article thumbnail

Customer Retention Strategies in Sales

Anthony Cole Training

If your goal is to retain and expand relationships, it is important to create a consistent and remarkable experience for your customers, clients, and potential clients. Here are several questions to consider as you reflect on your customer retention strategies in sales:

Customers 252
article thumbnail

3 Keys to Increase Customer Acquisition & Deposit Growth

Anthony Cole Training

Client retention as well as new customer acquisition are the focus. In this high interest rate environment, consumers are moving excess amounts from checking accounts to higher yielding CDs and alternative products. This presents problems and opportunities for every bank. In fact, according to BAI Banking Outlook: 2024 Trends, “the No.

Growth 248
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Increase Customer Lifetime Value

Iannarino

Lifetime value is what you expect a client to spend with you over the course of your relationship. Let's assume a large client has a lifetime value of $1,000,000. To reach that number, your client could spend $100,000 with you each year for 10 years.

Customers 289
article thumbnail

Enhance Customer Loyalty in B2B Sales with Value Creation

Iannarino

Customer loyalty is critical for growth companies. Looking beyond the numbers, customer loyalty extends beyond simply retaining existing customers or clients. Looking beyond the numbers, customer loyalty extends beyond simply retaining existing customers or clients.

B2B 233
article thumbnail

AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

. 🤖 AI-Powered Tools: Learn about essential AI-driven features that assist marketing and sales professionals in automating tasks, analyzing data, and enhancing customer engagement. 🚀 AI in Action: Dive into case studies demonstrating AI’s impact in customer service, retail, and beyond.

article thumbnail

Coaching Our Customers

Partners in Excellence

At the end of the article, I had and Afterword, suggesting the same principles used in high impact coaching within our own organizations should be applied in working with our customers. When we look at our approaches to selling, we can recognize too much of what we do and how we engage customers are represented by the first two points.

Customers 127
article thumbnail

7 ways to boost customers’ emotional connection and loyalty with your brand

Martech

That emotional connection to a brand is extremely important to customer loyalty. It goes beyond a product’s or service’s functional benefits and taps into customers’ feelings, values and identity. It is about emotional connections, those intangible bonds that keep customers returning even when alternatives exist.

article thumbnail

Outrun Your Competition: Best Practices for Accelerating Sales Processes

By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

article thumbnail

5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making.

article thumbnail

Data-Driven Marketing 101

Here’s what’s covered: How data-driven marketing drives the customer experience. This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Understanding marketing strategy & performance. The most challenging obstacles to data-driven marketing success.

article thumbnail

Foundational ABM Building Blocks

They’ll share what to consider when crafting an ABM strategy, from defining your ideal customer profile to crafting compelling messaging to measuring success.

article thumbnail

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

article thumbnail

Leading the Development of Profitable and Sustainable Products

Speaker: Jason Tanner

We’ll explore how to shift from ambiguous descriptions of value to economic modeling of customer benefits to identify value exchange choices that enable a profitable pricing model. You’ll receive a template to apply for your solution and opportunity to receive the Software Profit Streams™ book.

article thumbnail

2020 Database Strategies and Contact Acquisition Survey Report

Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. Insights detailed within this report include: Tools marketers are using to gain deeper intelligence on current and prospective customers for better targeting and messaging.

article thumbnail

Sales Effectiveness: The B2B Sales Leaders Guide

You’ll get a deep dive on: Proven methods for warming up cold calls Coaching points for responding to price pressure early and often Front-line examples of how to win the battle for customer retention