Who is Peter Gassner CEO and Founder of SaaS Leader Veeva Systems
SaaStr
DECEMBER 3, 2024
Start With The Hard Problems Rather than building basic CRM, Veeva tackled complex regulatory and compliance challenges that kept pharma CIOs up at night. Land and Expand Like Crazy The initial Veeva CRM product was just the wedge. They earned trust by solving the thorny problems others avoided.
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