Partners in Excellence

APRIL 5, 2024

For the past month, I’ve been publishing stories on “Why I’m So Interested In Selling.” Some have had long careers in selling, some are relatively new. They come from all over the world, they represent B2B, technology , basic materials, SaaS, industrial products, professional services, B2B2C and B2C.

Sell 132

Sell Cross-sell Drivers/motivators Education 132

Martech

APRIL 25, 2023

The most favored strategy for optimizing for growth this year was marketing to existing customers (cross-sell/upsell; 57%). An infographic representing the results of the survey is here. Dig deeper: Why B2B buyers now hate traditional B2B selling Get MarTech! 35% cited technology as a focus for optimizing for growth.

B2B 118

B2B Cross-sell Represent Gaming 118

Martech

SEPTEMBER 24, 2024

With Gainsight data accessible within the Sales Cloud platform, customer success managers will be able to expand cross-sell and upsell opportunities while sales representatives will be able to incorporate customer satisfaction and product usage insights into subsequent sales cycles. The ChannelEngine integration.

Cross-sell 61

Cross-sell Represent Up-sell B2B 61

Veloxy

AUGUST 31, 2023

And while you can always push a product for the sake of selling it, you’ll only sell it once. A lot of sales reps end up competing on who sold the most or what product is selling faster. Maybe you’re selling the right products to the wrong audience in the wrong market. However, salespeople tend to miss the bigger picture.

Outside Sales 130

Outside Sales Pipeline Inside sales Cross-sell 130

Veloxy

FEBRUARY 22, 2023

Field sales is a critical aspect of many businesses’ sales strategies, with representatives and managers working in the field to meet with customers and close more deals. Zippia reports that there are over 731,605 field sales representatives and 127,122 field sales managers currently employed in the United States.

Represent 130

Represent Objectives and Key Results Sales Inside sales 130

Martech

OCTOBER 5, 2023

It can display frequently bought products to facilitate cross-selling and upselling. Order placement in the service console Customer service representatives can now place orders for customers directly from their service console without requiring an Order Management license.

Cross-sell 122

Cross-sell B2B User Experience Represent 122

Search Engine Land

FEBRUARY 20, 2024

Service providers circumnavigate this challenge by offering alternative rank names and values, presumably representative of what Google uses internally. Unique selling proposition. Unique selling proposition To Google and other search engines too, providing accurate, unique results to user queries is critically important.

Gambling 105

Gambling Cross-sell CTR Represent 105

Veloxy

OCTOBER 26, 2023

The Role of a Medical Device Sales Rep Medical device sales representatives play a critical role in the healthcare industry, selling and promoting medical devices to healthcare professionals. Aligning your personal and professional interests with the medical devices you sell can help you excel in your role.

Healthcare 130

Healthcare Hospitality Networking Negotiate 130

Martech

MAY 5, 2022

The buyer persona is the fictional personality marketers create that represents a specific type of user who interacts with their brand. Implement personalized cross-sell campaigns. “Cross-selling increases revenue and helps reduce churn,” Naves said. Click here to download!

Customers 113

Customers Cross-sell Gaming Up-sell 113

Martech

JULY 24, 2023

We always emphasize that your welcome email should meet these qualifications: Represents your brand well. Does it represent your brand’s current look and feel? If you’re selling things without a compelling story, maybe not. This style of suggestive selling has become a common practice. Looks good on mobile.

Cross-sell 97

Cross-sell Real Estate Retail Represent 97

Martech

MARCH 1, 2024

I see three drivers behind this stunning change: COVID-19, where personal selling was crippled and “retention is the new acquisition” became the latest catchphrase. A classic example of up-selling can be seen in McDonald’s familiar “SuperSize that for you?” Cross-selling : Offering customers related or complementary products.

B2B 130

B2B Cross-sell Pharmaceutical Account management 130

Veloxy

JUNE 21, 2022

Before the pandemic, Salesforce found that most customers were demanding a team selling approach to satisfying their needs. Fast forward to today’s post-pandemic business world, and our research shows that sales teams are starting to put the customer experience first—and team (or collaborative) selling is an integral part of that sales plan.

Sell 189

Sell Inside sales Sports Cross-sell 189

Martech

JANUARY 5, 2022

Channel agnostic metrics will be part of this new environment and Comscore Everywhere represents a step in that direction — at least for media. ” The next step will be for Comscore to work with buy-side and sell-side partners to combine TV, CTV, digital and social media assets into one offering with audience intelligence capabilities.

Launch 108

Launch Cross-sell B2C Represent 108

Martech

JULY 3, 2024

These purchases, while valuable, represent a shift from the era of sweeping martech transformations to one of careful, targeted enhancements. Upsell and cross-sell opportunities within your current customer base can be more lucrative than hunting for new clients. Email: Business email address Sign up now Processing.

Strategic partnership 124

Strategic partnership Cross-sell Niche Customer Relationship Management 124

Veloxy

AUGUST 23, 2023

The right tool in the hands of sales representatives can be a game-changer. AI leverages past interactions and purchasing patterns to anticipate a customer’s next move, enabling sales development representatives to optimize customer engagement. But how does AI facilitate personalization of the sales approach?

E-commerce 130

E-commerce Represent CRM Customer Relationship Management 130

Martech

FEBRUARY 7, 2022

Bringing together the measurement capabilities of these companies will aim at establishing a new standard for cross-platform measurement, or a “total view” at scale. TVSquared provides measurement for brands, agencies, publishers and broadcasters on six continents. Read more: Innovid becomes Olympics ad management partner.

Cross-sell 97

Cross-sell Represent Up-sell Closing 97

Salesforce

DECEMBER 8, 2022

Sales reps spend only 28% of their week selling, down from 34% in 2018. Sellers want to sell, but they spend more than two-thirds of their time distracted by record keeping, broken processes, tool management, and tasks like data entry and lead management. 81% of sales representatives say team selling helps them close deals.

Cross-sell 98

Cross-sell Gambling Quota Sales 98

Martech

FEBRUARY 15, 2024

If the list of participants grows beyond the level for effective collaboration, break the team(s) into workstreams, each with a leader who can represent the group. Email and social are typically the first channels to focus on cross-selling the two brands. Limit the number of participants to ensure effective communication.

Objectives and Key Results 103

Objectives and Key Results Cross-sell Campaign Strategize 103

SaaStr

MAY 24, 2023

It’s crossed $640,000,000 in ARR, growing a stunning 50%! That doesn’t mean huge enterprise customers, but here it’s their $50k+ ACV ones, which now represent 28% of revenue, up from 22% just a year ago. SaaStr favorite Monday.com is one of them. 5 Interesting Learnings: #1. $50k+

Cross-sell 112

Cross-sell Represent CRM Growth 112

Heinz Marketing

APRIL 14, 2022

These listen to us – “transmission” messages were neither what prospects or customers wanted to hear, nor what the sales folks and channels needed to sell. To stay relevant and a be strategic partner today, CMOs need to drive more value with five salient actions: Cross-functional Alignment with Common KPIs. Customer Obsession.

B2B 116

B2B Cross-sell Education Strategize 116

criteria for success

JUNE 3, 2021

One way to both improve revenue growth and inspire collaboration is by creating a Cross-Functional Revenue Growth Team, or as we sometimes refer to it, a Sales Growth Team. What is a Cross-Functional Revenue Growth Team? We recommend picking representatives with both the knowledge and the bandwidth to be part of the team.

Growth 97

Growth Cross-sell Finance Represent 97

Martech

JULY 31, 2023

Cross-selling is generally a big opportunity (if you just sold sneakers, offer them a bundle of snazzy shoelaces). If folks aren’t subscribed, ask them to subscribe; if they are, go for the cross-sell. Post-purchase email automations are also huge potential revenue drivers in Q4.

Customers 94

Customers Drivers/motivators Cross-sell B2C 94

Sales Pop!

FEBRUARY 27, 2022

Once in a great while, you observe people in a particular profession who truly represent that profession with honesty and integrity. If a lawyer was indeed a lawyer and only helped honest people find justice or be adequately represented? Salespeople must have a good grasp of who they are selling to with regard to preferences.

Cross-sell 98

Cross-sell Pipeline Sales Represent 98

APACSMA

DECEMBER 14, 2023

Learn how to sell effectively in a remote or virtual environment. Sales Role-Based Learning Paths Role Courses Outcomes Sales Development Representative Certified Sales Development Representative Be able to generate leads, build relationships, and move leads through the sales pipeline.

Cross-sell 52

Cross-sell Inside sales Account management Strategize 52

Heinz Marketing

NOVEMBER 30, 2021

How do you sell if you don’t know who you’re selling to? Irrefutable and revealing, data will ensure your ICP is representative not of a fictitious ideal customer but your actual high-value buyers. What type of accounts do we not sell to? By Brittany Lieu , Marketing Consultant at Heinz Marketing. Qualitative Analysis.

Customers 122

Customers Objectives and Key Results Cross-sell CRM 122

Salesforce

JUNE 26, 2024

While our research finds that 79% of customers expect consistency across departments, 56% often have to repeat information to different representatives, leading to incohesive (and frustrating!) With complete customer information, service agents can easily identify and seize upsell and cross-sell opportunities. experiences.

Service 52

Service Cross-sell Profit margin Strategic planning 52

Score More Sales

AUGUST 5, 2011

Social Selling and Brand Building Dogs and Winners From a Cross-Country Drive. How could selling, customer service, cold calling, brand-building, and sales strategies have anything to do with our recent drive across the U.S.? Who is doing social selling and social, in general the right way (and building customers?).

Cross-sell 64

Cross-sell Sell Cold Call Non-Profits 64

Martech

OCTOBER 20, 2022

So a lot of that was built into the way we represent attributes for each customer; we’re able to do that by focusing on both the ability to set your own attributes – if the customer was in retail and cared about average order value, I could do that, or I could do time since last purchase.” ” One example he gave was ATT.

Launch 101

Launch Cross-sell Manufacturing Healthcare 101

Martech

MAY 24, 2024

I understand the desire to create email works of art that will represent the brand better. Omitting cross-selling and upselling in transactional messages Charge : Misappropriation of funds. The only text I can see is the preheader and the footer. How frustrating. But emails are not magazine ads.

Cross-sell 130

Cross-sell Promote Represent Technology 130

PandaDoc

APRIL 8, 2024

Their cross-functional expertise enables them to create proposals tailored to customers’ needs. A deal desk identifies upsell and cross-sell opportunities for existing customers by analyzing past deals and current contracts, and tracking renewal dates. See also How to close the sales cycle with sales battle cards 2.

Negotiate 52

Negotiate Cross-sell Contract Legal 52

Salesforce

NOVEMBER 18, 2024

Here are some specific use cases: Drive sales performance: AI agents can identify policy renewal and cross-selling opportunities within a producer’s book of business, initiating campaigns with pre-approved, compliant content. However, 85% of customer service representatives at organizations that use AI say it saves them time.

Service 52

Service Non-Profits Territory Trust 52

Salesforce

FEBRUARY 7, 2022

Even better: OOBO often results in opportunities to cross- and upsell. Service agents can cross-sell and upsell with OOBO. The “swivel chair” scenario of waiting on hold as your call gets transferred from agent to agent, re-explaining yourself to different representatives along the way.

Service 97

Service Cross-sell Customers Drivers/motivators 97

Salesforce

DECEMBER 7, 2022

It takes practice to craft stories that sell a vision to potential customers. Personas are realistic characters who represent key audience segments. physical, social, tech) quotes that represent key insights. Decide the most important audience segments you want the persona to represent. Cross-Team Alignment.

Customers 98

Customers UX Represent Cross-sell 98

Partners in Excellence

OCTOBER 21, 2022

It seems everything in my feed is dominated by “SaaS Selling.” It seems everything I read is about “SaaS selling.” It seems that everything new about selling, everything about sales performance really focuses on SaaS selling. ” Is there selling life outside SaaS. Why is this important?

Cross-sell 98

Cross-sell Quota Sales Up-sell 98

Martech

OCTOBER 20, 2022

If you’re looking for a marketing technology person, you need to sell to them. ” “We are still early days in this space,” said Jay Wilson, SVP, marketing platforms and services at Healthgrades, who represented the hiring team on the panel. You’re marketing to marketers. Think of yourself more as a talent scout.”

Hospitality 104

Hospitality Cross-sell Represent Technology 104

Martech

NOVEMBER 8, 2023

I nerd out on this topic quite a bit and ran across a scholarly article a few months ago where the author identified that these profit-sucking customers make their way through cross-selling and upselling at about the same rate as their acquisition. The key takeaway? Your relationship with a company is dynamic.

Customers 124

Customers Construction B2B Cross-sell 124

ConversionXL

MAY 3, 2017

This segment represents newsletter subscribers, or leads who haven’t made a purchase from your store yet. This segment represents customers who have made one purchase. This segment represents customers who have placed at least two orders from your store. Upselling and Cross-selling ( Image Source ). Segment #1.

Customers 133

Customers E-commerce Cross-sell Represent 133