Martech

JULY 17, 2024

Specifically, 83% of consumers are likely to purchase from a brand’s message that highlights the exact products they recently browsed for. The Impact of Personalized Offers Financial incentives, while still effective, are not the sole drivers of consumer engagement.

E-commerce 108

E-commerce Drivers/motivators Networking Technology 108

STAR Results

OCTOBER 8, 2021

How to Motivate Your Sales Team. Sales leaders agree that a highly motivated and engaged sales force drives greater performance. So one would naturally ask the question, “how do I motivate and engage my salesforce?” The sales manager must also be aware that each rep has different motivators. Tap into the WHY!

Drivers/motivators 206

Drivers/motivators Objectives and Key Results Commission Sales 206

Veloxy

JANUARY 2, 2024

Therefore, you must work smarter to improve sales productivity to help your organization increase revenues. So, if your team has been wondering ‘how can we improve sales force productivity’, you’re in the right place. Get Your Free Ebook What Is Sales Productivity?

Product 246

Product Territory Objectives and Key Results Sales 246

Heinz Marketing

SEPTEMBER 10, 2024

By Maria Geokezas , Chief Operating Officer at Heinz Marketing B2B businesses constantly look for ways to be more productive, more competitive and therefore more profitable. They are less motivated to try and more likely to leave. They are more motivated, creative, committed and caring. Encourage open communication.

B2B 107

B2B Drivers/motivators Healthcare Promote 107

Martech

AUGUST 23, 2024

The pillars of employee engagement These insights align with research from Gallup that revealed the five key drivers of employee engagement and their importance in building a strong employee experience. Of all the drivers from Gallup’s research, the outsized importance of managers surprised me.

Customers 119

Customers Drivers/motivators Teamwork Retail 119

Sales Pop!

FEBRUARY 3, 2025

If youre looking for new ways to increase your sales, you may be considering subscription-based products or services. You can learn from other business models requiring monthly payments, like car insurance for different types of drivers , to see what you could carry over to your business.

Drivers/motivators 169

Drivers/motivators Consult Sales Service 169

Martech

SEPTEMBER 5, 2024

The customer journey for B2B software is long and complex for everything but the most basic, inexpensive products. Regardless of the complexity of the product or process, it’s safe to say most B2B SaaS buyers want to see the product in action before they invest. Free trials: Users try the software for a limited number of days.

B2B 123

B2B Non-Profits CTR Click Through Rate 123

SaaStr

APRIL 2, 2025

So Freshworks started off as a low-end Zendesk competitor (Freshdesk), but relatively early expanded into a whole suite of related products for service and support, and most of its growth today is fueled by its lower-end competitor to ServiceNow, it’s “EX” products. A Reminder How Important Going Multi-Product Is.

Drivers/motivators 102

Drivers/motivators Contract B2B Growth 102

ClickFunnels

JANUARY 29, 2022

The post Top Chrome Extensions To Lift Your Productivity appeared first on ClickFunnels. Are you looking for anything that will help make your days more productive? Lucky for you, there is plenty of extensions you can add to your Chrome browser to help you become more productive. Dictionary.

Product 217

Product Start-ups Meeting Follow-up 217

Martech

JULY 25, 2024

Urgency through scarcity This can drive demand by making products or services appear more desirable. Limited editions, countdown timers and stock levels on product pages create a sense of urgency, encouraging quicker decision-making. Aim to guide consumers towards beneficial choices without coercion.

Drivers/motivators 123

Drivers/motivators Technique Price Trust 123

Search Engine Land

SEPTEMBER 9, 2024

Dividing an audience into distinct groups allows a business to tailor content, incentives and products and services that best suit their needs, interests and behaviors. Earn points for purchases : Starbucks’ app rewards customers with points for purchases, which can later be redeemed for products. Processing.

Technique 84

Technique Drivers/motivators Referrals User Experience 84

Search Engine Land

JULY 17, 2024

Specifically, 83% of consumers are likely to purchase from a brand’s message that highlights the exact products they recently browsed for. The Impact of Personalized Offers Financial incentives, while still effective, are not the sole drivers of consumer engagement.

E-commerce 73

E-commerce Drivers/motivators Networking Technology 73

Martech

JULY 16, 2024

The prospect of earning rewards motivates customers to choose a particular brand over competitors, especially when they are close to reaching a reward threshold. Moreover, loyalty programs can incorporate tiered membership levels, where increased spending unlocks premium benefits, motivating customers to spend more to reach the next tier.

Cross-sell 108

Cross-sell Drivers/motivators Strategize Promote 108

Iannarino

APRIL 28, 2023

Without a strong sales team , it doesn’t matter how great your company’s product or service is. Sales teams are consistently some of the strongest drivers of revenue growth , customer retention, business growth, and even brand reputation. Sales is the lifeblood of any organization.

Drivers/motivators 265

Drivers/motivators Growth Sales Service 265

Martech

JUNE 3, 2024

” Chapters like “The Consumer, Not the Product, Must Be the Hero” and “Communicate with Each Customer or Prospect as an Audience of One” emphasize the benefits of tailoring communications to individual consumers — the essence of personalization.

Drivers/motivators 114

Drivers/motivators Customers UX Commission 114

Sales Pop!

FEBRUARY 6, 2024

While working from the comfort of one’s home offers unprecedented flexibility, it also demands more self-discipline and organization to maintain productivity. Setting Up a Productive Workspace Creating the Right Environment The first step in maximizing productivity is creating an environment that fosters focus and efficiency.

Product 162

Product Drivers/motivators Technology Technology 162

Martech

OCTOBER 8, 2024

I created this method to derive more reliable insights about our customers — not just which subject lines get more opens in a single test but what motivates them to act. The campaign goal We wanted to persuade more people to view and order their personalized products. I also asked Chad to list the benefits of my client’s products.

A/B testing 128

A/B testing Drivers/motivators Campaign Clients 128

Sales Gravy

OCTOBER 10, 2024

She offers valuable insights on maintaining customer relationships, handling objections, and staying motivated in a challenging sales career. Finding ways to uplift oneself, such as connecting with friends or engaging in enjoyable activities, can help restore motivation.

Gaming 96

Gaming Cold Call Hospitality Commission 96

Partners in Excellence

DECEMBER 31, 2024

One of the key strategies for very early stage companies, for new product developers, or lean practitioners, is the concept of the “Minimum Viable Product.” ” It’s a very customer centric approach in launching new products. Companies like AirBnB, Zappos, Uber. Too often, they have little impact.

Minimum Viable Product 127

Minimum Viable Product Pipeline GTM Drivers/motivators 127

Highspot

FEBRUARY 20, 2025

Key Takeaways Product training is essential for anyone responsible for taking a product to market. 77% of B2B buyers found their most recent purchase very complex or difficult, emphasizing the need for in-depth product knowledge. Product training techniques like gamification keep teams motivated. Probably not.

Product 52

Product GTM Objectives and Key Results Cross-sell 52

Martech

OCTOBER 1, 2024

Marketers provide inputs like goals, budgets and product feeds and Advantage+ takes over from there. It includes Sponsored Products, Sponsored Brands and Sponsored Display, using shopper data and AI to optimize ad placements with little advertiser input. Amazon’s Performance+, launched in 2024 , is following a similar path.

Retail 122

Retail Campaign Drivers/motivators Launch 122

Cerebral Selling

FEBRUARY 23, 2025

The issue with these questions is that they fail to provide a sense of depth and insight into arguably the most important motivation behind the customers decision to even look at solutions; their problems! product-centric) messaging. Most sales reps start with product or process-focused questions like What are you doing today?

Customers 130

Customers Objection handling Strategize Negotiate 130

Martech

JULY 11, 2024

The reality of intent signals As marketers, we’ve been told that there is a connection between a “signal” of a prospect seeking information with their interest in your company or product and assumed that a response to an offer made could imply they’re “in the market to buy.” This is simply not true; it’s an assumption.

B2B 133

B2B Cross-sell Drivers/motivators Pipeline 133

Search Engine Land

JULY 16, 2024

The prospect of earning rewards motivates customers to choose a particular brand over competitors, especially when they are close to reaching a reward threshold. Moreover, loyalty programs can incorporate tiered membership levels, where increased spending unlocks premium benefits, motivating customers to spend more to reach the next tier.

Cross-sell 72

Cross-sell Drivers/motivators Strategize Promote 72

Sales Hacker

NOVEMBER 19, 2024

Guest Speaker Links (Phil Hernandez): LinkedIn: [link] Host Speaker Links (Scott Barker): LinkedIn: www.linkedin.com/in/ssbarker/ Newsletter: thegtmnewsletter.substack.com/ Product Recommendation: Apollo “ The revenue tech stack is messy right now. 9:41) Challenges in aligning different go-to-market functions. (14:12)

GTM 115

GTM Process Strategic planning Drivers/motivators 115

Martech

FEBRUARY 21, 2025

AI-driven insights help uncover marketing performance drivers hidden across multiple data views, enabling more informed decision-making. Begin collecting and auditing two years of daily marketing and business conversion data before committing to a vendor, as data collection can significantly impact production timelines.

Finance 118

Finance Drivers/motivators Technique Contract 118

Sales Pop!

FEBRUARY 16, 2024

In today’s intensely competitive global marketplace, companies consistently seek ways to improve efficiency, expedite product development, and uphold their competitive edge. With emerging technologies, shortened product life cycles, and the need to minimize costs, organizations increasingly resort to subcontracting as a strategic tool.

Engineering 130

Engineering Service Product Strategize 130

Sales Gravy

JANUARY 16, 2025

Sales leadership demands the ability to adapt, motivate, and guide teams toward consistent, high-level performance. Sales leaders can use these lighthearted activities to foster camaraderie, engagement, and a sense of fun that drives motivation and productivity.

Teamwork 98

Teamwork Sports Drivers/motivators Technique 98

Sales Pop!

SEPTEMBER 2, 2021

Running errands, picking up, and delivering products for others can be a lucrative side business. Along with your studies, you may become an Uber driver or offer local transportation services (pick & drop to offices, schools, etc.). Create Motivational Apps For Multiple Users. Provide Delivery And Errand Services.

Transportation 202

Transportation Drivers/motivators Networking Commission 202

Tibor Shanto

OCTOBER 4, 2021

I would assume the assumption is that they currently are only able to much less, making your product desirable. We first have to create desire, and we have to move away from our product, and look down the journey. People hope (yuck), that their product will help the prospect understand why the CHANGE. A Better Path.

Objectives and Key Results 307

Objectives and Key Results Drivers/motivators Prospecting Represent 307

SaaStr

MARCH 23, 2025

Their product is generating an impressive 45% of developers’ code on average. Beyond their code assistant, they’ve developed Windsurf AI, an agentic IDE allowing non-technical users to build applications – accelerating productivity even further. The 5 Key Elements of Codeium’s GTM Scaling Playbook 1.

GTM 94

GTM Territory Pipeline Growth 94

Search Engine Land

FEBRUARY 7, 2024

Optimizing product detail pages (PDPs) is crucial for ecommerce websites. Well-optimized product pages can increase organic traffic, boost conversions, and grow revenue. This comprehensive guide covers key elements of effective product page optimization, including: Structuring clear, descriptive product page URLs.

Product 125

Product Territory Niche Engineering 125

Search Engine Land

SEPTEMBER 20, 2024

For example: If you’re remarketing from a product page, you could simply offer a coupon code to drive conversions. These users have high intent and are researching products to purchase, so offer something to help them make that decision. Sometimes a product could land into two categories that should be tested against each other.

CTR 108

CTR UX Campaign Education 108

Sales Gravy

JANUARY 30, 2025

In this conversation with Jeb Blount bestselling author of Fanatical Prospecting and Sales EQ, and the founder of Sales Gravy motivational speaker and co-founder of The Constance Group Brian Parsley shares insights into embracing conflict, staying mindful, battling internal doubt, and communicating effectively.

Negotiate 94

Negotiate Drivers/motivators Sales Follow-up 94

Sales Gravy

DECEMBER 25, 2024

Success in 2025 will be about maintaining that focus, even when motivation dips. Prioritizing regular exercise, proper nutrition, and adequate sleep equips sales professionals to handle the demands of their role, leading to increased productivity and success.

Conversion 97

Conversion Pitch Sales Trust 97

Martech

JANUARY 9, 2025

“In 2025, AI investments will shift decisively from experimentation to execution, said Megh Gautam, Chief Product Officer at Crunchbase. Nearly all those organizations surveyed by Invoca said they will increase investments in the year ahead.

Drivers/motivators 127

Drivers/motivators Represent Contact Campaign 127

Martech

JULY 12, 2024

Without a relationship with a brand, what keeps customers returning or motivates them to advocate for your brand to their friends and family? AI efficiency vs. authentic interaction Marketers are excited about generative AI because it empowers brands and content creators to brainstorm and expedite production in unprecedented ways.

Trust 128

Trust Drivers/motivators Technology Technology 128