Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Establishes a unique value proposition that resonates with target customers.

Go To Market 52

Go To Market GTM Promote Technique 52

Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Establishes a unique value proposition that resonates with target customers.

Go To Market 52

Go To Market GTM Promote Technique 52

Martech

JULY 25, 2022

Today’s B2B marketing and sales tools are showing their age. Before we get into who is competing in this race, let’s talk about the “why” behind the positioning battle underway for the minds, hearts, and wallets of the B2B go-to-market (GTM) teams. Primary user = marketing with sales access.

B2B 108

B2B GTM CRM Technology 108

Highspot

MAY 3, 2024

Implement Continuous Training and Development Establish ongoing training programs for all customer-facing employees to keep their skills sharp and knowledge current. Integrating Revenue Enablement Across the Customer Journey These revenue opportunities arise throughout your customer relationships.

Cross-sell 93

Cross-sell Technology Technology GTM 93

Highspot

AUGUST 18, 2024

Developed by Winning by Design, the SPICED framework is a five-step sales methodology that helps go-to-market (GTM) teams diagnose customer needs, recommend a compelling solution, and maintain strong, lasting relationships. It also ensures that GTM teams cover all the crucial details needed for a successful sale.

GTM 52

GTM Retail Contract Drivers/motivators 52

Sales Hacker

NOVEMBER 15, 2017

Content Management System. Customer Relationship Management. Customer Success. Challenger Sales Model is a sales framework that takes the disruptive approach to solution selling, where customers are pushed beyond their comfort zones to embrace new ideas for their business. General Manager. Closed Won.

B2B 105

B2B E-commerce Cold Call Represent 105

Highspot

MAY 30, 2024

Follow sales training best practices: Implement regular training sessions, including role-playing scenarios, cross-sell and upsell strategies, and go-to-market (GTM) initiatives to ensure teams can handle various sales situations. This ensures all team members are confident and competent.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Education Objection handling 52