Martech

DECEMBER 1, 2023

There are two extremes when it comes to driving better customer acquisition results: Expanding the team, hiring more salespeople or business development representatives (BDRs). And rather than hiring another sales rep or BDR, you can automate the process and set up CRM correctly. Check out what you can do to free up your sales execs.

Process 110

Process Customers Appointment Pharmaceutical 110

Adaptive Business Services

AUGUST 11, 2021

One of the nicest things about Nimble CRM is that it can be highly customized in order to meet your specific needs including as a Signage CRM …. Up to 1,000 custom data fields in a wide range of field formats. Customized pipelines with deal stages including the maximum number of days in each stage. Custom activities.

CRM 77

CRM Customers Electricity Manufacturing 77

Partners in Excellence

JANUARY 28, 2014

As sales professionals looking for new business, it’s critical that we establish our credibility in our very first contacts with a prospect or customer. I get all sorts of queries–and I’m not talking about the obvious SPAM who’s sole purpose is to clog up the web. The list goes on!

Contact 113

Contact Electricity Manufacturing Cold Call 113

Sales Pop!

AUGUST 25, 2022

Considerations for workplace health and safety – e.g. electrical and fire safety items. Any electrical safety items they own that are within the property. Similarly, your landlord may want to insert it if they entertain thoughts of selling the property. This may include: Any significant damage you may have caused. Fire safety.

Electricity 130

Electricity Negotiate Contract Entertainment 130

Sales Pop!

JULY 7, 2022

Longer pieces of content tend to be more in-depth and backed up by research, facts, examples, and other forms of content, such as infographics or even video. Case studies – These are detailed write-ups of your product or services that were successfully implemented to solve a specific problem for a client.

Electricity 130

Electricity Up-sell Pitch Product 130

Partners in Excellence

JUNE 10, 2012

I started my career selling mainframe computers for IBM in the very late 70′s. One of the most important things I learned from one of my mentors at the time was, “What We Sell Is Different Than What We Install.” Let me go back to my days of selling computers. But that’s not what we sold.

Sell 108

Sell Electricity Manufacturing Up-sell 108

Salesforce

MARCH 28, 2023

Breaking down silos Schneider Electric , a global energy management and industrial automation company, has formalized an AI program under a new Chief AI Officer and scaled it to every corner of the company. Let’s look at one model company you can learn from. Its vision, “data and AI first,” is already paying dividends.

Electricity 96

Electricity Objectives and Key Results Appointment Technology 96

ConversionXL

OCTOBER 2, 2018

Applying a neuroscience-based method to WTP for green electricity”. Carsten Herbes and three co-authors tackled a narrow topic—consumer willingness to pay a premium for electricity from green sources—that has broader implications. Read the full study here. Willingness to pay lip service? Study details. Study details.

Electricity 134

Electricity Territory Trust Hospitality 134

Martech

JANUARY 10, 2024

We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. I get some of those same feelings about being exposed, with everybody showing up at a public talk. I was in high school debate and forensics.

Electrical Engineering 107

Electrical Engineering Healthcare Electricity Technology 107

Martech

APRIL 10, 2024

The spark before the flame: Building martech with a heart It all begins with a spark — a yearning to help businesses not merely sell but connect. This translates into product development, where features aren’t simply bolted on but crafted to address the needs of marketers and their customers. Unwavering customer focus?

Pitch 113

Pitch Product Electricity Healthcare 113

Search Engine Land

MAY 7, 2024

Top Google rankings: Secured top three positions for competitive terms like “electric bike” (246,000 searches) and “eBike” (90,500 searches), boosted by strategic digital PR and a focus on the online audience journey. This is not the case with Lectric eBike, an electric bike ecommerce company.

CTR 83

CTR Electricity Real Estate X-functional 83

SaaStr

OCTOBER 21, 2022

For example, it took forty-six years from the advent of electricity for one-fourth of the population to use it. From these convictions, Braze understood that the way companies communicate with customers before the mobile era lacked the sophistication to thrive. Change creates opportunity. You must deliver value in the moment.”.

Electricity 107

Electricity Growth Technology Technology 107

Sales Gravy

DECEMBER 18, 2020

On this inspiring episode of the Sales Gravy podcast, Jeb Blount (Virtual Selling) talks to Brian Knox, owner and founder of B Knox Photography. This young entrepreneur leveraged Fanatical Prospecting to quickly ramp up his successful and fast-growing photography business that he started this year. I was averse to it.

Prospecting 98

Prospecting Electricity Cold Call Inside sales 98

SaaStr

OCTOBER 21, 2022

For example, it took forty-six years from the advent of electricity for one-fourth of the population to use it. From these convictions, Braze understood that the way companies communicate with customers before the mobile era lacked the sophistication to thrive. Change creates opportunity. You must deliver value in the moment.”.

Electricity 102

Electricity Growth Technology Technology 102

Salesforce

JUNE 8, 2022

According to the Occupational Safety and Health Administration (OSHA) , companies that prioritize safety build trust with customers. Your team knows what to do because you’ve set them up for success with the right enablement. Build long-time customer relationships with fast, complete, and safe field service.

Service 98

Service Cross-sell Appointment Electricity 98

Salesforce

MARCH 28, 2022

Ultimately, it makes customers want to buy your product. Here are a few examples of well known brand messages: Examples of brand messages from General Electric, Nike, Walmart and others. Get inside the mind of your customers before you begin messaging development exercises. Identify what customers want. Brand promise.

Electricity 98

Electricity Angle Pitch Campaign 98

Salesforce

NOVEMBER 15, 2022

The best way to define the benefits of any investment is through the eyes of your customer. Revenue growth is not just about selling more of the same products to the same customers. ADT leverages automation and intelligence to drive cost savings , deliver faster customer support, and increase agent productivity.

Electricity 98

Electricity Objectives and Key Results Technology Technology 98

ConversionXL

APRIL 25, 2012

If somebody comes up to you and says “roll your eyes 3 times and then look down” Are you going to do it? Electricity Wizard : They want my name, phone and zip code. Now when your salespeople call, they (probably) won’t be hung up on (as fast). Most people would probably say “why?” Conclusion.

Electricity 101

Electricity Gaming Up-sell Service 101

Partners in Excellence

OCTOBER 23, 2017

Step back a little more than a century as electricity was being commercialized. I’m sure in bars and meeting rooms, sales people and marketers were talking about how wonderful electricity was and what it could do to improve sales and marketing. But electricity and the telephone weren’t just about sales and marketing.

Electricity 62

Electricity Sell Up-sell Conversion 62

Hubspot

JANUARY 19, 2021

They've surged out of your price range as the flight filled up. A business needs customers who are willing to pay non-static prices. Utility providers like gas and electric companies often leverage dynamic pricing — typically, in response to seasonal shifts. You can still sell in downtimes. Utility Providers. Google Ads.

Price 86

Price Electricity Non-Profits Follow-up 86

Martech

FEBRUARY 13, 2023

The team at OpenView Partners, a venture capital firm, makes this thoughtful observation about the rise and appeal of PLG as a GTM strategy: “Software has become a fundamental utility powering our working lives — just like water, electricity, the internet and mobile broadband.

Growth 104

Growth GTM Product Cross-sell 104

ConversionXL

MARCH 2, 2012

While coffee takes center stage, the design is meant to make customers comfortable by mixing upholstered chairs and sofas with hard-backed chairs around tables. Free electricity and wifi. They sell “ writing instruments “ Reason: people will pay $680 for a writing instrument. Cool music in the background.

Electricity 89

Electricity Niche Price Up-sell 89

Martech

MAY 24, 2022

This is why modern marketers need to adapt to the constantly changing media and technology landscape to appeal to customers. While the marketing applications of both are still emerging, these experiences are being tested in a host of ways that customers are beginning to have exposure to. AR in architecture and design. AR in tourism.

Sports 139

Sports Construction Gaming Transportation 139

Score More Sales

APRIL 27, 2012

Most likely you feel the same way, and more importantly, so do your prospective customers. One minute goes quickly – but in our strategy, just jot a note on paper or on Evernote , going down a list of companies you are looking up. Next, pick up the phone and make some calls to people. That’s the “sale”. Always set a next action.

Prospecting 85

Prospecting Electricity Cold Call Sales 85

Score More Sales

APRIL 27, 2012

Most likely you feel the same way, and more importantly, so do your prospective customers. One minute goes quickly – but in our strategy, just jot a note on paper or on Evernote , going down a list of companies you are looking up. Next, pick up the phone and make some calls to people. That’s the “sale”. Always set a next action.

Prospecting 85

Prospecting Electricity Cold Call Sales 85

Sales Hacker

JANUARY 5, 2023

Duplicate records in Salesforce (or “dupes”) are hands-down the most common issue that we’re called in to clean up at Iceberg. For instance: How do you define a duplicate lead if you sell to separate accounts who are part of the same franchise ? Join the conversation: How to clean up duplicate records in Outreach.io.

Objectives and Key Results 106

Objectives and Key Results Cross-sell Electricity Contact 106

Hubspot

SEPTEMBER 10, 2013

Lee Beaumont, of Leeds, set himself up with a personal line that costs money to call -- the kind normally used by for-pay services like horoscopes, tech support, and, um, “adult entertainment content.” He paid 10 pounds (a bit over $15) plus tax to set up the line. Beaumont even gave the number to his bank, gas, and electric companies.

Cold Call 78

Cold Call Electricity Entertainment Up-sell 78

A Sales Guy

MARCH 20, 2013

Let’s start a series that strengthens all of our business acumen and challenges us all to connect what we sell to our customers business. I decided to name the series WITCE <wit-cee> (What is the customer experience?) Rob believed the best way to be successful was to look at things from the customer perspective.

Electricity 107

Electricity Sales Commission Service 107

Salesforce

JANUARY 31, 2023

What kind of impact does equipment downtime have on your customers and your reputation? Prioritizing proactive field service can help you not only reduce operating costs but also keep your customers happier — and coming back. Proactive service can help ease this pressure and sets you up for success. That’s a win-win.

Service 98

Service Manufacturing Contract Electricity 98

ConversionXL

APRIL 24, 2019

Why would Tesla let others use its network, which could be a moat to protect it from electric competitors? “I If you can make it for less, you can sell it for less. Takeaway : Customer data should improve the user experience, not make it tougher for people to leave. You can’t wake up overnight and get that.

Hospitality 122

Hospitality Non-Profits Networking Electricity 122

Adaptive Business Services

NOVEMBER 13, 2019

I took about 6 months off to plan my next moves and came to the decision that I wanted to go back to selling only which was something that I had not done in a great deal of time. Without a doubt, electric signage was my passion as an industry so this is the area that I went back to. No exaggeration. . I joined a leads group.

Networking 78

Networking Electricity Construction Referrals 78

Salesforce

SEPTEMBER 19, 2023

We love to help customers, chase new challenges, and in the process, hit those numbers. The problem is, many salespeople give up before they reach that yes. The make-or-break nature of sales closing can make it one of the most stressful aspects of selling, but it doesn’t have to be. That’s why we’re all here.

Technique 105

Technique Closing Sales Electricity 105

Hubspot

DECEMBER 17, 2012

When you're coming up with your next marketing campaign, think about ways you can expand its reach to more people. HubSpot customer, the Rodon Group launched a campaign to promote its plastic injection molding services as more affordable than using overseas companies in China. General Electric: Experts.

Campaign 78

Campaign Electricity Launch Gambling 78

Hubspot

NOVEMBER 25, 2019

But when you're making changes all over your site, how can you know that, overall, those changes are adding up to customer and revenue growth? One complicating factor is the fact that many ecommerce retailers today are selling across multiple platforms. Electrical and Commercial Equipment : 2.49% - 2.70%.

Conversion 100

Conversion Angle Agriculture User Experience 100

Adaptive Business Services

MAY 11, 2022

One of the techniques often discussed in selling is that of creating a sense of urgency in order to move a client from the thinking to the acting stage. I don’t much care for the term “creating” as it implies some sort of artificial emergency that is conjured up by the salesperson in order to close the sale. Now add them up.

Sell 71

Sell Electricity Manufacturing Technique 71

Gong.io

SEPTEMBER 19, 2018

More than any specific books, I’d recommend picking up the habit of reading to begin with. Instead, The Challenger Sale recommends a new, provocative approach to selling: Commercial teaching. The Challenger Customer. Amp Up Your Sales. Selling software-as-a-service? Some of them, multiple times over. Accelerate!

Negotiate 111

Negotiate Sales Technique Up-sell 111

Adaptive Business Services

MARCH 1, 2023

While we can’t cover every aspect of selling in three simple steps, these are the critical ones. These 3 steps are the glue that holds the selling process together and they are repeatedly deployed throughout the sales cycle. When should I follow-up again? My insurance guy, Bruce, comes to mind. Are they struggling for an answer?

Sell 71

Sell Electricity Clients Up-sell 71