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What is cross-selling? Everything you need to know to increase sales and customer value

PandaDoc

If youre looking to increase revenue without acquiring new customers, cross-selling is one of the best ways you can do that. Effective cross-selling helps customers find new products they genuinely need, so theyll leave more satisfied with your business and remain more loyal, too. What is cross-selling in sales?

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AI-powered martech news and releases: September 12

Martech

Oracle Cloud CX enhances personalization and improves upsell and cross-sell conversions. Email: Business email address Sign me up! Brightcove’s Brightcove AI Suite handles video content creation, audience growth and engagement. Zappi added AI Quick Reports to its consumer insights platform. Processing.

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The Bar Has Gone Up: The New Era of HyperFunctional SaaS with Jason Lemkin

SaaStr

The bar has gone up, and it’s not just in AI. So yes, while it’s true that challenges are real for those in the right-hand column above – overall cloud spend is still up 20%. Crowdstrike is up and still grew 35%. You have to maybe either sell to different customers, or have to build more software or be more AI.

B2B 127
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DOJ seeks sale of Chrome in Google antitrust case

Martech

Key proposals : Force Google to sell Chrome browser. The proposed remedies target Google’s ability to cross-promote its products and services, which officials argue has stifled competition. Google’s VP of regulatory affairs calls the DOJ’s approach a “radical agenda” that exceeds the case’s legal scope. Between the lines.

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6 Reasons It’s So Hard to Sell Your Start-Up Stock as an Ex-Employee

SaaStr

Dear SaaStr: I Have Some Shares in a Successful Start-Up I Worked At, But the Company Won’t Let Me Sell Them. And while it mainly impacts ex-employees, it also impacts angel and seed investors who are often blocked from selling as well. Why do scale-ups and startups do this? Why do scale-ups and startups do this?

Start-ups 115
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Maximizing sales efficiency with deal desk software

PandaDoc

Deal desks can incorporate large teams of relevant stakeholders within sales, finance, product marketing, product management, legal, customer success, and more as needed. Missed follow ups, lost sales opportunities, time lost to manual processes , and more can be costing you revenue without even realizing it.

Legal 52
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5 Interesting Learnings from Monday.com at $240,000,000 ARR

SaaStr

This is a super-helpful breakdown for anyone selling to customers both smaller and larger. So those seem like good yardsticks to shoot for if you sell to SMBs of all shapes and sizes and are somewhat like Monday. But once you cross 10 seats, you should start to see the benefits of account growth and 120% NRR like Monday. #2.

Legal 144