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7 creative email automations for non-ecommerce brands

Martech

When the subject of email automations comes up, many non-email marketing folks think of the good old abandon-cart email (“You’re so close to getting a great product!”). Quiz follow-ups. If you’re unsure your CRM’s audience segmentation is clean and distinct, prioritize that initiative before trying automation. Where to buy.”

SQL 114
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A Day in the Life of An AI Enterprise

Salesforce

To see what a day in the life of such an AI enterprise might look like, let’s travel to the year 2028 and visit Sandstone Services, a fictional 37-year old mid-size company in Minnesota providing home maintenance services. Sell more, and faster, with AI With interested buyers lined up, now it’s up to the sales team to close deals.

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How Pioneer Music Differentiates and Personalizes Customer Experiences

Spiro Technologies

combines automated CRM capabilities, sales enablement, analytics, and integrated voice-over-IP all into one powerful platform, driven by an AI Engine which makes proactive recommendations to decision makers in real-time. I thought to myself: salespeople don’t need CRM. First, you need to develop your differentiation.

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Advertorials Can Work—If You Get It Right

ConversionXL

Executed well, advertorials provide value to the target audience while also selling a product or service. They’re often lumped together with other maligned tactics, like cold emails and pop-ups. More space to sell potential buyers on your product. Advertorials also have their critics. What problems can advertorials solve?

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The Ultimate Guide to Creating Cold Emails That Convert From Sending Over 1 Billion Emails

Sales Hacker

Place your hands in your lap in a circular position with your palms up. Now tighten up your toes until they REALLY hurt. Move that feeling through your heels, up your ankles, and into your calves. Then up into your thighs. Allow your stomach, your intestines, and your lower back to fill up with that relaxed feeling.

Up-sell 99
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Sales Pipeline Radio, Episode 213: Q & A with Tim Riesterer @TRiesterer

Heinz Marketing

Over almost 250 episodes now, Paul, available past, present, and future, up at sa lespipelineradio.com. Matt: I’m born and raised on the West coast, grew up in California, live outside of Seattle now. Some of my favorite memories growing up were going out to grandma and grandpa’s house, they lived in Peoria, Illinois.

Pipeline 103
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11 Facebook Case Studies & Success Stories to Inspire You

Hubspot

Even if your company has a lower budget or sells a different product, we hope these case studies will inspire you and give you creative ideas for your own scalable Facebook strategy. Gearing up for Halloween in 2016, Tomcat, a rodent extermination company, wanted to experiment with a puppet-filled, horror-themed, live video event.