SaaStr

JULY 22, 2021

Ultimately, almost all software companies end up getting 20-50% or so of their new customers from their existing customers once they hit scale. Bill.com at IPO saw 50% of its new customers coming from word-of-mouth and second-time buyers. Even at $1B+ in ARR, 33% of HubSpot’s customers still come from word-of-mouth.

Referrals 143

Referrals Niche Customers Lead generation 143

ClickFunnels

SEPTEMBER 22, 2021

Table of Contents: Create a Super Valuable Lead Magnet #1 Use Facebook Ads to Drive Traffic to Your Lead Magnet Landing Page #2 Educate People About Insurance on YouTube #3 Build a Niche Insurance Website Want to Learn How to Convert Those Leads Into Customers? Maybe your potential customers: Don’t understand how insurance works.

Niche 244

Niche Education Up-sell Start-ups 244

Search Engine Land

JULY 15, 2024

Content marketing is defined here on Search Engine Land by Julia McCoy as follows: “Content marketing is the process of planning, creating, and distributing relevant, valuable content (like blogs, videos, podcast episodes, ebooks, guides, and more) with the intent of attracting and engaging a specific audience.” What is content marketing?

Entertainment 98

Entertainment Promote Non-Profits Engineering 98

ClickFunnels

OCTOBER 24, 2021

However, traditional business websites are confusing by nature, since they are a maze of links that the potential customer has to navigate themselves. So what happens is that the potential customer arrives on your website and starts randomly clicking around. You offer the customer a more expensive and more valuable product.

Lead generation 246

Lead generation Real Estate Niche Promote 246

SaaStr

APRIL 19, 2024

How do you reverse-engineer your first million as a SaaS startup founder? SaaStr founder and CEO Jason Lemkin chats with Sam Parr on the popular YouTube channel and podcast My First Million about what’s required to make it on the map for a $100M exit and then reverse engineers the steps to get there. 50 or $1. You never catch up.

Engineering 120

Engineering Price Cross-sell Up-sell 120

Veloxy

FEBRUARY 22, 2022

When you’re engaging with buyers who expect a superior customer experience from the sales process (as most do and should), it often presents several challenges for the field sales warrior: How many hours a day should I invest in my sales technology stack without sacrificing customer satisfaction and engagement?

Sell 231

Sell Niche Referrals Sales 231

Martech

DECEMBER 16, 2024

These include large language models, knowledge graphs, and conversational search engines. To thrive in a world dominated by AI search and assistive engines, youll need to optimize for three core technologies: Traditional search engines. Engines like Google, Bing Generative SERP, ChatGPT and others are becoming walled gardens.

Engineering 110

Engineering Niche Technology Technology 110

ClickFunnels

JULY 7, 2021

So to help, here are 7 lead generation methods to maximize your sales potential — to fill your email list with your dream customers. in your niche who you’d love to turn into advocates for your products or services. 25 influential writers in your niche. 25 influential YouTubers in your niche. Reverse Squeeze Page.

Lead generation 246

Lead generation Niche Sales Pitch 246

ClickFunnels

SEPTEMBER 28, 2021

The agile approach to marketing involves coming up with a marketing idea, creating a minimum viable campaign, and then observing how your ideal customers react. They might be your ideal customer who would have eventually bought everything that you have to offer…. You offer the customer a more expensive and more valuable product.

Campaign 256

Campaign Product Niche Promote 256

ClickFunnels

JANUARY 26, 2022

Simply put, the more visitors that come to your site, the more possible customers you have. Organic traffic, on the other hand, is usually a result of unpaid search results, like someone looking for a product or solution in a search engine like Google. Which niche do you have the potential to dominate? Banner Ads.

Niche 246

Niche Click Through Rate Sales A/B testing 246

ClickFunnels

NOVEMBER 9, 2021

Your job in this business is to find your client business qualified leads that they can turn into customers.”. Another company already generates tons of traffic and leads for a specific industry or niche and, for a fee, you just plug your own business right into their exhaust pipe. 4 Most Common Lead-Gen Pricing Models. Martal Group.

Lead generation 255

Lead generation Price Appointment Niche 255

ClickFunnels

AUGUST 11, 2021

You offer the potential customer a lead magnet in exchange for their email address. You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product. You offer the customer your most valuable and most expensive product. A cheat sheet.

Lead generation 246

Lead generation Niche Price Promote 246

ClickFunnels

DECEMBER 8, 2021

Search Engine Optimization. Search engine optimization refers to the process of optimizing your website and all its pages to rank in Google for high-value keyword phrases. I’ve been working with REISift, a SaaS company in the real estate investing niche, since the beginning of this year (2021). Let’s look at an example.

Lead generation 256

Lead generation Real Estate Cold Call Commission 256

Sales Pop!

APRIL 13, 2023

SERM or Search Engine Reputation Management can analyze the reviews for business and ensure that the business is doing well on the internet. They will tell your potential customers what others who have used your product or service feel about the business. Customer reviews are the social proof that what you are offering will work.

Customers 130

Customers Engineering Niche Trust 130

ClickFunnels

SEPTEMBER 23, 2021

It’s important to understand that there’s a difference between someone who’s just a potential customer and someone who’s a legitimate lead: A potential customer is an individual who belongs to your target audience. A lead is a potential customer who has given you their contact details so that you could reach out to them.

Real Estate 212

Real Estate Niche Lead generation Promote 212

ClickFunnels

NOVEMBER 21, 2021

A sales funnel is a process through which a person goes through from first hearing about your company to becoming a customer to becoming a repeat customer. You get the potential customer’s attention. You get the potential customer interested in your product. Bottom of the funnel – customers. Don’t do it!

Pitch 256

Pitch Sales Lead generation Niche 256

ClickFunnels

JUNE 18, 2021

Middle of the sales funnel (MoFu): Potential customers. Bottom of the sales funnel (BoFu): New and existing customers. You offer the potential customer a freebie known as a lead magnet in exchange for their email address. You offer the potential customer your least expensive and least valuable product.

Minimum Viable Product 229

Minimum Viable Product Assembly Line Niche Sales 229

ClickFunnels

AUGUST 12, 2021

You can still use email marketing to promote your products by placing display ads in niche newsletters. Still, it can be a great way to put your offer in front of your ideal customers, provided that the subscribers of that newsletter are your target audience. Show ads to your ideal customers. That’s a 3541% ROI!

Minimum Viable Product 246

Minimum Viable Product Negotiate Networking Niche 246

SaaStr

JUNE 4, 2021

Pomel focused his session on: Making your SaaS startup customer-centric: Hw event marketing has helped him integrate his engineering and sales teams. Lastly, he provides his piece of advice to all founders that are looking to become customer-centric. It’s a very niche environment. Transcript. Yeah, everyone, right?

Product 127

Product Customers Sell Engineering 127

ClickFunnels

AUGUST 20, 2021

To start, let’s talk about what we believe should be the foundation of your lead-gen strategy — regardless of your industry, niche, or target market. The people you want to serve — your dream customers — are already congregating in lots of different places online. We call it… the Dream 100. Here’s the gist. Challenges.

Lead generation 237

Lead generation Technique Referrals Niche 237

ClickFunnels

SEPTEMBER 16, 2021

When people talk about sales funnels, they typically focus on converting site visitors into leads, leads into customers, and customers into repeat customers. The Value Ladder Sales Funnel How To Get the Attention of Your Ideal Customers? You grab the potential customer’s attention. What Is a Sales Funnel?

Niche 223

Niche Sales Trust Follow-up 223

Search Engine Land

OCTOBER 23, 2023

Demystifying schema markup Schema markup is structured data that search engines, like Google, can use to better interpret your website and present your information in search results. This can lead to search engines displaying your site in rich snippets – giving you broader exposure to searchers.

Niche 138

Niche Engineering Strategize Consult 138

ClickFunnels

NOVEMBER 10, 2021

Identify Your Dream Customer. Who is your dream customer? What do you do if you don’t know who your dream customer is? Second , we recommend sending a survey to your existing customers — since those people have already happily purchased your products or services, they’re a great source of information. There are 8 steps.

Lead generation 239

Lead generation Follow-up Campaign Niche 239

Search Engine Land

SEPTEMBER 11, 2023

You can’t just wait for search engines to index your website or for people to start searching for your event. These tasks can consume your precious time and energy, which you could use for other important aspects of your business like customer service and sales. What’s more, they don’t sell their products directly to customers.

Niche 139

Niche Engineering Promote Territory 139

Search Engine Land

AUGUST 19, 2024

We already see a lot of customer service being outsourced to AI in every sector, so why not SEO? Like any modern business, AI assistants, chatbots and outsourced customer service will be available. No-code tools such as Make allow for automation, especially in customer service. The same goes for SEO agencies.

Account management 84

Account management Clients Gaming Drivers/motivators 84

SaaStr

OCTOBER 4, 2024

In today’s dynamic SaaS landscape of hyperfuncational SaaS, the journey of building a product that customers adore, while simultaneously scaling revenue to nearly $1B, is still quite a feat. They supply their customers with a full marketing suite and customer data software for thousands of SMB, e-commerce businesses.

E-commerce 123

E-commerce Product Customers Niche 123

Search Engine Land

AUGUST 29, 2023

Search behavior has evolved since the inception of search engines. This article explores how integrating customer insights into your SEO strategy can help you succeed in the evolving search landscape. However, a keyword-centric approach lacks foresight into future trends and fails to prioritize the customer. SUBSCRIBE See terms.

Customers 94

Customers Niche Finance Engineering 94

Sales Pop!

JANUARY 21, 2022

In addition to website building, it’s crucial to have a good name for your business which you can get using an online tool such as name generator engine. Such technologies help brands predict customer purchases, obtain customer data, learn from it, and use it to achieve certain business goals. How can you apply this tool?

Niche 130

Niche UX Networking Campaign 130

Martech

FEBRUARY 24, 2025

Integrate with new platforms quickly, thanks to plug-and-play architectures rather than relying on months of custom API work. Building blocks exist, from recommendation engines that serve personalized product listings to chatbots that drive automated customer engagement. Dig deeper: Are AI agents a big deal?

Objectives and Key Results 98

Objectives and Key Results Government Technology Technology 98

Search Engine Land

MARCH 11, 2024

Help you reveal unique entities your competitors target and the ones Google associates with your niche. Create content strategies in the language Google thinks Before diving into the reasons for entity analysis, let’s clarify an important idea: modern search engines “think” in terms of entities. The result?

Niche 122

Niche Strategize Engineering Represent 122

Search Engine Land

FEBRUARY 7, 2024

They serve as the equivalent of your text, conveying content to search engine crawlers. This element will help search engines understand what the image is about. Along with product images, descriptions are crucial to make a customer buy or abandon the idea of buying. This makes image optimization a must in your SEO strategy.

Product 125

Product Territory Niche Engineering 125

Heinz Marketing

APRIL 30, 2024

By Win Salyards , Senior Marketing Consultant at Heinz Marketing When delving into B2B marketing, understanding the pivotal role of technical personas such as programmers, engineers, and IT professionals is key. Challenge 2: Niche Audience Targeting Technical personas represent a niche audience within the expansive B2B market.

B2B 108

B2B Niche Strategize Trust 108

ClickFunnels

AUGUST 18, 2021

But it doesn’t just generate leads, it also makes it feel less risky for people to sign up and try our service — that’s an important part of the customer experience. If you’re a marketing agency, then focussing on lead generation is probably a better use of your budget… because you serve a very niche target market. And for good reason.

Lead generation 245

Lead generation Contact Niche Gaming 245

Search Engine Land

SEPTEMBER 6, 2023

Mistake: Not selecting niches Not focusing on a niche, and building links from any place that will take the site. Building a reputation in a niche, not broad categories, takes much less effort. A link building strategy is a plan to improve a website’s reputation in search engines and readers, leading to better rankings.

Niche 127

Niche Technique Campaign Contact 127

ConversionXL

DECEMBER 2, 2020

Take this snippet from an “ultimate guide” on delighting customers: Empower your potential and existing customers with educational resources, recommendations, and tools for success to build your brand’s inbound experience. But we’re all vulnerable, especially when we’re creating content outside our niche.

Niche 161

Niche B2C Networking Contact 161

Sales Pop!

MARCH 24, 2022

However, you will need a marketing strategy to make the most of your channels and customer base. From marketing to existing customers to acquiring new ones, there are plenty of ways you can attract your buyers to your online store. Search engine optimization is essential for bringing organic traffic to your platforms.

Niche 130

Niche Promote Education Engineering 130

Search Engine Land

SEPTEMBER 7, 2023

On a larger scale, for a website about tech reviews, entities such as “smartphones”, “laptops”, and “gadgets” guide its overarching themes, signaling to search engines the primary subject matter. Keywords These are the specific phrases or terms users type into a search engine. Assess the competition.

Objectives and Key Results 130

Objectives and Key Results Niche Angle Networking 130