Remove Drivers/motivators Remove Strategic partnership Remove Strategize
article thumbnail

A Step-by-Step Strategic Account Plan Template for Shared-Value

Hubspot

By using a strategic account plan to target your top key accounts , you can align your focus to become your customer’s trusted partner, solving problems instead of selling products. This strategic account plan template will help you: Expand your understanding of your customer’s business, goals, and motivations. Key projects.

article thumbnail

How to Scale a Platform and Ecosystem to $10B with Atlassian CRO Cameron Deatsch (Pod 611 + Video)

SaaStr

The main driver behind this success is that from day one, Atlassian took a product-led self-service approach to enterprise software. The Atlassian ecosystem comprises three types of partnerships: Solution partners. Strategic technology partners . The Atlassian business model is unique. Making a robust ecosystem.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Insight, Triggers, And Connecting The Dots

Partners in Excellence

It meant establishing some strategic partnerships. This means understanding the structure, the drivers, the trends, the KPI’s, the positioning of the players, the dynamics, key triggers that drive activity/opportunity. What are their strategies, priorities, drivers, key metrics? How do they get things done?

article thumbnail

What clients need from your marketing agency today

Martech

We also discovered that there’s a goldmine of opportunity for agencies who can position themselves as strategic partners and make businesses’ lives easier. Go beyond the tactical and get strategic. Another 46% said they dislike when agencies turn out not to be a strategic business partner.

Clients 105
article thumbnail

Startup Sales 101: Identifying and Selling to Your Target Market

Sales Hacker

Interests, hobbies, or motivations. Find out what motivates them and what their buying process looks like. Consider strategic partnerships. You can use your personas to guide your marketing and sales strategies moving forward. When you are creating personas, be sure to include: Customer characteristics. Key demographics.

Sell 110
article thumbnail

The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

Partnerships. Strategic alliances with other brands to develop offerings or leverage each others’ distribution channels. SEO , SEM, paid advertising , content marketing, social media, email marketing, strategic partnerships with other brands, PR; Activation. Deploy goals and stretch goals should as motivators.

Growth 115
article thumbnail

Driving Growth Through Partnerships, A Discussion With Bill Corbin, CenturyLink

Partners in Excellence

Recently, I had the opportunity to sit down with Bill Corbin, Senior Vice President, Alliances and Strategic Partnerships for CenturyLink. We had a wide ranging discussion on leveraging channels and partnerships to drive more effective engagement with customers. I thought I’d share some of our discussion.

Growth 93