Remove Cross-sell Remove Healthcare Remove Launch
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Oracle launches industry-specific AI models for its Unity CDP

Martech

These models will support customer data activation for brands in the automotive, CPG, communications, financial services, healthcare, high-tech, and utilities industries. Its customer base includes some 60 million small businesses and it wanted to cross-sell to them. Examples given by Oracle include: Automotive. .”

Launch 103
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A Comprehensive Guide to Product Training for Sales Teams

Highspot

Product training is a structured learning process that helps team members understand, communicate, and sell a product. According to Gartner, 77% of B2B buyers say their most recent purchase felt “very complex or difficult,” highlighting the importance of thorough product knowledge for anyone selling or supporting a solution.

Product 52
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This day in search marketing history: January 7

Search Engine Land

in 2011, startup search engine Blekko launched a spam clock that estimated 155 million spam pages had been created since Jan. Read all about it in Blekko Launches Spam Clock To Keep Pressure On Google. Google My Business launches new performance reporting. StrategiQ launches Spark, an SEO deployment platform.

Sports 114
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16 marketing automation platforms your organization should consider

Martech

This includes cross-channel, multi-touch and multi-wave campaigns. Marketo Engage is designed for SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco. Product overview.

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Why Growth Hacking Doesn’t Scale, And How To Plan For Growth Instead

Sales Hacker

HIT THE LAUNCH WINDOW. How do you know when you are in a launch window? Tell tale signs of being in the launch window. Add new products/services to uplift the price, and create upsell/cross-sell opportunities. Add a strategic partnership that opens a new segment, for example, Healthcare, Government, etc.

Growth 101
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7 Retargeting Case Studies That’ll Boost Your Current Campaigns

ConversionXL

Selling luggage ain’t exactly a sexy thing. Selling more than 17 million bags since 1998, eBags knew they had huge retargeting potential, but what they did with their data was pretty creative. Third, they used Gmail Sponsored Promotions to cross-sell complementary products to people who just bought something from other retailers.

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Choosing the Right Sales Motion for Your Business (28 Real-World Examples)

Sales Hacker

The best sales teams don’t just sell — they keep customers happy and drive serious upsell, cross-sell, and expansion revenue. Companies operating in less-digitized industries (construction, healthcare, real estate, etc.). Rifiniti: $150k ACV and $3M ARR. CoSchedule: $600 ACV and $4.8M GatherUp: $2k ACV and $2.7M