Search Engine Land

MARCH 21, 2023

Google calculates quality score based on the combined performance of three components: Expected click-through rate (CTR) : The anticipated CTR of the ad against what the ad platform considers similar ads. Optimizing for good CTR is more important than optimizing for good expected CTR. 6.308888889 Maine 5.411764706 65.88

CTR 82

CTR Campaign Represent Click Through Rate 82

ConversionXL

SEPTEMBER 11, 2014

acronyms e.g. MIT for Massachusetts Institute of Technology. In this example, we know that new and used cars have distinct appeal due to differences in price, features, customer appeal, current advertising, etc, so they are separated to focus our targeting. According to Google, a good CTR in the search network is one that is above 1%.

CTR 114

CTR Lead generation Electricity Service 114

Hubspot

SEPTEMBER 12, 2011

Romney Offers Ebook for the Price of a Tweet. For this past week's Republican debate, presidential candidate Mitt Romney offered his just-published Believe in America: Mitt Romney's Plan for Jobs and Economic Growth ebook for the price of a tweet. is still relied on too heavily and in inappropriate ways.

CTR 71

CTR Click Through Rate Campaign Price 71