Remove E-commerce Remove Presentation Remove UX
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Let’s go for a sprint: Thursday’s Daily Brief

Martech

“In some cases,” he said, “a posting for a marketing operations position had the typical marketing automation callouts but also covered a whole host of other disciplines ranging from analytics to UI/UX design to technical strategy. Brands will now be able to present both live and on-demand experiences in the same content hub.

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Lost SEO traffic in 2021? Here are 3 potential reasons why (and how to recover your rankings heading into 2022)

Martech

Further, Google has announced they are bringing this update to desktop search results in the first quarter of 2022, presenting an opportunity to improve existing site performance while staying ahead of future updates. Are you removing bias and presenting both sides of a story? Being authentic and serving your users. Wrapping things up.

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MarTech Moment: Microsoft Clarity

Heinz Marketing

UX/UI Designers: Clarity provides designers with valuable insights into user behavior, allowing them to create more intuitive and user-friendly interfaces. E-commerce Businesses: For e-commerce businesses, Clarity can be particularly valuable in optimizing the online shopping experience.

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How To Sell Conversion Rate Optimization To Your Boss

ConversionXL

We have some number of HiPPOs here that prescribe to the belief that web design and UX is something that just anyone off the streets can figure out case-by-case with a little googling – my fear is that they do or will feel the same about conversion optimization.” ” Finding The Companies Who Optimize.

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How to Design an Ecommerce Checkout Flow that Converts

ConversionXL

Any small design improvement in your checkout UX usually has a direct impact on how much money your site makes. Here is the actual workflow on Amazon’s mobile commerce application: Done and done. ” Indochino has a pleasing, minimalist approach to presenting cart contents. Think about it. of the traffic proceeded to buy.

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Is Emotion Necessary To Make More Sales?

ConversionXL

In Effects of Web Atmospheric Cues on Users’ Emotional Responses in E-Commerce , researchers Hong Sheng and Tanvi Joginapelly found that websites with a stronger emotional impact produced a greater intent to buy. So, What Are The Ways You Can “Create” Emotion? image source.

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10 Best Practices for Better B2B Website Experience

ConversionXL

Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. Wealthfront does it right.

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