Hubspot

JANUARY 21, 2013

For example, when promoting a book to college professors, putting the words "College Professor's Guide to …" may generate a higher clickthrough rate (CTR) than generic, untargeted copy. School: If you are looking to target people who have a particular educational background, you can target your ads based on schools. 03% or higher.

Campaign 78

Campaign CTR Non-Profits CRM 78

Search Engine Land

MAY 19, 2023

It can help you to make educated decisions about your prospects of ranking for specific terms, allowing you to make tactical choices that underpin your SEO strategy. You might find less relevant results and may spot some niche websites that aren’t household names. But it is a powerful metric when you understand its potential.

Gambling 117

Gambling Niche CTR Strategize 117

Hubspot

FEBRUARY 27, 2019

If you are looking to target people who have a particular educational background, you can target your ads based on schools. That said, because of its extensive targeting opportunities, LinkedIn ads can successfully target niche markets. Demographics. Choose a date for your campaign to start. Call-to-Action (CTA).

Campaign 101

Campaign CTR Click Through Rate CRM 101

Hubspot

JUNE 29, 2020

ESCP used LinkedIn Spotlight Ads because they’re a great platform for reaching higher education students. In addition, CTR soared to up to three times higher on Noodle.ai's paid content and obtained 40% of qualified leads from the channel overall. It also earned a 2.44% engagement rate and 1.78% CTR. Results: Noodle.ai

CTR 101

CTR Campaign Promote Launch 101

Sales Hacker

JULY 15, 2021

So you can focus your marketing efforts on the top 50 education SaaS brands in the USA. Click-through rate (CTR): Is the number of clicks your ad gets divided by the number of times they show your ad (impressions). Under B2B, you can drill down to niche-specific tools. ABM is hyper-focused. Address them for a higher ROI.

Objectives and Key Results 116

Objectives and Key Results Profit margin Contract Campaign 116

Hubspot

JANUARY 14, 2021

These shouldn't be niche metrics, like email unsubscribe rate, social media reach, or blog subscriber growth; save those for your monthly meetings where you review month-over-month progress. A Bit of Education. Marketing meetings should be a healthy mix of state-of-the-union content and educational content.

Meeting 101

Meeting A/B testing Presentation CTR 101

Hubspot

FEBRUARY 2, 2017

And while that can lead to a higher clickthrough rate ( CTR ), his own data shows that Text Ads can often yield a higher conversion rate. For example, when promoting a book to college professors, leading the title with the words, "College Professor's Guide to" may generate a higher CTR than generic, un-targeted copy. Member Schools.

Campaign 78

Campaign CTR Non-Profits Start-ups 78

Heinz Marketing

AUGUST 28, 2023

Are they market leaders, challengers, or niche players? Your content should educate, entertain, or solve problems for your readers. Click-Through Rate (CTR): Evaluate the effectiveness of your ad campaigns by measuring the percentage of users who click on your ads. This helps you refine your own audience targeting.

B2B 95

B2B Objectives and Key Results Click Through Rate Strategize 95

Hubspot

APRIL 6, 2016

According to HubSpot, your click through rate (CTR) is higher when using the recipient's first name in the subject line versus not using the first name. And CTR is also higher when using the recipient's company name in the subject line over no company mention. Also consider the niches of content you have available to send.

CTR 53

CTR Drivers/motivators Click Through Rate Education 53

ConversionXL

APRIL 1, 2019

The curse of knowledge happens when you assume your customers’ education level. For example, if you sell an email platform, those “dumb” questions could be: Do you know what CTR stands for? Are 90% of your first-time visitors reading basic content, or are the majority consuming deep dives on niche topics? Do they bounce?

Pitch 133

Pitch Up-sell A/B testing Launch 133

Hubspot

JULY 26, 2012

These shouldn't be niche metrics, like email unsubscribe rate, social media reach, or blog subscriber growth; save those for your monthly meetings where you review month-over-month progress. A Bit of Education. Marketing meetings should be a healthy mix of state-of-the-union content, and educational content.

Meeting 78

Meeting A/B testing Presentation CTR 78

Search Engine Land

NOVEMBER 17, 2023

Click-through rate (CTR) : The amount of clicks on your ad divided by the amount of impressions. As your CTR decreases, the amount of impressions you need to maintain the same number of clicks increases exponentially. What if we actually try to salvage what has been great about niching down, marketing, and the internet itself?

Engineering 121

Engineering Niche Promote Up-sell 121

Search Engine Land

JANUARY 25, 2024

But you can also combat this by developing a stronger niche and filtering audience targeting to reduce costs. Education status. You can tailor ads to appeal to specific groups, such as those in construction, education, real estate, finance, etc. Ad placement: Where your ads appear on YouTube (e.g., Marital status.

Objectives and Key Results 102

Objectives and Key Results Campaign Finance Real Estate 102

ConversionXL

NOVEMBER 28, 2022

Ads show up on users’ “ For You” feeds in a way that’s as funny, educational, or weird as the organic content they see. For ecommerce ads, the main metrics to focus on are: Click-through rate (CTR). Track CTR to gauge overall effectiveness. TikTok lets you find Creators based on niche, demographic and performance metrics.

Customers 102

Customers Objectives and Key Results Entertainment Click Through Rate 102

Hubspot

MAY 23, 2017

Inbound is an unstoppable movement driven by buyer's interest in self-educating, self-serving, and ultimately, being served better. By focusing on these niche markets, we bring our collective knowledge of what works to each client, making it a win-win for both agency and client," explains Rebecca Geier of TREW Marketing.

Clients 78

Clients Technology Technology Contract 78

ConversionXL

APRIL 3, 2019

When we showed larger images, there were fewer products on the page, which lowered CTR. Changes that work for one niche may not work for another—we have to test. With personalization, we can use niche messaging without actually being a niche business. Educate—training. But the idea didn’t come from data.

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114