Iannarino

JUNE 23, 2024

We have been living with social media platforms for quite some time now, and the research shows that you and I spend quite a bit of time on them. But some of us spend time consuming content while others create it.

Clients 141

Clients Prospecting Sales 141

SaaStr

JUNE 23, 2024

Dear SaaStr: Can I Position My Startup To Be Acquired By The Likes of Google, Salesforce, Adobe, etc.? No. But … Sort of. What I’ve learned being on both sides of acquisitions, and being a 2x acquired founder — is: There is a List. There’s an informal CEO list of “jewels” the CEO would like to buy; and There’s often a more formal “targets” list that each SVP of core business unit would like to buy.

Start-ups 98

Start-ups Growth 98

Hubspot

JUNE 23, 2024

In my experience, radio silence from a prospect is one of the worst experiences for a salesperson. When that happens to me, I like to use a breakup email to determine whether I should move on or if the sale can be saved. Specifically, I’ve found that breakup emails help close the communication loop because they either confirm that a prospect isn’t interested at the moment or give the person enough urgency to re-engage in our conversation.

Closing 83

Closing Prospecting Follow-up Clients 83

Partners in Excellence

JUNE 23, 2024

We are driven to get answers. We know what we are looking for. With our customers, it’s their needs, requirements, who’s involved, how they are going to make a decision, when, who else they’re considering, why this is important to them, and on and on… We doggedly pursue the answers to the things we are looking for. Likewise, we expect our customers to be the same–but opposite.

Pipeline 62

Pipeline CRM Price Customers 62

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales