How to Do a Competitive Analysis: A Step-by-Step Guide
ConversionXL
JUNE 30, 2019
Competitor X is doing Y. We should do that, too,” or “X is the market leader, and they have Y, so we need Y.” Run a functional investigation. Most likely, they’ll only remember one—your main selling point. What were the main reasons you chose the company you did? The limits of competitive analysis.
Let's personalize your content