Why Vertical SaaS is Booming, And How to Get 110% NRR from SMBs, with Jason Lemkin + Mangomint’s CEO Daniel Lang
SaaStr
SEPTEMBER 7, 2024
So one of SaaStr Fund’s latest investments is Mangomint, a vertical SaaS platform for spas and salons. Now … that sounds niche, and it sounds crowded. And it is. There are multiple vendors in different segments, including Mindbody which IPO’d a SaaS generation ago and then taken private in a $2B Vista acquisition. And yet, today Mangomint is at eight figures in ARR, growing 100%+, with 110% NRR from SMBs.
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