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AI-powered martech news and releases: August 8

Martech

Webgility’s Webgility AI Assistant is designed to assist small and medium-sized businesses (SMBs) automate their e-commerce workflows. This data-driven approach provides real-time intelligence, aiding strategic planning while complying with GDPR and CCPA.

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SEO for E-Commerce: Essential Steps

Beeketing

In previous years, E-Commerce was limited to giant companies like Amazon, Flipkart, eBay, etc. But, with the changing times, e-commerce is being adapted with small and medium industries as well. . You may spend thousands on building an enticing e-commerce website, but what if it doesn’t attract visitors?

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Top 27 Small Business Tools to Boost Productivity

Salesforce

Look for tools that can integrate seamlessly with other programs you frequently use such as email, CRM software, accounting, and e-commerce platforms. The reports generated from analytics are used by organizations to understand performance, optimize processes, and guide strategic planning. Chamber of Commerce.

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Consumer research differentiates brands this holiday season

Martech

As we examine more in-depth in our Consumer and Market Intelligence Report: Holiday Gifting 2021 , retailers should fold easily identifiable consumer behaviors into their strategic planning this holiday shopping season – and move these same concepts forward into 2022.

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9 SEO tactics for the holiday period

Search Engine Land

This is especially useful for an e-commerce website. With strategic planning and execution, you can gift your website significant visibility and conversions this Christmas. This approach saves you time and leverages the existing SEO value of your content. You can also add a Christmas twist to existing pages.

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10 questions to ask when auditing your email program

Martech

I also included a five-point plan for auditing your email marketing program before starting the strategic planning process. This gave you a foundation and direction for your planning process. Now: A 10-point email audit for strategic planning. A pitch for bringing back the strategic planning session.

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Google Search at 25: SEO experts share memorable moments

Search Engine Land

Brady Madden, founder at Evergreen Digital, had a CBD commerce website under his wing. E-A-T (and later E-E-A-T ) When Google was still in its infancy, the core mission was clear and simple: Create the best search experience possible. He enjoyed the fruits of ranking well, with sales soaring over $100,000 monthly.