Sales Pipeline Radio, Episode 213: Q & A with Tim Riesterer @TRiesterer
Heinz Marketing
JULY 20, 2020
And so, as long as everybody starts to understand that value is what the customer determines it to be, and the primary driver of value is in the mind of the customer, is the contrast between what they’re doing today and what you’re asking them to do tomorrow. You get your crazy winners and you certainly get crazy summer as well.
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