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HubSpot experts share tips for successful CRM implementations

Martech

A new customer relationship management (CRM) platform is a big change for any organization, as well as for the people tasked with using the new system. For instance, everybody has to be clear on customer goals so that CRM operations can be set up the right way. Dig deeper: What is CRM and how does it support marketing? “A

CRM 117
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13 Strategies to Shorten Your Sales Cycle

Veloxy

This is the foundation of your sales management, outlining the progression from prospect to customer. A sales cycle is the process your sales team goes through in order to close a sale with a customer. Every stage reflects adistinct interaction level between your team and the customer. What is a Sales Cycle?

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Holistic Customer Service: Why Customer Experience Is a Shared Responsibility in the Company

Sales Pop!

The concept of customer service has evolved from a post-sale afterthought to a key driver of business success. Today, it’s not just about solving customer problems but creating an experience that resonates with them at every touchpoint. This brings us to the core concept of holistic customer service.

Service 147
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The 10 Best SaaS CRM Software

Hubspot

Delivering a product to a global audience in highly competitive fields requires impeccable organization, constantly improving customer retention, and top-tier relationship management — and some assistance from AI and automation can only help. CRM stands for “customer relationship management” system.

CRM 81
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CDPs, their close kin and how to choose between them

Martech

From time to time, you’ll see a story about what is and what is not a customer data platform (CDP). In the same way, the label “customer data platform” should include some things and exclude others. Having said that, excluding solutions from consideration because they don’t meet the definition of a CDP is not wise.

Closing 68
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Autonomous vs Assistive Agents: Which is Right for Your Small Business?

Salesforce

90% of SMB owners are already using AI to automate customer interactions. AI agents are already doing it in customer relationship management (CRM) tools , just about everywhere. Customer service is #1 and it impacts customer loyalty, brand reputation, and overall growth.

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3 Ways AI Agents Bridge the Gap Between Remote and In-Office Workers

Salesforce

This capability is particularly valuable in the context of AI and remote work, where seamless communication and efficient task management are crucial. While agents are most often discussed in customer service or sales scenarios, they’ll be transformative for routine work across the enterprise, as well.

CRM 99