article thumbnail

How marketing leaders can transform marketing from a support function to a growth driver

Martech

Instead, it should be positioned as a strategic driver of growth and long-term value. Advanced analytics tools and attribution models allow marketers to demonstrate how various campaigns contribute to sales and customer acquisition. In essence, marketing needs to reframe its purpose within the organization. Processing.

article thumbnail

How to Motivate Your Sales Team

Anthony Cole Training

Most sales managers say that one of their greatest challenges is their ability to motivate and set goals for their salespeople. If a sales manager can figure out what makes their people “tick,” they can better help them hit their goal numbers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Importance of Sales Coaching

Anthony Cole Training

There are few responsibilities in life more important than being a coach, whether for a sports team, teaching mastery of a musical instrument, or serving as a sales coach. How does a sales coach find the time and motivation?

Sports 261
article thumbnail

Building a High-Performance Sales Team

Anthony Cole Training

When asked, most sales managers say that one of their greatest challenges is their ability to motivate salespeople. If a sales manager can figure out what makes their salespeople “tick,” they can help them hit their goal numbers. Motivation seems like hard work because nearly every salesperson values different things.

article thumbnail

Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Register today to save your seat! 📆 September 19th, 2024 at 11:00 AM PT, 2:00 PM ET, 7:00 PM BST

article thumbnail

Achieving Sales Team Excellence – the Motivation Competency

Anthony Cole Training

The dream of every dedicated sales leader and the key to achieving sales team excellence is understanding what drives and inspires their people to perform at their highest potential. What are the competencies and behaviors of those leaders who seem so talented at helping others achieve their very best?

article thumbnail

10 Creative Non Financial Ways to Motivate your Sales Team

Veloxy

If there’s one universal truth that resonates throughout every single company, it’s that cash is king for your sales team. Inside and outside sales reps are not only paid on commission, hefty bonuses and kickbacks also motivate them to work even harder. Unfortunately for sales managers , cash incentives are never bottomless.

article thumbnail

Best Practices for Pay Transparency Around Your Sales Reps

Speaker: Grayson Morris, CEO, Performio & Lisa Wallace, Co-Founder, Assemble

Your talent acquisition team has spent months recruiting for your latest sales position. How can pay transparency help you retain and motivate your reps? Many are frustrated with their compensation and indicate this as a major driver of attrition. Now it’s time to keep them engaged and happy.

article thumbnail

The Business Case and Playbook for Data-Driven Sales Coaching

The state of the market and the state of sales coaching make SCL a wise investment, but you have to do it right. This eBook will serve as a springboard for your business, a playbook, and implementation plan to guide you as you consider an investment of time and money to improve data-driven sales coaching at your company.

article thumbnail

Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers.