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Who is Peter Gassner CEO and Founder of SaaS Leader Veeva Systems

SaaStr

Following PeopleSoft, he joined salesforce.com as Senior Vice President of Technology, where he gained valuable insights into cloud computing and the Software-as-a-Service (SaaS) model. In terms of education, Gassner holds a Bachelor’s degree in Computer Science from Oregon State University.

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16 marketing automation platforms your organization should consider

Martech

Platform vendors offer extensive training programs, online communities and strategic consulting services to encourage more comprehensive platform use and create a higher return on marketing automation investments. Some key customers are Cuisinart, Harlequin, PayPal, Republic Services, USO and Wiley. Product overview.

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An Essential Guide to Using the MEDDIC Sales Framework

Salesforce

Attracting qualified prospects — companies that are a good fit for your product or services — is more important in B2B (business-to-business) sales than earning a large number of leads. This provides insight into a prospect’s needs so you can zero in on qualified buyers who are a good fit for your product or service.

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What Are Sales Channels? (and How to Pick the Best Ones)

Salesforce

Back to top ) Direct sales channels A direct sales channel is where a customer engages with a salesperson and purchases a product or service directly from their business. It hires a partner company based in Europe that can leverage its strong customer relationships to sell the speakers. I can unsubscribe at any time.

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Four Pros and Three Cons of Usage-Based Pricing (and How to Know If It’s Right for You)

Salesforce

But how you charge for your products and services is just as important. Usage-based pricing, also called pay-per-use or a consumption model, means that a customer only pays for the products or services they use. For example, the electric company charges customers for the amount of energy they use each month.

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How to Supercharge Your Sales Velocity for Quicker Wins

Salesforce

Sales Selected 360 Highlights Selected C-Suite Selected IT Selected Commerce Selected Marketing Selected Service Selected Please select at least one newsletter. Additionally, once customers make a purchase, it’s about continuing the relationship with them to encourage repeat business, referrals, and brand champions.

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How to Create Sales Presentations That Close Deals, According to an Expert

Salesforce

A sales presentation is a meeting where sales teams speak to prospective clients using curated content to present an overall view of a product or service. Some customer relationship management (CRM) tools use generative AI to help sales teams personalize their content. Learn more What is a sales presentation?