to approach sales, you can’t expect consistent results. However, this is a balancing act you can’t afford to get wrong.

Product 246

Product Territory Objectives and Key Results Sales 246

Search Engine Land

SEPTEMBER 11, 2023

In contrast to click-based and conversion-based bidding, this strategy is designed to optimize financial business outcomes. Advertisers who switched from Target CPA to Target ROAS saw a 14% increase in conversion value at a similar return on ad spend, per Google’s internal data from March 2021.

Profit margin 134

Profit margin Objectives and Key Results Campaign Conversion 134

ClickFunnels

OCTOBER 22, 2021

Low-quality traffic — which refers to traffic that isn’t interested in what you’re offering or can’t afford it — will always result in a low conversion rate and a high cost per conversion. Unsurprisingly, value stacking like this results in wicked high conversion rates. So how do you drive high-quality traffic?

Objectives and Key Results 248

Objectives and Key Results Sales Non-Profits Follow-up 248

Martech

MAY 1, 2024

Rapidly advancing generative AI models promise to help scale marketing and sales functions by automating customer conversations. Information management and storage company Iron Mountain adopted a gradual and surefooted approach to adopting digital assistants and making conversational AI a driver of engagement and revenue growth.

Conversion 121

Conversion Objectives and Key Results Drivers/motivators Trust 121

Veloxy

NOVEMBER 30, 2023

With enablement, sales teams stay updated on: Market trends Competitor information Product updates Key Customer Insights This knowledge helps them adapt quickly to changes. Set Clear Objectives and Goals Be clear about what you want to achieve with your sales efforts. Making them more agile and responsive in the field.

Objectives and Key Results 279

Objectives and Key Results Territory Inside sales Cross-sell 279

Veloxy

FEBRUARY 13, 2023

While close ended questions give you faster and direct results, open ended questions deliver richer and more valuable insights. Rather, it will create a rabbit hole of a sales conversation." When you reach out with a question that references a conversation from six to twelve months ago, those “You remembered!”

Objectives and Key Results 246

Objectives and Key Results Sales Objection handling Follow-up 246

Sales Hacker

SEPTEMBER 24, 2022

In this article, I’ll walk you through: What a sales funnel is, The elements of a high-performing sales funnel, And finally, strategies to create sales funnels that get results. The sales funnel has 4 stages and — this is key — represents the buyer’s journey from the buyer’s point of view. What is a sales funnel? A whopping 67.6%

Objectives and Key Results 128

Objectives and Key Results Cold Call Sales Follow-up 128

Search Engine Land

JANUARY 20, 2023

Out of the box, engagements include clicks, scrolls, conversions, and more. Enhanced measurements GA4 tracks conversion data as an event. Firstly, and most obviously, form submissions are likely to be completed by qualified leads and may result in a sale. Get the daily newsletter search marketers rely on.

Objectives and Key Results 115

Objectives and Key Results Conversion Campaign Drivers/motivators 115

Search Engine Land

JUNE 21, 2024

I’ve had more conversations over the years with some clients on why average CPC is up year on year, why they aren’t top of the SERP on certain searches, or why the bounce rate is so high on a Shopping ad compared to a Search, rather than discussing how our overall business objectives are progressing.

Campaign 89

Campaign Objectives and Key Results Clients CTR 89

Search Engine Land

FEBRUARY 19, 2024

Today, consumers are looking for more personalized experiences and relevant conversations across all touch points. Based on the searcher’s intent, search engines strive to surface results that will meet the searcher’s need – in other words, content that will engage them and provide a great experience.

Objectives and Key Results 111

Objectives and Key Results Territory Real Estate Hospitality 111

Martech

NOVEMBER 12, 2024

This forecast highlights the key trends, challenges and opportunities reshaping GTM strategies for the coming year. It’s about accurately reporting and representing the facts of the situation as best as I can so everyone might be able to have a new conversation about where to go next. What does this mean in practice?

GTM 127

GTM Go To Market B2C B2B 127

Veloxy

NOVEMBER 15, 2022

Studies show that at least 94% of B2B teams have adopted account based selling in a bid to deliver improved buying experiences that lead to increased conversions and loyalty. This guide to account based selling for beginners will answer all of your key questions, such as: What is account based selling? The results?

Sell 246

Sell Objectives and Key Results SQL B2B 246

Veloxy

JUNE 15, 2023

Key factors driving outside sales growth include personalized customer service, increased competition, and digital technologies & tools. Key skills for success include excellent customer relations, proficiency in new business development, adeptness in account management, technical sales knowledge, and problem-solving capabilities.

Outside Sales 264

Outside Sales Objectives and Key Results Negotiate Territory 264

Iannarino

FEBRUARY 28, 2024

Over the last two decades, many sales leaders have chased every shiny object that was put in front of them. What are your current sales-team development initiatives, and how will they improve your results? It seems that a large majority of sales leaders believe their pipeline coverage is the key to success.

B2B 197

B2B Objectives and Key Results Pipeline Sales 197

Martech

OCTOBER 7, 2024

Prompt: Do you care about site speed and conversion? Answer: Absolutely, site speed is a critical factor that directly impacts conversion rates. Research consistently shows that faster-loading websites lead to better user experiences, which in turn can significantly increase the likelihood of conversions.

Conversion 72

Conversion Objectives and Key Results User Experience Follow-up 72

Tibor Shanto

SEPTEMBER 28, 2021

Yet every time we do an exercise around what “you sell”, we see a different result. The goal is to align with their objective and desired outcomes. Concentrate on objectives, outcomes, and personal and corporate success, by creating focus without limiting possibilities. Which is an entirely different conversation.

Objectives and Key Results 167

Objectives and Key Results Appointment Prospecting Up-sell 167

Martech

JULY 7, 2023

Conversion rate Depending on your ESP, this campaign-level metric might be reported in your dashboard. How to calculate it Take the number of conversions and divide it by the number of emails delivered ( Note : Not the total number of emails sent). What to know How you calculate conversion rate matters.

Campaign 126

Campaign Represent Objectives and Key Results Growth 126

Search Engine Land

OCTOBER 8, 2024

From campaign setup to targeting and optimization, you’ll find strategies to suit both short and long sales cycles, helping you generate quality leads and boost conversions. You would test the same options but for views or conversions as the campaign goal rather than clicks or conversions chosen as the goal of display campaigns.

Service 96

Service Appointment Objectives and Key Results Campaign 96

Martech

AUGUST 19, 2024

Personalized engagement : Using tailored messaging addresses specific challenges, increasing the likelihood of conversion. It ensures your marketing efforts are focused on high-value targets that align with your business objectives. Here’s how to effectively identify and select these key accounts.

B2B 124

B2B Objectives and Key Results Campaign Contact 124

Veloxy

DECEMBER 9, 2024

Despite this, you might be frustrated by underwhelming results and a lackluster adoption from your team. Set precise and easily measurable objectives for your team and track their progress. Simplify the User Experience When it comes to improving Salesforce integration, simplicity is key. Is it increased lead conversion?

Objectives and Key Results 130

Objectives and Key Results Negotiate Outside Sales Follow-up 130

Martech

AUGUST 13, 2024

These are quantitative evaluations that allow organizations to accurately follow the steps made toward specific objectives. The goal for organizations, then, is to cultivate a sustained, proactive and informed process for gathering and using operational data — operational metrics maturity — to achieve optimal performance and results.

Objectives and Key Results 119

Objectives and Key Results Strategize Follow-up Technology 119

Partners in Excellence

MAY 28, 2024

Before I get into this article, credit for the idea comes from a conversation with my friend, Jack Malcolm. ” Leveraging these prompts results in the LLMs giving us answers. In some cases they help us identify key issues in certain situations. And prompt engineering is the means by which they conduct these conversations.

Engineering 142

Engineering Objectives and Key Results Conversion Process 142

Veloxy

SEPTEMBER 30, 2021

This is the golden key to cold calling! Yet… 82% of buyers have reported that they accepted a meeting with a cold-calling salesperson as a result of their initial call. Using scripts and rehearsed conversations can get you or your salespeople prepared for any scenario. So, cold calling must be doing something right?

Cold Call 211

Cold Call Objectives and Key Results Real Estate Up-sell 211

Martech

NOVEMBER 13, 2024

He emphasized the importance of stepping into a role that aligns with the organization’s growth and profitability objectives. In his words, marketing leaders must evolve into strategic contributors whose insights drive core business results. Marketing should not be a support function measured solely by campaign metrics.

Drivers/motivators 136

Drivers/motivators Growth Objectives and Key Results Strategize 136

Martech

JANUARY 29, 2024

Here are some key areas where generative AI can make a significant impact: Content Generation: Generative AI can help startups create high-quality and engaging content at scale. Lead Generation and Conversion Optimization: AI algorithms can help startups identify and target potential customers with precision.

Objectives and Key Results 119

Objectives and Key Results Lead generation Growth Campaign 119

Martech

SEPTEMBER 20, 2024

This results in what I would call “random acts of AI.” However, they do so without identifying the real bottlenecks in content production or thinking through a cohesive plan for how content drives engagement, leads or conversions. You use AI to outline, edit and perhaps even write sections of your blog posts. Schedule a meeting.

Profit margin 133

Profit margin Objectives and Key Results Strategize Legal 133