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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

Competitor X is doing Y. We should do that, too,” or “X is the market leader, and they have Y, so we need Y.” Run a functional investigation. Most likely, they’ll only remember one—your main selling point. What were the main reasons you chose the company you did? The limits of competitive analysis.

UX 126
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Sales Compensation: The Ultimate Guide

Hubspot

That is to say, if you want your salespeople to do X, reward them financially for doing X. If you want them to stop selling to poor fit customers, institute a clawback so they lose their commission if the customer churns or returns the product within a set window of time. Increase upsell/cross-sell rate.

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Cold Email: Everything a Salesperson Needs to Know

Veloxy

Just be sure you print and bookmark this blog post so you can take it with you wherever you go, wherever you sell. Before we look at some of the most epic and effective subject lines to ever cross a inbox, let’s categorize them into the main types. Below, we’ve outlined the 5 main types of buyer personas.

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15+ Interview Questions for Consultants [+ Sample Responses]

Hubspot

For instance, what was your main objective? It's also when you really need to sell yourself and your skills. The client was facing several challenges related to [Main Issue], which was causing [Describe Symptoms]. Describe a time when you worked within a cross-functional team to complete a project.

Consult 83
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How to Attract New Customers and Drive More Sales with TikTok Marketing

ConversionXL

The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. Cross-reference trending hashtags with topics that interest your audience. Success on TikTok is driven by two main factors: authenticity and creativity.

Customers 115
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A Quick Primer on B2B Conversion Optimization

ConversionXL

So while many usability heuristics remain the same in B2B website design and functionality , much of what goes into lead gen, sales, and analysis is different. In other words, you’ll answer questions like: Where in the buyer journey is the person that downloads [X] whitepaper? What are you trying to sell? Image Source.

B2B 110
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Key Insights from Every Speaker of Elite Camp 2017

ConversionXL

Websites selling different things are different and even if they sell the same products, their target audience might be different. Organize growth into a cross-functional team. Technical analysis – Crush all the bugs on your site: Check Analytics – identify issues, cross browser & cross device testing.

UX 85