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How to Make Your CRM a Strategic Asset

Iannarino

For their part, the sales force generally believes the CRM is Big Brother, a way to micromanage them. But what if there were a way to make the CRM a strategic advantage in creating and winning new opportunities? What follows here is a list of changes you can make to your CRM to accomplish this. Let's get started.

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22 must-have reports for measuring CRM health

Martech

Even the best CRM is nearly useless without clean data. By setting up a “CRM data health” dashboard with these essential reports, you can easily spot and fix issues in your setup, reducing the risk of a time-intensive cleanup down the road (and plugging the holes of any potential revenue leaks).

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When to Use AI or an Agency: Strategic Choices for B2B Companies

Heinz Marketing

This decision hinges on various factors, including the nature of the task, budget constraints, and long-term strategic objectives. For instance, AI-powered tools can automate email marketing campaigns, sales outreach cadences, social media scheduling, and data analysis, freeing up your team to focus on more strategic initiatives.

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Best Mobile CRM Apps to Boost Your Sales Productivity

Veloxy

Did you know that using mobile CRM apps can boost sales productivity by 14.6% ? Today I’m breaking down my top recommendations for the best mobile CRM apps. I’ll look into how these mobile CRM tools can streamline your sales processes, enhance customer interactions, and ultimately drive higher sales efficiency.

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What is a CRM Manager? Complete Guide for Startups and SMBs

Salesforce

Enter the customer relationship management (CRM) manager a professional dedicated to ensuring your CRM strategy and tools work effectively to support your business goals. This guide explores the role of a CRM manager, their key responsibilities, the skills they bring to the table, and how they can help your business succeed.

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13 Strategies to Shorten Your Sales Cycle

Veloxy

How to Remove Salesforce CRM Friction Learn how to remove friction points tied to Salesforce, helping your sales team sell easier and faster. Aggregate lead data with customer relationship management (CRM) tools like Salesforce. And dont forget to use CRM integrations that leverage sales artificial intelligence.

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How to transform your website into a continuous marketing powerhouse

Martech

However, understanding its strategic importance is crucial. Here’s why a strong digital presence is indispensable: Strategic engagement : A website that strategically engages visitors with personalized experiences enhances customer loyalty and drives conversions.