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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. Product should be your main channel for customer acquisition, retention and expansion. Smaller brands have fewer users, but they’re also less loyal.

B2B 94
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8 Proven Traffic Sources for Your Sales Funnel

ClickFunnels

Approximately 90% of marketers claim that email was their main means of generating leads. With a similar CTR and CPM as Facebook (who own Instagram, by the way), coupled with the revenue above of the platform, Instagram may offer a snapshot into the future of photo marketers looking to engage users on a more visual level.

Niche 246
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Lead gen tactics for B2B: Best of the MarTechBot

Martech

There are many possibilities, depending on the human user’s industry and main objectives: Before we start, in addition to your other context, you are heading lead generation for a B2B financial services company. How to achieve: Promote your content on social media and through email newsletters.

B2B 119
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A Step-by-Step Guide to LinkedIn Ads

ConversionXL

Single image ads look like promoted posts from a company’s LinkedIn feed. Text ads are competitively priced but their lack of imagery makes them less eye-catching: In the example above, the text ad appears right below the main navigation. A video ads CTR sits around 0.44% compared to 0.56% for sponsored content. . Carousel ads.

CTR 129
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YouTube Strategy Lessons from a Channel with 1.6 Million Subscribers

ConversionXL

You can break them up into three main types—education, entertainment, and self-promotional. Self-promotion. The two major metrics you need to look at are: Click-through Rate (CTR), which tells you how engaging your thumbnail and title is. Click-through rate (CTR). YouTube fundamental content types you need to know.

CTR 129
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Which Links in Your Email Marketing Get the Most Clicks?

Hubspot

(Note: a dedicated email send is one that promotes a specific offer as opposed to a newsletter that covers a range of topics and offers.). Main Call-to-Action Link. If you're hosting a webinar or some other type of event, your main call-to-action in the email should invite people to “sign up for the event.”

CTR 78
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Where Does Pinterest Fit in Your Marketing Mix?

ConversionXL

That said, company promotion is indirect—don’t plan a hard sell. But their Pinterest profile doesn’t promote basic, overused content on topics such as “How to invest”, “Money management apps,” etc. . For some of my personal Pinterest pages, the pins that I reuse I have an average click-through rate (CTR) of 2%.

CTR 114