Remove Cross-sell Remove CTR Remove Retail
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5 Email Marketing Campaigns Every Small Business Needs

Salesforce

Welcome emails have an average open rate of 83.63% and a click-through rate (CTR) of 16.6% , both significantly higher than standard promotional emails. Wondering if you should sell or not? With email accounting for 77% of marketing messages sent , in retail and consumer goods, it’s a key channel for recovering lost sales.

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From Data to Delight: Why Hyper-Personalization Is the Future of Business

Salesforce

Track click-through rates (CTR), time spent on tailored content, and interactions with dynamic features like recommendations. It goes beyond traditional personalized marketing by using detailed user profiling and data-driven insights to deliver content, offers, and interactions that feel truly personal.

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What every marketer needs to know about programmatic advertising

Martech

What is a retail media network? Simply put, it’s the automated buying and selling of digital advertising space. Programmatic advertising is now being used to sell ad space for CTV, digital radio and digital out of home (DOOH). Automation makes buying ads and selling ad inventory a simple process with low overhead.

Retail 119
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Selling to Fortune 500 Companies (An Easy 3-Step Process)

Sales Hacker

Selling to Fortune 500 companies is a different game than SMB. At Ghostery, our tiny enterprise sales team has closed almost half of the top 25 eCommerce retailers. Yes, the thought of inviting all my prospects to an extravagant dinner and drinks event crossed my mind.). Let me explain. The $5K Experiment.

Process 92
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Forget PageRank: Here’s why you should focus on ranking instead

Search Engine Land

Unique selling proposition. This is why growing brand recognition is bound to increase CTR, an excellent way to increase rankings for competitive queries. Unique selling proposition To Google and other search engines too, providing accurate, unique results to user queries is critically important. Performance.

Gambling 105
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The Complete Guide to Lifecycle Marketing

Hubspot

But a major art museum like The Metropolitan Museum of Art will need a more complex marketing strategy to reach its thousands of visitors, attract donors, sell and retain memberships, draw in artists and exhibits, sell retail products, and host events. No matter the size, all lifecycle marketing strategies are fueled by content.

CTR 101
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How to Personalize Transactional Emails With Dynamic Content

Hubspot

The click-through rate for transactional emails also has a significant edge on other marketing emails at 10.4%, while the average CTR for non-transactional emails is 3.2%. But they've also taken full advantage of relevant cross-sell opportunities, presenting the user with customized information about other products.