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This day in search marketing history: January 8

Search Engine Land

Utah Has Highest Google Usage, West Virginia The Lowest. 2013: Why Is Search Engine Results Personalization A Driver For Using Local Domains Internationally? Yahoo’s News Digest App Is “Summly 2.0”. 2014: CEO Marissa Mayer introduced the new news app at CES. The Importance Of Query Mapping by Amy Bishop. by Andy Atkins-Krüger.

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Sales Pipeline Radio, Episode 227: Q & A with Paul Roberts @OCTalkRadio

Heinz Marketing

I think it was actually the WVU people, the West Virginia University marketing people that does the show early in the day. And I’m hoping that people listening to this show are drivers of that. And she was on one of our shows. And I don’t know, I forgot why she was on or what she was talking about.

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Want to Know a Secret? Your Customers Do.

ConversionXL

How else could you turn Outsiders into Aspirants and motivate Aspirants to become Insiders? Bloomsbury also teased a potential shortage of copies (a lie that would only increase the satisfaction of buyers “lucky enough” to get one) and “accidentally” released a few copies at a West Virginia Walmart.

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Want to Know a Secret? Your Customers Do.

ConversionXL

How else could you turn Outsiders into Aspirants and motivate Aspirants to become Insiders? Bloomsbury also teased a potential shortage of copies (a lie that would only increase the satisfaction of buyers “lucky enough” to get one) and “accidentally” released a few copies at a West Virginia Walmart.

Customers 101
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Using Automation to Address Sales Burnout

Salesforce

Nearly three in five employees report negative impacts of work-related stress, including lack of interest, motivation, or energy (26%) and lack of effort at work (19%). Perceived lack of control Research shows that job autonomy is one of the most important predictors of job satisfaction, motivation, and improved performance.

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The ROI of Losing: How to Rethink Loss in Sales

Salesforce

But when you treat every loss as a failure, youre missing out on a chance to build a more motivated, productive, and effective sales team. The truth is, if you ignore losses or use shame and guilt as a motivation tactic, your negative impact as a sales leader may be more far-reaching than you realize. And thats natural.

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Spot Bonus: What It Is and How To Do It Right

Salesforce

Learn more about how these bonuses can motivate employees — and how to use this type of reward the right way. Here are a few more benefits: Enhanced employee experience: Awarding these bonuses can increase employee engagement, motivation, and loyalty. See how to quickly create automated incentive plans that motivate your reps.