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Maximizing profits: Strategies for earning through loyalty programs by Comarch

Martech

These programs aren’t just about rewarding repeat business — they’re strategic tools that cultivate lasting relationships with customers, fostering a sense of connection and value. In return, customers receive exclusive benefits, rewards and sometimes special resources akin to subscription services.

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Maximizing profits: Strategies for earning through loyalty programs by Comarch

Search Engine Land

These programs aren’t just about rewarding repeat business — they’re strategic tools that cultivate lasting relationships with customers, fostering a sense of connection and value. In return, customers receive exclusive benefits, rewards and sometimes special resources akin to subscription services.

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Sales and customer service have more in common than you might think

Salesmate

Sales and customer service were once considered completely different areas of business – divided into two different departments, each having different goals, objectives, and strategies. Traditionally, sales teams would bring in new customers, while customer service teams were expected to take care of them.

Service 110
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Prioritizing Safety in Field Service Can Boost Your Bottom Line, Too

Salesforce

Field service safety can drive revenue, while preventing injuries during on-site visits. This can lead to new business. As a field service leader, safety is No. Safety in field service is paramount and transcends industries,” said Shilpa Ramaswamy, senior director, product management, Salesforce Field Service.

Service 98
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Sales Quota: The Complete Guide to Hitting & Crushing Quota in 2023

Veloxy

Identify the sales cycle Understanding the sales cycle of your business is important when setting quotas. Sales cycles can vary in length and complexity depending on the product or service being sold. Let’s now review three unique types of selling quotas : activity quotas, revenue quotas, and profit quotas.

Quota 246
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3 Tips to Drive Revenue Growth with Customer Retention

Heinz Marketing

The most successful B2B companies carefully optimize their customer retention and re-engagement strategies to focus on reducing churn and growing repeat business. Gaining repeat business is all about what you do throughout the entire customer experience. Before, during, and after the sale.

Growth 103
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10 Ways to Add Value to Your “Thank You” Page

ConversionXL

Our psychological default is for “ post-purchase rationalization ,” a cognitive bias whereby someone who has purchased a product or service overlooks any faults or defects to justify their purchase. For industries like hospitality, the perception of thoughtful and attentive guest service (i.e. Pitch an upsell or cross-sell.