Remove Cross-sell Remove Growth Remove Profit margin
article thumbnail

How to make the jump from product-market fit to platform-market fit

Martech

.” Jason’s mission is clear: Lead the company through the final stage of go-to-market maturity, platform-market fit, where integrated solutions drive customer value and position the company for long-term growth. Source: GTM Partners, 3Ps GTM Maturity Model It’s not just about selling more products. Product-market fit.

GTM 108
article thumbnail

How SaaS Pricing Evolves Across Different Company Stages

Sales Hacker

In this article we dive into a playbook for pricing across different stages of company growth, inspired by Geoffrey Moore’s Crossing the Chasm. Each growth stage demands its own pricing approach, and getting it right can mean the difference between stagnation and explosive growth.

Price 109
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Sales Quota: The Complete Guide to Hitting & Crushing Quota in 2023

Veloxy

It can be based on various metrics, such as sales volume, revenue, or profit margins, and is used to track progress and assess performance. They are important for businesses to ensure consistent sales revenue and growth on a monthly basis. This can be based on revenue, units sold, profit margins, or any other relevant metrics.

Quota 246
article thumbnail

The Only Guide You Need To Tracking Lead Generation

ClickFunnels

That being said, the goal of lead generation isn’t to collect as many email addresses as possible, it’s to get the contact details of your dream customers so that you could then sell them your products. And keep in mind that the most important metric of any business is profit – that’s what you should be paying the most attention to.

article thumbnail

The Bow Tie Funnel

Heinz Marketing

By Payal Parikh , Director of Client Engagement and Head of Growth at Heinz Marketing. It is clear through numerous studies on this topic, that the longer our customers stick with our business, the higher the profit margins will be. The funnel is flipped horizontally and creates a visual of consistent growth.

article thumbnail

5 Metrics Every SaaS Company Should Care About In Any Market Environment with Salesforce Ventures Investor Jessica Bartos (Video)

SaaStr

It’s a leveling out from a period of explosive growth. While this fights inflation, it also means that high-growth companies have prospects who see cash flow very far in the future and buy into the company’s future growth. Growth Is Still Number One Growth is still the number one metric, but it’s not the only one.

article thumbnail

How B2B GTM Teams Win and Expand Key Tier 1 Accounts with ABM

Sales Hacker

They take their eyes off the end goal, which should be revenue growth. This is why: Sales and marketing teams are getting account-based awareness vs. account-based revenue growth. Change Sephora’s buying behavior, increase margin growth, and penetrate the C-suite. But then things change.

GTM 110