The Art of Action by Stephen Bungay
The Lost Book of Sales
DECEMBER 30, 2021
Internal friction is exacerbated by the fact that in business as in war, we are operating in a nonlinear, semi-chaotic environment in which our endeavors will collide and possibly clash with the actions of other independent wills (customers, suppliers, competitors, regulators, lobbyists, and so on). Yet they continually fail in that pursuit.
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