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How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot

And while that can lead to a higher clickthrough rate ( CTR ), his own data shows that Text Ads can often yield a higher conversion rate. For example, when promoting a book to college professors, leading the title with the words, "College Professor's Guide to" may generate a higher CTR than generic, un-targeted copy. Member Schools.

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A Simple Guide to Setting Up Your First LinkedIn Ad Campaign

Hubspot

For example, when promoting a book to college professors, putting the words "College Professor's Guide to …" may generate a higher clickthrough rate (CTR) than generic, untargeted copy. From the CEO of manufacturing companies, to the entry level associates at an accounting firm, you can target a specific group of people for your LinkedIn ads.

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9 Reasons Your Marketing Agency's Retainers Aren't Bigger

Hubspot

It's why I started HubSpot's agency partner program in 2008, and why I've launched an agency partner program at my new company, Databox. By focusing on these niche markets, we bring our collective knowledge of what works to each client, making it a win-win for both agency and client," explains Rebecca Geier of TREW Marketing.

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How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot

From the CEO of manufacturing companies to the entry-level associates at an accounting firm, you can target a specific group of people for your ads. That said, because of its extensive targeting opportunities, LinkedIn ads can successfully target niche markets. You've officially launched your LinkedIn Ad campaign!

Campaign 101