Martech

FEBRUARY 7, 2024

Broaden job skills on an agile marketing team Many marketing teams still operate with specialists who perform a very limited job function. They’ve previously targeted Gen X but want to reach a younger audience. Understanding customer preferences was once a manual process where we lumped people into personas. In your inbox.

X-functional 118

X-functional Cross-sell Territory Retail 118

Hubspot

AUGUST 8, 2019

Percentage of revenue from existing customers (cross-selling, upselling, repeat orders, expanded contracts, etc.). Cost of selling as a percentage of revenue generated. You can’t control how much this salesperson sells -- but you can tell her to increase her daily email output. Year-over-year growth. Revenue by territory.

X-functional 101

X-functional Quota Cross-sell Contract 101

Hubspot

APRIL 2, 2018

We’d already agreed on X price. If we can come down to X price, would you sign today?”. You might be interested in our newest Feature X. ". If a prospect sends an email saying, “ I’m not sure I can sell this internally, ” reply with, “ I can help with that -- I’ll give you a call and we can discuss. ” Rapport building.

Prospecting 101

Prospecting X-functional Contract Cross-sell 101

ConversionXL

JUNE 30, 2019

Competitor X is doing Y. We should do that, too,” or “X is the market leader, and they have Y, so we need Y.” Run a functional investigation. check-out process). Give the participants a scenario in which they use the site to solve a problem or go through the check-out process. is probably random.

UX 126

UX X-functional A/B testing User Experience 126

Martech

JUNE 6, 2023

Customer data, AI, marketing automation and analytics are must-haves for any martech stack and several companies are now looking to sell them all at once. If you have a couple of products from one company, they’re likely already selling you on the benefit of adding a third or fourth. Business email address Subscribe Processing.

X-functional 108

X-functional Cross-sell Contract Up-sell 108

Sales Hacker

MARCH 25, 2025

AI capabilities that we will delegate tasks to, it will run processes in the background. Getting entire work done or processes done in the background and only bubbling up to a human when it has an exception. So you really have to think through the workflows and the processes that you’re giving them. It’s going to be.

GTM 69

GTM X-functional Start-ups Relationship building 69

SalesHandy

JUNE 29, 2021

Selling products or services to businesses and professionals can be tough. Which is unlike selling to consumers, who have common needs and wants. Having a sales process in place that caters to every businesses’ needs can be crucial to hitting revenue goals consistently, and driving growth. selling products to other businesses).

B2B 98

B2B Cross-sell X-functional Follow-up 98

Heinz Marketing

MAY 16, 2022

But it seems to me that prospect experience and customer experience should be one continual process. ” Alan : You’re turning a lot off in the process. And so, thankfully, I hear more companies talk less about lead management and more about prospect experience. How should companies think about that?

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97

Veloxy

SEPTEMBER 28, 2021

Just be sure you print and bookmark this blog post so you can take it with you wherever you go, wherever you sell. Currently, we’re a team of 3 Scientists and NLP researchers with over 30 cited and published papers within natural language processing, information extraction and question answering. They’ll thank you for it.

Objectives and Key Results 204

Objectives and Key Results Prospecting Contact Campaign 204

SaaStr

AUGUST 12, 2020

When you start growing above 50 employees, and certainly get to 100, things change, you now have teams, which means you have functional leaders. Rather than having this feeling of disconnected functional areas, everyone in the company knows what to work on. You can get there by process of elimination. billion dollars.

Finance 117

Finance X-functional Launch Objectives and Key Results 117

Sales Hacker

MARCH 2, 2020

The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling. Agile Selling. Spin Selling. Insight Selling. Spear Selling. The Psychology of Selling. Buyer-Centered Selling. Integrity Selling for the 21st Century.

Sales 143

Sales Technique Objectives and Key Results Non-Profits 143

Search Engine Land

DECEMBER 28, 2023

Meanwhile, across the pond, Google is facing the possibility that it may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years.

X-functional 116

X-functional Retail Launch Non-Profits 116

Hubspot

OCTOBER 23, 2017

Qualifying Leads: The Qualification Process. At every step of the sales process, you’ll continuously evaluate prospects for more and more specific characteristics. Do you sell to their industry? Also keep in mind that unless a prospect can be qualified on all three levels, you shouldn’t advance them in the sales process.

Sales 101

Sales X-functional Contact Prospecting 101

PandaDoc

OCTOBER 3, 2023

Do you feel like your selling job is becoming harder and harder over time? As the same State of Sales 5th edition claims, salespeople, on average, sell only 28% of their working hours. So hurry up and learn how to stop wasting your time on inefficient routines and redirect your efforts to selling!

Process 52

Process Objectives and Key Results X-functional Sales 52

ConversionXL

MAY 14, 2014

Realizing this was a much bigger problem we’ve yet to address, Peep took to Twitter and asked: Looking for an in-house optimizer in a big company for a blog post on selling CRO internally. On-going battles for prime real estate, page layouts, copy and imagery persist and often burden cross-functional team performance and relations.

Conversion 124

Conversion Sell E-commerce Legal 124

InsightSquared

NOVEMBER 20, 2017

Commonly overlooked when rolling out new processes or changes to existing processes is the training for the actual managers. A common one is determining the output of sales activities, how many are typically needed to make X dollars. Train Managers, Too. Stats like this give managers something to actually manage to.

X-functional 54

X-functional Cross-sell Sales CRM 54

Hubspot

APRIL 4, 2023

Explain your thought process and decision-making. I enjoy the process of analyzing complex data, identifying patterns and trends, and using that data to make informed recommendations. It's also when you really need to sell yourself and your skills. I did this by [Describe Process]. What obstacles did you face?

Consult 83

Consult Objectives and Key Results X-functional Construction 83

Hubspot

JUNE 22, 2022

Still, some underlying principles can be applied in the context of almost any kind of business relationship to make the process of establishing one a bit more straightforward. Sound customer relationships are the foundation of any viable, productive business — having direct sway over how your business functions and grows.

Legal 91

Legal Relationship building Contact X-functional 91

ConversionXL

NOVEMBER 3, 2016

So while many usability heuristics remain the same in B2B website design and functionality , much of what goes into lead gen, sales, and analysis is different. So, be thinking about the conversion experience, more as a process, rather than a one and done. When would you ever try to produce less sales in B2C eCommerce? Image Source.

B2B 110

B2B Conversion B2C SQL 110

ConversionXL

JUNE 26, 2017

Websites selling different things are different and even if they sell the same products, their target audience might be different. Organize growth into a cross-functional team. Technical analysis – Crush all the bugs on your site: Check Analytics – identify issues, cross browser & cross device testing.

UX 85

UX Cross-sell A/B testing Government 85

PandaDoc

MARCH 7, 2023

A sales workflow is a sequence of necessary processes that your team can follow to complete a sale. Wondering how to streamline the sales process ? There’s simply no better way than using and refining a sales workflow, and a sales process flowchart is a visualization that can help. What is a sales workflow?

Process 52

Process Objectives and Key Results Pitch Sales 52

SaaStr

MARCH 12, 2019

Awesome revenue growth on the X axis, awesome revenue retention on the Y. And I think it comes out of the 80s and 90s and how we used to sell with shelfware. Run a daily film review, 5-6pm every night to move this process accordingly, and now you’ve got … hopefully check this off and it’s all green.

Growth 106

Growth Cross-sell Contract X-functional 106

SalesHandy

MARCH 21, 2023

All we want to know is how would that product help us I am investing X amount of money in it. Sign back into your account right now Or Create a new account Best, {Your Name} Sales Prospecting Email Templates Sales prospecting is one of the most important processes for any business. If so, our plans start as low as $X per month.

Closing 98

Closing X-functional Sales Follow-up 98

Heinz Marketing

JUNE 7, 2021

But I can also tell you my teams and my colleagues and peers are also eagerly writing things down, and it helps to shape our own internal strategy and processes as we go forward. And so, as we have evolved complex buying and selling, the model has evolved as well. I mean, you think about the marketing qualified lead.

Pipeline 129

Pipeline B2B Sales Cross-sell 129

ConversionXL

APRIL 3, 2018

They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. So they optimized referral process. Easy process for the referred friend to follow, and it’s a win for both. You need to have a s tandardized process. Building trust.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

Sales Hacker

APRIL 14, 2020

She helps growth-oriented B2B, SaaS companies design, implement, and optimize their data strategies, business processes and existing tool stacks to support their customers. Today, Jessica helps companies find ways they can optimize their current business processes. Reps working from home need to be willing to converse without selling.

Contract 84

Contract CRM Consult Cross-sell 84

ConversionXL

OCTOBER 26, 2022

The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. Cross-reference trending hashtags with topics that interest your audience. The TikTok buying craze even has its own viral hashtag: #TikTokMadeMeBuyIt.

Customers 115

Customers Entertainment E-commerce Objectives and Key Results 115

Search Engine Land

MAY 7, 2024

selling over 400,000 eBikes in the last four years. Business email address Subscribe Processing. The x -axis shows U.S. I write extensively about digital PR for SEO and cross-functional PR and SEO teams. Below is a template I built to simplify the process of mapping media touchpoints to the stages.

CTR 83

CTR Electricity Real Estate X-functional 83

Sales Hacker

APRIL 23, 2018

Outcomes vs. Process: What Do You Measure? Both of these identity disorders stem from a lack of understanding of the role or sales process as it relates to outcomes. Great sales leaders know this simple fact: If your process is strong, success is inevitable. If your process is weak, success is unsustainable.

Drivers/motivators 89

Drivers/motivators Pipeline Objectives and Key Results X-functional 89

PandaDoc

OCTOBER 13, 2022

Streamlined and easy-to-perform processes for data generation and effective ways to analyze performance appeals to small and midsize businesses. The sales reps will enjoy pretty straightforward processes for creating records and moving leads through the process. Lead generation X ? Social media integration X ?

X-functional 52

X-functional Territory CRM Lead generation 52

Lead Fuze

JULY 1, 2023

You’ll learn about involving sellers directly during the process of setting quotes, leveraging CRM software tools for efficient workflow and tracking deal progressions. Case Study: Adjusting Quota Based on Performance Imagine this: Jonathan sells fewer products but at higher value points.

Quota 52

Quota Growth Territory Commission 52

SaaStr

FEBRUARY 4, 2020

We have 1,000 employees across three locations, San Francisco, Denver, and New York, and everything in the past four years has grown by more than 10 X. They cross referenced a bunch to come up with the teams that performed the highest, were not the smartest people in the room. How do you challenge directly X-axis?

Drivers/motivators 99

Drivers/motivators X-functional Trust Cross-sell 99

SaaStr

JULY 17, 2020

And so obviously the people that need consumers to spend money for their revenue and then their contribution margin just had no shot of selling things. Keith Rabois: There is in another tale two cities is most of the people that were most affected by the March and April shutdowns were not the people that buy and sell houses.

E-commerce 94

E-commerce Retail Real Estate Growth 94

ConversionXL

JULY 20, 2019

However, the opportunity to up-sell and cross-sell has been lost completely. If user did X, send them Y three days later if they haven’t done A, B, and C. Did it arrive at that right time in their buying process? They’re usually plain text and functional (like the Airbnb example above).

Conversion 90

Conversion Promote X-functional Start-ups 90

ConversionXL

DECEMBER 30, 2015

However, the opportunity to up-sell and cross-sell has been lost completely. Stage of the buying process. If user did X, send them Y three days later if they haven’t done A, B and C. Did it arrive at that right time in their buying process? The email still feels functional and transactional.

Conversion 88

Conversion Promote X-functional E-commerce 88

SaaStr

MAY 14, 2023

Greenhouse followed a similar path to Talkdesk and should cross $10 million ARR later this year, up from almost nothing at the start of the year. Daniel : We followed a lean start up approach to building our sales process. I focused on learning and getting the process right, so I did all the sales myself. Nicolas : Yeah.

Price 109

Price Start-ups Up-sell X-functional 109

Heinz Marketing

JULY 13, 2020

Can you talk a little bit about though, in this pandemic, in a time when you’ve got your buyers are working from home, we don’t have in-person offices as often, you would think that this would be the time for digital selling strategies to really shine. Now this doesn’t just happen. I don’t know that we have seen that.

Pipeline 91

Pipeline Referrals Cold Call Sales 91