Sales Hacker

FEBRUARY 7, 2025

In this article we dive into a playbook for pricing across different stages of company growth, inspired by Geoffrey Moore’s Crossing the Chasm. Examples: Nosto is a SaaS-based personalization platform designed for e-commerce businesses.

Price 111

Price E-commerce Cross-sell Profit margin 111

Salesforce

NOVEMBER 19, 2024

Your business will have to set firm red lines that cannot be crossed, no matter how badly the sales team wants to close a deal. Sales Selected 360 Highlights Selected C-Suite Selected IT Selected Commerce Selected Marketing Selected Service Selected Please select at least one newsletter. Your bottom line will depend on it.

Price 52

Price Profit margin Territory Cross-sell 52

ConversionXL

JUNE 16, 2022

It’s important to note at this stage that “playbook” is a popular word in marketing. FedEx’s “E-commerce Playbook,” for example, is a useful resource for building a successful ecommerce brand aimed at ecommerce business owners. A marketing playbook, in the traditional sense, is an internal document. Target market.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

The 5% Institute

AUGUST 1, 2023

Business development teams focus on nurturing existing customer relationships, enhancing customer experience, and identifying opportunities for upselling and cross-selling. Challenges in Business Development Competition and Market Saturation In highly competitive industries, gaining a competitive edge can be challenging.

Strategic partnership 52

Strategic partnership E-commerce Healthcare Objectives and Key Results 52

Hubspot

AUGUST 22, 2022

Selling by offering a solution rather than pitching a product/service is key to sales pros. Of course, the strategies used will depend on whether they sell B2B or B2C, so let’s dive into how B2B sales professionals are getting ahead first, then take a look at the top B2C strategies. How Salespeople Build Rapport When Selling.

Cross-sell 69

Cross-sell B2C CRM Sales 69

Lead Fuze

JANUARY 9, 2024

As online shopping becomes more ingrained in our daily lives, understanding how to harness this e-commerce opportunity can make a significant difference. How can e-commerce increase sales? And here you are, with your digital bat ready to swing for those sweet, sweet market share candies. We strategize.

E-commerce 52

E-commerce Growth Retail Gaming 52

Score More Sales

DECEMBER 16, 2011

This allows customer facing employees in such areas as sales, customer support, and marketing to make quick yet informed decisions on everything from cross-selling and up-selling opportunities to target marketing strategies to competitive positioning tactics” – source: Destination CRM . Social Selling.

CRM 69

CRM Objectives and Key Results E-commerce Cross-sell 69