Search Engine Land

SEPTEMBER 18, 2024

Let’s break down the process to give you a clear roadmap for execution: Launching a branded podcast The first step involves setting up a branded podcast tailored to your (or your client’s) industry niche. Focus on becoming an authoritative voice in your niche.

Niche 88

Niche Promote Lead generation Growth 88

Hubspot

AUGUST 24, 2020

In this article, we’ll look at the recent changes to the ecommerce landscape and what they mean for you as you start your online business journey or pivot into a new niche. In other words, you need to define your niche. Top Ecommerce Niches. A niche is simply a smaller and more specific subsection of a larger market.

Niche 100

Niche Entertainment Retail Gaming 100

ClickFunnels

OCTOBER 20, 2021

A lead is a potential customer who has: Expressed an interest in your product. Lead generation is the process of converting potential customers into leads by persuading them to give you their contact information. You can read more about this in Harvard Business Review: “Know Your Customers’ “Jobs to Be Done””. What Is a Lead?

Lead generation 264

Lead generation Education Niche Up-sell 264

Hubspot

OCTOBER 24, 2018

Instead of targeting a broad population, your idea could focus on a small portion of potential customers. More broadly, your customers are pet owners but they have a specialized interest (or need) -- cat sweaters. In this case, the consumers you're targeting are members of a niche market. What Is a Niche Market?

Niche 101

Niche Process Price Service 101

ClickFunnels

SEPTEMBER 22, 2021

Table of Contents: Create a Super Valuable Lead Magnet #1 Use Facebook Ads to Drive Traffic to Your Lead Magnet Landing Page #2 Educate People About Insurance on YouTube #3 Build a Niche Insurance Website Want to Learn How to Convert Those Leads Into Customers? Maybe your potential customers: Don’t understand how insurance works.

Niche 244

Niche Education Up-sell Start-ups 244

ClickFunnels

OCTOBER 20, 2021

How To Build a Lead Generation Funnel Step #1: Create a Lead Magnet Step #2: Create a Landing Page For That Lead Magnet Step #3: Test Your Lead Generation Funnel With Paid Ads 3 Lead Generation Strategies for the Life Insurance Industry Want To Convert More Leads Into Paying Customers? What You Need To Know About Lead Generation. A webinar.

Lead generation 242

Lead generation Niche Promote Up-sell 242

ClickFunnels

OCTOBER 24, 2021

However, traditional business websites are confusing by nature, since they are a maze of links that the potential customer has to navigate themselves. So what happens is that the potential customer arrives on your website and starts randomly clicking around. You offer the customer a more expensive and more valuable product.

Lead generation 246

Lead generation Real Estate Niche Promote 246

ClickFunnels

AUGUST 11, 2021

You offer the potential customer a lead magnet in exchange for their email address. You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product. You offer the customer your most valuable and most expensive product. A cheat sheet.

Lead generation 246

Lead generation Niche Price Promote 246

ClickFunnels

SEPTEMBER 9, 2022

Russell Brunson’s Your First Funnel Challenge is a 5-day online boot camp where you’ll launch your first (or next) business idea side-by-side with real-world entrepreneurs… without taking on a mountain of debt or getting stuck in “analysis paralysis”. Every niche is different. Jeff Walker is the KING of the product launch funnel.

Niche 234

Niche Cross-sell E-commerce Real Estate 234

ClickFunnels

SEPTEMBER 23, 2021

It’s important to understand that there’s a difference between someone who’s just a potential customer and someone who’s a legitimate lead: A potential customer is an individual who belongs to your target audience. A lead is a potential customer who has given you their contact details so that you could reach out to them.

Real Estate 212

Real Estate Niche Lead generation Promote 212

ClickFunnels

NOVEMBER 21, 2021

A sales funnel is a process through which a person goes through from first hearing about your company to becoming a customer to becoming a repeat customer. You get the potential customer’s attention. You get the potential customer interested in your product. Bottom of the funnel – customers. Don’t do it!

Sales 256

Sales Pitch Lead generation Niche 256

Sales Pop!

MAY 2, 2024

As e-commerce competition intensifies, particularly on platforms like Amazon, companies are finding innovative ways to leverage different social media channels to attract and retain customers. Each company tailored its strategy to its unique brand identity and customer base, utilizing platforms ranging from Instagram to LinkedIn.

E-commerce 130

E-commerce Niche Launch Education 130

ClickFunnels

SEPTEMBER 20, 2021

Want to immediately grab the attention of the potential customer? An elevator pitch is a <30 seconds pitch that you would give to a potential customer who has never heard about your business before. The purpose is to get the potential customer to take the next step in your sales funnel. How to structure your elevator pitch?

Pitch 244

Pitch Niche Up-sell Clients 244

ClickFunnels

SEPTEMBER 12, 2022

The Your First Funnel Challenge is a 5-day online intensive where you get to walk side-by-side with real-world entrepreneurs to launch your first (or next) business idea. On Day 4, we’re going to show you the secrets that top entrepreneurs use to drive tons of their dream customers to their funnels. Every niche is different.

E-commerce 244

E-commerce Niche Real Estate Cross-sell 244

Sales Gravy

MARCH 25, 2025

Stay Narrow on Your Ideal Customer Profile Wes asked whether to target a handful of organizations deeply or go wide. Launch new ad campaigns in short sprints, measure cost per lead, and pivot quickly if the numbers dont add up. Offer timely webinars on pain points you see trending in your market.

B2B 86

B2B Appointment Inside sales Pitch 86

ClickFunnels

JUNE 30, 2021

We will also share the #1 launch mistake that you must avoid at all costs. So are you ready to put your product in front of your dream customers? Interestingly, 72% of respondents believed that influencer marketing campaigns brought in better quality customers compared to other marketing methods. Continue reading…. Here to stay.

Product 148

Product Niche Launch Promote 148

Search Engine Land

AUGUST 30, 2024

Depending on your company’s size and goals, you can weigh the pros and cons of niche platforms with great targeting and intent (for SaaS, maybe that’s relevant subreddits or a platform like Capterra) vs. bigger platforms with more reach and less precise targeting ( YouTube or connected TV). Where the right people spend their time.

A/B testing 79

A/B testing Retail Quota Promote 79

ClickFunnels

JUNE 18, 2021

Middle of the sales funnel (MoFu): Potential customers. Bottom of the sales funnel (BoFu): New and existing customers. You offer the potential customer a freebie known as a lead magnet in exchange for their email address. You offer the potential customer your least expensive and least valuable product.

Minimum Viable Product 229

Minimum Viable Product Assembly Line Niche Sales 229

ClickFunnels

JULY 28, 2021

You also need to figure out how to get the attention of your dream customers. You offer the potential customer a lead magnet in exchange for their email address. You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product.

Niche 246

Niche Promote Pitch Follow-up 246

ClickFunnels

JULY 2, 2021

Table of Contents #1 Set Up a Value Ladder Sales Funnel #2 Add Cross-Sells, Upsells, and Downsells #3 Use the Hook, Story, Offer Framework #4 Optimize Your Marketing To Attract More Dream Customers #5 Be Proactive About Getting Social Proof Keep Optimizing Your Sales Funnel! You offer the customer a more expensive and more valuable product.

Cross-sell 246

Cross-sell Sales Niche Price 246

ClickFunnels

JANUARY 26, 2022

A lead is a potential customer that has: Expressed an interest in your product. Lead generation is the process of converting potential customers into leads by persuading them to give you their contact details. When a potential customer provides their email address in exchange for your lead magnet, they become a lead.

Cross-sell 244

Cross-sell Lead generation Pitch Sales 244

ClickFunnels

DECEMBER 15, 2021

We’ve been telling everyone that websites are dead and sales funnels are the future ever since we launched back in 2014. All three books are real books available on Amazon with 1,000+ customer reviews each and Goodreads ratings above 4 stars. And launch your funnel! …in Lesson #2: Educate Your Potential Customers.

Lead generation 259

Lead generation Launch Up-sell Follow-up 259

Hubspot

APRIL 21, 2020

Nowadays, it's not unheard of for businesses to have their own apps — in fact, 42% of millennial-owned businesses use their own apps to increase sales or provide an alternative platform for their customers to use their tools or services. And then once you've launched, your work has only just begun. How to Launch a Mobile App.

Launch 101

Launch UX Networking Cross-sell 101

ClickFunnels

AUGUST 12, 2021

You can still use email marketing to promote your products by placing display ads in niche newsletters. Still, it can be a great way to put your offer in front of your ideal customers, provided that the subscribers of that newsletter are your target audience. Show ads to your ideal customers. That’s a 3541% ROI!

Minimum Viable Product 246

Minimum Viable Product Negotiate Networking Niche 246

SaaStr

MAY 23, 2023

Whether you’re part of a startup ready to enter the market or working at an established business ready to launch a new product, it’s critical to understand how to approach your target audience. But simply sending out a few press releases isn’t enough –– you need a strategy to reach customers and prospects.

Launch 98

Launch Product Networking Niche 98

ClickFunnels

SEPTEMBER 16, 2021

When people talk about sales funnels, they typically focus on converting site visitors into leads, leads into customers, and customers into repeat customers. The Value Ladder Sales Funnel How To Get the Attention of Your Ideal Customers? You grab the potential customer’s attention. What Is a Sales Funnel?

Niche 223

Niche Sales Trust Follow-up 223

SaaStr

OCTOBER 4, 2024

In today’s dynamic SaaS landscape of hyperfuncational SaaS, the journey of building a product that customers adore, while simultaneously scaling revenue to nearly $1B, is still quite a feat. They supply their customers with a full marketing suite and customer data software for thousands of SMB, e-commerce businesses.

E-commerce 123

E-commerce Product Customers Niche 123

Hubspot

FEBRUARY 6, 2020

Product launches are an exciting time for marketers. Unveiling to the world the new campaign you've created just for that specific launch can be a relief. Maybe this is your first launch ever, and you're completely lost about how to bring marketing messages to email inboxes or social media profiles. Stick within your industry.

Product 101

Product Customers Launch Campaign 101

Martech

JANUARY 26, 2024

Focusing deeply on the customers you serve. Satisfied customers don’t just come for more, they’ll spread the word about you. This is where an ideal customer profile (ICP) comes in. An ICP identifies your best-fit target customers that you can serve exceptionally well. Do you know what drives revenue growth?

B2B 121

B2B Customers Appointment Objectives and Key Results 121

ClickFunnels

NOVEMBER 10, 2021

Identify Your Dream Customer. Who is your dream customer? What do you do if you don’t know who your dream customer is? Second , we recommend sending a survey to your existing customers — since those people have already happily purchased your products or services, they’re a great source of information. There are 8 steps.

Lead generation 239

Lead generation Follow-up Campaign Niche 239

ClickFunnels

JULY 7, 2021

Here, we’re going to give you the tried-and-true sales techniques that top salespeople use to convert prospects into customers. It just works to systematically turn visitors into leads and leads into customers. Define Your Dream Customer. Who is your dream customer? 9 of them, to be exact. What demographic do you serve?

Technique 312

Technique Conversion Sales Trust 312

ClickFunnels

SEPTEMBER 20, 2021

Treating their customers like cash cows instead of providing genuine value. But if you want people to listen to those recommendations, you have to establish yourself as an expert in your niche. A lead magnet is a freebie that you offer to potential customers in exchange for their email address. …etc. Social media.

Profit margin 222

Profit margin Sales Niche Up-sell 222

Search Engine Land

AUGUST 28, 2024

The more you understand about your market ecosystem, the better positioned you’ll be to carve out your niche. The key is to think like your customer: What are they looking for right now? Show your customers you understand what they need right now. When is customer interest at its highest? Identify your peak seasons.

Click Through Rate 97

Click Through Rate Objectives and Key Results Campaign CTR 97

ClickFunnels

NOVEMBER 18, 2021

You offer the potential customer your lead magnet in exchange for their email address. You offer the potential customer your least expensive and least valuable product. You offer the customer a more expensive and more valuable product. You offer the customer your most expensive and most valuable product.

Price 241

Price Sales A/B testing Pitch 241

ClickFunnels

DECEMBER 19, 2022

The Email Marketing Conundrum #1 Set Up an Automated Welcome Sequence #2 Launch a Link Roundup Newsletter #3 Create Exclusive Content For Your Email Subscribers #4 Share Your Other Content With Your Email Subscribers #5 Come Up With Special Occasions to Celebrate! 2 Launch a Link Roundup Newsletter. The Email Marketing Conundrum.

Niche 130

Niche Pitch Launch Promote 130

Martech

DECEMBER 1, 2023

There are two extremes when it comes to driving better customer acquisition results: Expanding the team, hiring more salespeople or business development representatives (BDRs). Let’s explore tactics to make your customer acquisition efforts more efficient with improved sales and marketing processes. Automatic workload planning.

Process 108

Process Customers Appointment Pharmaceutical 108

ClickFunnels

AUGUST 20, 2021

To start, let’s talk about what we believe should be the foundation of your lead-gen strategy — regardless of your industry, niche, or target market. The people you want to serve — your dream customers — are already congregating in lots of different places online. We call it… the Dream 100. Here’s the gist. Challenges.

Lead generation 237

Lead generation Technique Referrals Niche 237