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AI-Powered Personalized Podcast Recommendations: A New SEO Strategy to Boost Sales

Sales Pop!

For sales teams, understanding how these models work provides a strategic edge. By using long-tail keywords in episode titles and descriptions, marketers can improve content alignment, increasing chances of visibility within niche recommendations.

Niche 237
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3 reasons your paid social ads aren’t converting (and how to fix them)

Martech

Broad targeting wastes ad spend by serving impressions to uninterested users, while hyper-niche targeting limits reach and increases CPMs. If your CTR is low, part of your budget is going to the wrong people. Before increasing the budget, check these key signals: Your CTR is strong (1%+ for cold audiences, higher for retargeting).

CTR 84
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How Google SGE will impact your traffic – and 3 SGE recovery case studies

Search Engine Land

We provide an experimental framework that can help you find a technique that works for your niche in a matter of weeks. Next, we use two parameters to define “how bad” or “how good” SGE will be for our websites: CTR and rank. You can adapt the model to other types of keywords by using a different baseline CTR.

CTR 142
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Seasonal PPC: Your guide to boosting holiday ad performance

Search Engine Land

The more you understand about your market ecosystem, the better positioned you’ll be to carve out your niche. This is a great time to test new strategies, build brand awareness or target niche markets without breaking the bank. Click-through rate (CTR) : This tells you if your ad copy is resonating.

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A Complete Guide to YouTube Analytics

ConversionXL

Strategically leveraging YouTube’s robust analytics can help you make data-backed decisions and improve performance. With YouTube, for organic, average view duration (AVD) and click-through rate (CTR) should be prioritized over YouTube search optimization, descriptions, tags, and other vanity metrics. Only 15%-25% comes from search.

CTR 134
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AI-Powered Personalized Podcast Recommendations: A New SEO Strategy to Boost Sales

Sales Pop!

For sales teams, understanding how these models work provides a strategic edge. By using long-tail keywords in episode titles and descriptions, marketers can improve content alignment, increasing chances of visibility within niche recommendations.

Niche 130
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YouTube Strategy Lessons from a Channel with 1.6 Million Subscribers

ConversionXL

Because it’s so challenging to create engaging content, there’s a big opportunity to create fresh content and carve out your niche. This wasn’t necessarily strategic; it was simply the only option we had. The two major metrics you need to look at are: Click-through Rate (CTR), which tells you how engaging your thumbnail and title is.

CTR 129