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5 Interesting Learnings from Monday.com at $240,000,000 ARR

SaaStr

This is a super-helpful breakdown for anyone selling to customers both smaller and larger. So those seem like good yardsticks to shoot for if you sell to SMBs of all shapes and sizes and are somewhat like Monday. But once you cross 10 seats, you should start to see the benefits of account growth and 120% NRR like Monday. #2.

Legal 144
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CDP and customer experience: Best of the MarTechBot

Martech

Data quality and governance: Ensure the data collected is accurate, up-to-date, and compliant with regulations (e.g., Cross-channel consistency: Ensure that messaging is consistent across all touchpoints, enhancing the overall customer experience and reinforcing brand identity.

Customers 112
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Customer experience tools and strategies: 2025 Predictions

Martech

Expect more sophisticated in-store media networks that allow for cross-channel campaigns, with personalized offers appearing on digital screens as a customer walks through a store, said Megan Harbold, VP strategy and growth for omnichannel marketing platform Skai. However, entire platforms have become suspect to certain audiences.

Customers 121
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Why B2B CMOs are frustrated with ABM platforms

Martech

Cross-department ownership and confusion A major issue with ABM platforms is that using them effectively requires buy-in and cooperation from multiple departments, like sales and IT. They unlock an account-based approach to marketing, which is the right GTM for any business selling to an account.

B2B 127
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The email marketer’s guide to effective marketing automation

Martech

It is excluded from the regulations governing email because it is a necessary part of the transaction process. Don’t forget to cross-sell or upsell Have a cross-selling or upselling module in your transactional email to drive additional revenue. For example, under U.S.

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Why prioritizing business continuity in martech is a must

Martech

I doubt business continuity is a hard sell in the wake of the COVID-19 pandemic. Let’s not forget the very real high-level discussions of banning TikTok in the United States due to the social network’s Chinese government connections. ” The COVID-19 pandemic.

Angle 115
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A Sales PlayBook Success Story

criteria for success

When we came along, they weren’t identifying best practices for selling, weren’t collaborating, and weren’t holding themselves accountable to one another! We began by helping our client form a cross-functional Sales Growth Team, responsible for developing their unique Sales PlayBook. His company had a large, national sales force.