How to align your martech COE with organizational and go-to-market goals
Martech
SEPTEMBER 16, 2024
Sales and support Role: Streamline the customer acquisition process while providing exceptional post-sale support. Sample goals: Shorten the sales cycle by 20%. Achieve a 95% first-response rate within 2 hours for support queries. Increase cross-sell and upsell revenue by 25%.
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