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What is cross-selling? Everything you need to know to increase sales and customer value

PandaDoc

If youre looking to increase revenue without acquiring new customers, cross-selling is one of the best ways you can do that. Effective cross-selling helps customers find new products they genuinely need, so theyll leave more satisfied with your business and remain more loyal, too. What is cross-selling in sales?

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What Fuel, Coffee, and Hot Dogs Have to Do with Generative AI

Salesforce

Even those who offer physical products, like food or gas retailers, can benefit from digital expansion and marketing tactics. With the data all in one place, they could increase customer margins while cross-selling and upselling their hero products by building sophisticated customer management and data capabilities.

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From Data to Delight: Why Hyper-Personalization Is the Future of Business

Salesforce

Hyper-personalization is a strategic imperative for success. It goes beyond traditional personalized marketing by using detailed user profiling and data-driven insights to deliver content, offers, and interactions that feel truly personal.

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The email marketer’s guide to effective marketing automation

Martech

I work with major retailers that earn at least 50% of their email revenue from automated emails like triggers, transactional emails and journey emails. Consider two popular transactional emails in retail ecommerce: the order confirmation and the shipping confirmation. It must be a substantial part of every email marketing program.

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Post-Purchase Emails: How to Boost Retention and LTV

ConversionXL

” In one case study, retention marketing software firm Windsor Circle shared how much one of its clients benefitted from strategic post-purchase emails. Among retail and ecommerce emails, the survey found an average open rate of 20.5% The revenue implications of a strategically crafted receipt are huge too. Image Source.

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Aligning martech with your business strategy: Your blueprint for success

Martech

You’ve explored the crucial link between your martech stack and strategic goals in “ The CMO’s guide to aligning martech and business strategy ,” understanding why syncing these elements boosts efficiency, customer value and growth. Look into omnichannel customer experiences and inventory management integrations.

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10 Sure-Fire Ways to Build Sales for Entrepreneurs ? Score More.

Score More Sales

Others are strategizing on and successfully growing revenues. Use an automated system to set next actions with clients and strategic partners too. Remember that strategic (or referral) partners can refer you many companies over time, so why are you not contacting them on a regular basis? by Lori Richardson on August 11, 2011.

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