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Unlocking customer loyalty: 5 core motivations powering personalized marketing

Martech

At its core, personalization taps into five fundamental human motivations that help brands acquire and retain customers. More than likely, you picked up on nonverbal cues and steered the conversation toward topics you had in common with the individual. Andrew ended up picking up the tab for Iqram that weekend.

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“Why I Am So Interested In Selling,” ChatGPT

Partners in Excellence

I’ve been getting a variety of people telling their stories on, “ Why I Am So Interested In Selling.” Dave: I’m posing the question, “Why are you so interested in selling?” Could you give me your assessment about why sellers are interested in selling. ” to lots of sales people.

Sell 83
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“Why I’m So Interested In Selling,” George Bronten

Partners in Excellence

I think George and I recognized similar passions with technology, business and selling. ” Why Selling As a kid, my dream was to become a loudspeaker engineer. One of the most exciting parts of the job was to see new drivers and tweeters show up from vendors who innovated with new technology and materials.

Sell 113
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The Best Sales Podcasts to Elevate Your Selling Game in 2024

Veloxy

Whether you’re a rookie learning the ropes or a vet hunting innovative tactics, our curated guide to essential sales podcasts is your ticket to leveling up your sales game. Expect actionable insights, cutting-edge strategies, and insider knowledge to keep you engaged and selling smarter—all without the fluff.

Gaming 233
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5 ways B2B differs from B2C — and 3 ways they align

Martech

Just as marketing luxury goods differs from selling unbranded jeans, B2B and B2C require unique approaches — particularly regarding the marketing technology and strategies deployed in campaigns. The emotional drivers in B2B differ from B2C Consumer purchases are often driven by emotional factors such as status or the desire to reduce stress.

B2C 98
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“Why I’m So Interested In Selling,” Keenan

Partners in Excellence

With Keenan and his team, selling success is all about the customer, not what we sell. Keenan sums it up well! “When you look at selling, good selling, it’s all about helping teaching and solving problems. So sales lines up nicely with who I am and what I like to do on a regular basis.”

Sell 118
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Why B2B marketing must adopt B2C tactics

Martech

There are many drivers of this trend, like the widespread use of social media, which blurs the lines between the personal and the professional self. Another driver of this trend is agencies, who are thrilled at the chance to ramp up their creative output and inject some emotion into business messaging for a change.

B2C 115