Partners in Excellence

NOVEMBER 6, 2024

For individual contributors, it may be prospecting, admin tasks, researching our customers, managing our pipelines, dealing with all the minutiae of moving deals forward, and on and on For managers, it may be hiring, coaching, dealing with poor performers, understanding performance data, and on and on. They vary for each of us.

Leadership building 127

Leadership building Technology Technology High impact 127

Martech

NOVEMBER 19, 2024

The reason businesses turn to marketing technology in the first place is because it helps you do things like reach the right people faster, centralize information and automate key processes. Linking your CRM with LinkedIn is a powerful way for sales and marketing teams to get more out of both platforms.

CRM 123

CRM Contact Pipeline Follow-up 123

Partners in Excellence

NOVEMBER 5, 2024

We can reduce swelling admin time by 20%, we can increase revenue by $100M… ” The numbers can appear big, particularly in context of the investment the customer may have to make in our solutions. In the context of the issues they face, the impact is small. Unless we deeply understand our customers’ business.

Represent 124

Represent Up-sell High impact Gaming 124

Martech

SEPTEMBER 29, 2023

Marketers have long used technology and data to target their audiences effectively. With Einstein GPT, customers can generate content that continuously adapts to changing customer information and needs in real-time. AI has now enhanced this capability, but it also raises ethical concerns.

Technology 123

Technology Technology Government Legal 123

Sales Hacker

NOVEMBER 15, 2024

Leaders need to rethink how to balance technology adoption with the need to cultivate the human skills that drive high performance in sales. Pattern recognition: Manually analyzing buyer behavior or segmenting customer needs. PCF is about focusing on 1 or 2 high-impact channels. Let’s get into it. Product-led SEO.

GTM 112

GTM Cold Call Strategic partnership Follow-up 112

Heinz Marketing

NOVEMBER 7, 2024

But with ever-evolving buyer expectations and technology shifts, crafting a successful ABM/ABX plan demands fresh insights and clear objectives. Reassess Your Ideal Customer Profile (ICP) and Target Accounts 2025 will be about precision, not scale. Begin by revisiting your Ideal Customer Profile (ICP).

Go To Market 105

Go To Market Negotiate High impact Territory 105

Heinz Marketing

SEPTEMBER 24, 2024

Consider tools that offer customization and can accommodate an expanding team or an increasing volume of leads. What was once a manual, time-intensive process can now be handled by smart technology, freeing SDRs to focus on strategic, high-impact activities.

Objectives and Key Results 105

Objectives and Key Results GTM CRM Follow-up 105

Partners in Excellence

APRIL 19, 2022

Since my earliest days of selling, I have been taught, to create real value and differentiation, I have to know more than my customers. As a result, I’ve always done a lot of research into both my customers and target customers. I could hold my own in any conversation, at any level within my banking customers.

Customers 141

Customers High impact Prospecting Conversion 141

Sales Pop!

MAY 26, 2023

It includes training, coaching, content creation, and technology solutions that are tailored to the needs of the sales team. The goal of sales enablement is to improve the productivity, efficiency, and effectiveness of the sales team, by providing them with the necessary resources to engage and convert prospects into customers.

Objectives and Key Results 224

Objectives and Key Results Cross-sell Sales Strategize 224

SaaStr

DECEMBER 18, 2023

At SaaStr Annual , IBM’s VP of Software and Technology Raj Datta and Director of Startups Kylie Rutherford shared how AI is changing the game for companies of all sizes. High-Impact Proven Use Cases with AI IBM has three high-impact, proven use cases for AI. growth in the last few months alone.

Gaming 119

Gaming Technology Technology Appointment 119

Salesforce

MARCH 9, 2022

This flexibility introduces challenges to the traditional landscape of information technology (IT), particularly with things like cybersecurity attacks and ransomware attacks becoming increasingly common. Now, cloud computing and modern technologies are used at every federal agency, and in 2020, federal agencies spent $6.6

Government 94

Government Technology Technology Healthcare 94

Partners in Excellence

OCTOBER 12, 2012

I’m probably overstating this, but it conjures up the image of that single impactful presentation where the customer immediately says, “Yes,” and pulls out an order form. Likewise, sales people need to help their customers achieve specific outcomes in their businesses. Teachers are increasingly metric oriented.

Customers 108

Customers Pitch Objectives and Key Results Education 108

Partners in Excellence

OCTOBER 6, 2022

We were talking about the inability for sellers to connect and communicate, in meaningful ways, with customers. Customers speak the language of their business. There are things critical to them, their industries, markets, and customers. And the customer, like us, may nod their heads, acknowledging the words we have said.

Conversion 122

Conversion Customers Construction Drivers/motivators 122

Partners in Excellence

JULY 12, 2022

They try to understand the customer–the enterprise, the individual, the specific situation. Technology can give us summaries about the company and their situation. ” Some that say, “We can outsource it or leverage technology to give us a report!” We go through the motions, if we do.

High impact 158

High impact Technology Technology Up-sell 158

Martech

OCTOBER 11, 2024

CMOs are working hard to bring the value of personalization to their customers and businesses, especially to build stronger customer relationships. However, capturing its potential could redefine how you engage with customers and elevate your brand’s customer experience strategy. Customers today expect immediacy.

Objectives and Key Results 66

Objectives and Key Results Retail Healthcare User Experience 66

Partners in Excellence

MARCH 2, 2024

What I am passionate about is people, technology and making impact. Therefore, I deliberately chose my education to be focused on the fundamentals of technology and pursued my education in electronic design. I am not sure if I could say I am obsessed with selling, I guess it depends on the perspective one has about “selling”.

Sell 139

Sell Education Territory Engineering 139

Partners in Excellence

SEPTEMBER 25, 2023

For decades, technology continues to offer ways to improve our efficiency (and every once in a while, our effectiveness–but that’s a separate post). In addition to technology, we revise and redesign our processes to make us more efficient. We seek to replace human interaction with technology interacting with humans.

Technology 149

Technology Technology Meeting High impact 149

Partners in Excellence

JUNE 10, 2024

Recently, in speaking with a colleague, he was showing me a series of AI prompts to help sellers do deep research on customers, their markets, issues, and so forth. often, takes time away from higher return efforts like meeting with customers, working with our people. How do we engage this CFO in a high impact two way conversation?

High impact 110

High impact Healthcare Manufacturing Follow-up 110

Partners in Excellence

SEPTEMBER 19, 2023

We have the tools and technologies that enable us to refine our targeting. High impact content in the right channels. But the messages are always about the customer, their challenges, opportunities, and their concerns. But the messages are always about the customer, their challenges, opportunities, and their concerns.

Pipeline 141

Pipeline Tradeshows High impact Technique 141

Salesforce

OCTOBER 11, 2022

Utilities can use this change to build trusted relationships and collaborate with customers on decarbonization efforts. No longer just a one-way relationship, the new utility-customer partnership helps us work together toward a more resilient grid and makes utilities more valuable than ever. Transform your customer relationship.

Electricity 98

Electricity Customers Drivers/motivators Manufacturing 98

Highspot

OCTOBER 29, 2024

In fact, 65% of high-impact sales organizations (75% or more of reps achieving quota) report that sales managers spend 20% or more time coaching. The good news is that in just the next year, generative AI is poised to unlock new levels of efficiency, knowledge, and agility for customer-facing teams everywhere.

Objectives and Key Results 64

Objectives and Key Results Sales Pitch Objection handling 64

Partners in Excellence

AUGUST 26, 2024

.” We contrasted what we see in too many demand gen and prospecting programs, with what we have seen that drives higher quality customer engagement. If we hit the customer at the right moment, they might say “Let’s talk… ,” but we know how increasingly rare that is. How are you addressing this?”

High impact 139

High impact Growth Trust Prospecting 139

Partners in Excellence

AUGUST 14, 2024

High impact coaching means understanding the current performance–not just the numbers but what is driving the numbers: If there are pipeline problems, what’s causing them? Are we helping the customer move through their buying process? Are we we leveraging tools/technology/content as effectively as possible?

Cross-sell 134

Cross-sell Pipeline High impact Meeting 134

Salesforce

MAY 31, 2023

Regardless of industry or what you’re selling, delighting your customers is key to your success — where trust, personalization, and seamless interactions intersect. But pleasing your customers isn’t just about meeting their needs — you need to be one step ahead. But making customers happy is often easier said than done.

Government 98

Government Customers Trust Service 98

Partners in Excellence

MAY 15, 2024

Despite all the investments made in tools, technology, training; despite our leveraging all the fashions and miracle cures we see in social media; despite the relentless focus on activities, volume, and velocity; despite the attitude, until recently, “grow regardless of cost,” the majority of organizations are failing at this.

GTM 139

GTM Quota Technology Technology 139

Partners in Excellence

FEBRUARY 2, 2024

The tools themselves are evolving quickly, but having gone through a several of these technology disruptions in the past, I recognize we usually find the mediocre to poor uses first, but as we gain experience we improve our understanding and start to leverage the technology to its full potential. We had a remarkable technology.

Manufacturing 139

Manufacturing Engineering Technology Technology 139

Heinz Marketing

JULY 9, 2021

In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. It connects you with high-quality places on the network so that you can get the appropriated audience for you. Great response to the customer support.

B2B 138

B2B A/B testing Campaign Lead generation 138

Martech

DECEMBER 12, 2022

In response to these economic headwinds, CFOs and CEOs prioritize investments focused on growth, which includes both digital technology (e.g., One would think this focus signals good news for marketing technology budgets, but the C-suite doesn’t look so positively upon more investments in martech solutions. Consider external hires.

A/B testing 109

A/B testing Technology Technology Growth 109

Partners in Excellence

JUNE 19, 2024

But I still had some skepticism, I’d always thought of the concept of high impact meetings. Meetings where we create value with the customer. Meetings where the customer reflects, “That was a good use of my time… ” At the feet of the guru, I discovered how wrong I was. ” I was kicking myself.

Sell 139

Sell High impact Meeting Up-sell 139

Salesforce

JANUARY 17, 2025

Every day, commerce leaders set strategies that drive growth across channels based on the demands of their target customers, what competitors are doing, and the general state of the market. With advances in AI commerce leaders now have an opportunity to go faster and connect with customers in entirely new ways.

Growth 52

Growth High impact Repeat business Promote 52

Martech

JUNE 1, 2022

In this context, it is critical to develop strategies to keep your audience engaged and further develop your customer base. High-impact audience development strategies. Think of audience development as a timeline that involves attracting customers to your brand and keeping them loyal to your business over time.

High impact 111

High impact Campaign Niche Repeat business 111

Partners in Excellence

AUGUST 30, 2023

Technology enables us to become enormously efficient. But it has consistently failed to make those interactions more efficient, in fact, in many senses, it has contributed to our inability to have high high impact, yet inefficient human interactions. They make us who we are, and help us achieve. People buy from people.

High impact 141

High impact Conversion Trust Up-sell 141

Martech

NOVEMBER 16, 2023

Microsoft’s big mistake was thinking advanced new technology could beat Google’s true advantage in this area: Money. Dstillery’s new Connected TV (CTV) solution uses AI and applies its patented ID-free technology to reach priority audiences more effectively. Confused yet? In 2021, Big G paid $26.3 Get MarTech! In your inbox.

Engineering 111

Engineering User Experience High impact Technology 111

Martech

MAY 31, 2022

In fact, using a multi-channel approach enables you to reach the most potential customers. Is your internal marketing team able to successfully track customer data and campaign performance? Certain third-party agencies specialize in leveraging data to generate high-impact campaigns. Leverage the latest technologies.

Pitch 103

Pitch High impact Campaign Niche 103

Sales Hacker

FEBRUARY 8, 2019

The remote sales force and customer service team is officially here. Sales and customer service teams are not immune to these larger trends. Benefits of Remote Sales and Customer Service Teams. The breakout growth of remote sales and customer service roles is happening for a multitude of reasons.

Service 78

Service Product Customers Territory 78

Martech

OCTOBER 19, 2023

These overlay technologies support an omnichannel marketing approach to improve the customer shopping experience and create shoppable opportunities within new or existing content. Invoca’s Signal AI Studio helps businesses create custom AI models that automatically unlock breakthrough insights from phone conversations.

B2C 117

B2C Launch High impact Market share 117

Martech

JUNE 28, 2022

Marketers play a large, proactive role in the buying-selling process to generate revenue across the entire buyer lifecycle – from generating a new customer, to contract renewal, to solution expansion and cross-sell/upsell. Sales has limited access to prospects and customers. We know the facts. Processing.Please wait.

B2B 113

B2B GTM Cross-sell Cold Call 113