ConversionXL

JUNE 3, 2019

Compare that to more than two-thirds of CMOs who expect to increase customer acquisition, increased purchase volume, and more effective cross-selling: That’s too bad. For many, the benefits of a loyalty program might include: Increased customer spending; Higher customer lifetime value; greater ability to upsell and cross-sell.

Customers 82

Customers Non-Profits Objectives and Key Results Profit margin 82

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? greater ability to upsell & cross-sell. The same article notes 30% more time spent analyzing marketing performance data yields 3x higher open rates and 2x click through rates for email.

Customers 115

Customers User Experience Profit margin A/B testing 115

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? greater ability to upsell & cross-sell. The same article notes 30% more time spent analyzing marketing performance data yields 3x higher open rates and 2x click through rates for email.

Customers 112

Customers User Experience Profit margin A/B testing 112

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? greater ability to upsell & cross-sell. The same article notes 30% more time spent analyzing marketing performance data yields 3x higher open rates and 2x click through rates for email.

Customers 105

Customers User Experience Profit margin A/B testing 105

Search Engine Land

NOVEMBER 17, 2023

Give up on ever making money, sharing your work with others, or promoting your products or services. Promotes the company’s value proposition of saving money. If “ruining the internet” means turning it into a place for “selling stuff,” then we need to consider online ads, user targeting, and the very practice of digital marketing.

Engineering 121

Engineering Niche Promote Up-sell 121

ConversionXL

JUNE 5, 2014

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? greater ability to upsell & cross-sell. The same article notes 30% more time spent analyzing marketing performance data yields 3x higher open rates and 2x click through rates for email.

Customers 98

Customers User Experience Profit margin A/B testing 98

Hubspot

AUGUST 1, 2018

Your thoughtful email lay forgotten under a pile of spam and promotional messages. And not only is conversational marketing data helpful for recognizing tech issues and common customer pain points, it also can identify opportunities for cross-sell and up-sell. Promote events, products, and content. Qualify Leads.

Conversion 78

Conversion CRM Cross-sell Technology 78

Salesforce

NOVEMBER 17, 2023

Buying and selling online is the norm these days, and AI is making it more efficient and personalized. Sell on social What is ecommerce? Ecommerce is all the online activity involved in the buying and selling of products and services. Promotions are highly visible. Social commerce sales will reach $2.9 There are 2.6

B2C 59

B2C Minimum Viable Product Cross-sell Retail 59

ConversionXL

AUGUST 21, 2014

I have seen this happen at a few startups I’ve worked with by expanding revenue from the current product, plus up-sell and cross-sell opportunities , but that will be a future post. Think of ways you can improve the UX and reward your loyal customers as well. lift in revenue compared to promotional mailings.

Referrals 106

Referrals Objectives and Key Results Follow-up Service 106

Hubspot

MARCH 10, 2016

An adjective used to describe companies that sell to other businesses. An adjective used to describe companies that sell directly to consumers. A cross between a landing page and a “regular” website. 63) Net Promoter Score (NPS). 91) User Experience (UX). Learn more about how marketers can use APIs here.

Networking 78

Networking Engineering Non-Profits Follow-up 78

Search Engine Land

FEBRUARY 21, 2023

Microsoft Launches Search Prizes With Virgin In UK: Big Snap Search 2008: Microsoft was running another search and win promotion. Everything’s Not Awesome: Google News Spammed With Pitch To Watch “The Lego Movie” For Free 2014: The “story” appearing at the top of the Google News entertainment section was all types of bad. for adult websites.

Launch 85

Launch Engineering Retail UX 85

SaaStr

AUGUST 20, 2020

So I was the first person on the sales team to actually get promoted to becoming a manager, started getting into building teams, opening up our sales and operations hub in Austin, Texas, and doing a bunch of roles over my almost six years there. So that’s one thing that’s allowed us to sell into the opportunity.

Sales 107

Sales Price Quota Start-ups 107

SaaStr

MAY 24, 2019

Here’s what Andy talks about: *Selling the way your customers want to buy. Andrew Filev: And what it also does is when you start [inaudible 00:08:33] them up with a cross for that option you very much focused on UX and making sure your product is easy to use, easy to adopt. Missed the session? Harry Stebbings: Absolutely.

E-commerce 61

E-commerce Start-ups Service Technology 61

Martech

FEBRUARY 25, 2022

This includes cross-channel, multi-touch and multi-wave campaigns. Use cases focus on marketing and sales teams leveraging the platform across the customer lifecycle to improve communication strategies, including: Removing customers from a promotional campaign if there is an open ticket. Lifecycle Marketing (upsell/cross-sell).

E-commerce 115

E-commerce B2C Manufacturing Hospitality 115

ConversionXL

JULY 11, 2016

Stop selling the way you want to sell, sell the way people want to buy. They’re best used when: You have very limited test period (holiday/promotion). The winner may not be applicable anyway (after the promotional period), so learning isn’t as valuable as just exploiting the winning variant.

E-commerce 79

E-commerce A/B testing Drivers/motivators GTM 79

SaaStr

DECEMBER 3, 2019

I just think you’re selling to people. And at Zoom I have the ability to sell to micro one person businesses all the way up into the Fortune 50. So knowing that you’re both selling into an IT, you know, traditional business audience. And Gusto is selling to pretty small businesses, right? Jason Green : Yeah.

Up-sell 64

Up-sell Start-ups Cross-sell B2C 64

Sales Hacker

JANUARY 28, 2025

Innovators dilemma that, uh, we’re at now with, with kind of AI and the parallels between the, the thinking that had to take place if you were selling on prem software and this big transition into the cloud. That’s actually what’s happening, but there’s no like UI, there’s no UX to the software, right?

GTM 102

GTM X-functional Price Pipeline 102

Search Engine Land

JANUARY 3, 2023

It’s risky and a step into the unknown, and unless you have a promotion strategy, the likelihood is high that no one will ever read your post. You might test this by promoting on social, even spending a bit of money to boost a post. He'd then sell these insights as upsells for products. But that’s accidental.

Angle 95

Angle Engineering Cross-sell UX 95

ConversionXL

JUNE 19, 2019

We sell success. Four facets of an audience: User perceptions: UX benchmarking , like NPS score , is a “surgical’ way to understand loyalty throughout the customer journey. Cross-sectional studies, surveys. Love how @endesignonline is promoting accessibility as a benefit for everyone. Cohort studies, case-control studies.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90