Iannarino

JANUARY 14, 2025

I advise you to read this whole article. Toward the bottom, you find a way to get this advanced negotiation training. I have only 40 slots.

Negotiate 169

Negotiate B2B Sales 169

David Meerman Scott

JANUARY 14, 2025

My father graduated from Harvard Business School in 1958. He really, really wanted me to go too. I took a swipe, applying to HBS in the late 1980s. Rejected! I failed to be allowed to enter via Harvards tightly locked front door.

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Martech

JANUARY 14, 2025

In the new year, advertisers will look to improve ad experiences and targeting to boost efficiency. While audience expectations will continue to rise, so will the need to prove ad effectiveness. We asked experts to share their views on how new tools and strategies will help advertisers and agencies make the most of their data in the coming year. Agencies leaning in Budgets will be tighter this year, so agencies will increasingly rely on technology to negotiate better deals for clients and measur

Negotiate 85

Negotiate Advertising/ Marketing Cross-sell Technology 85

Sales Hacker

JANUARY 14, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube There’s a ton of talk about what isn’t working today in go-to-market. However, companies are still finding ways to grow which means there a some things that are working. In this special episode, Scott Barker is looking at some of the big themes he’s seen in how the top go-to-market leaders are driving growth today.

GTM 56

GTM Growth B2B Pipeline 56

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Up-sell

Martech

JANUARY 14, 2025

Its always easy to miss things like software updates in December because the end of the year and the holiday season consume a lot of our attention. HubSpot launched 97 updates in December 2024. Because you’re busy getting down to business in 2025, weve identified the 13 most impactful updates to elevate your teams performance and strategy. These updates focus on helping you manage sensitive data securely, optimize user workflows and enhance team productivity.

Objectives and Key Results 63

Objectives and Key Results CRM Campaign Pipeline 63

Sales Gravy

JANUARY 14, 2025

Eric in Lewiston, Maine, asks how to use last years data to create and accurate sales plans and evaluate software tools (like CRMs and ZoomInfo) to make those goals happen. Sales planning is vitalwithout a roadmap, youre just hoping your revenue targets magically come to life. If you havent defined clear performance metricslike call activity, lead generation, conversion rates, or daily prospecting targetsthen you dont really have a plan.

Appointment 54

Appointment Cross-sell CRM Pipeline 54

SaaStr

JANUARY 14, 2025

So a little ways back Lightspeed Venture Partners put out a new report on 154+ venture-backed cloud start-ups. Full report here. One data point that stuck out to me is that 100% of them reported $250k+ deals take over 6 months to close on average: This isnt a surprise per se. $250k+ deals are almost always budgeted as part of an annual budget review process. $250k+ deals almost always start off with a pilot and evaluation process. $250k+ deals generally are part of business process change planne

Closing 62

Closing Start-ups Process Sales 62

Martech

JANUARY 14, 2025

Let’s be honest: seeing Gartner’s latest CMO spending report probably made your stomach drop. Marketing budgets are down 15% year-over-year. Only 24% of CMOs feel confident about their 2024 funding. This sparked doom-and-gloom predictions about marketing’s diminishing role in 2025. But here’s the truth: this isn’t a crisis of budgets its a crisis of imagination.

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Pipeline Contract Growth Campaign 67

G2

JANUARY 14, 2025

It all started when I was buried under a mountain of paperwork that needed signaturesfast. My inbox was flooded with contract requests, approval forms, and freelancer agreements. I was printing, signing, scanning, and emailing back and forth like I was stuck in a time warp from 2005. It wasnt just time-consumingit was downright exhausting.

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Contract 59

Martech

JANUARY 14, 2025

To paraphrase an old saying: New customers are silver; old customers are gold. Keeping customers you already have is less expensive, consumes less time and provides a reliable income stream. Despite this, marketers spend remarkably little effort on customer retention. About how much time and effort, and on a percentage basis, are you seeing being absorbed by retention marketing in your world?

B2B 68

B2B Customers Objectives and Key Results Cross-sell 68

Advertisement

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales

G2

JANUARY 14, 2025

I'm one of those people who can't resist tweaking photos until they look just right. You know, the kind of vibrant, scroll-stopping images that make you do a double take (and hopefully a double tap).

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Martech

JANUARY 14, 2025

The new year is the perfect time to sharpen your strategies and set the foundation for success. Join Data-Driven Strategies for Retail Success and learn how to harness the power of data and technology to elevate your marketing efforts. Learn how leading brands are using cutting-edge techniques to drive resultsand how you can apply these insights to your own strategy.

Retail 61

Retail A/B testing Technique Technology 61

Hubspot

JANUARY 14, 2025

Have you ever wondered what sets top sales performers apart from the rest? I know I have maybe too much. Anyway, I used to think that thing was a well-curated mix of charm, confidence, and a little luck. But after doing some further research, I discovered theres much more to the story than I thought. What I found most surprising is how simple yet effective their methods are no magic tricks, just intentional actions that make a big impact.

Negotiate 36

Negotiate Cross-sell Drivers/motivators Strategize 36

SaaStr

JANUARY 14, 2025

Dear SaaStr: What Are Some Startup Costs That You Didn’t Anticipate? In my experience the one most founders get wrong is how much more employees cost post-initial traction and after your first round of VC financing. And how much that dramatically drives up the burn rate and cost of doing business. Dramatically. This especially bites founders that get pretty far bootstrapping.

Finance 67

Finance Engineering Start-ups 67

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Product

Salesforce

JANUARY 14, 2025

The healthcare industry is at a critical turning point. Todays patients expect more than clinical expertise they demand seamless, personalized, and empathetic care at every step of their healthcare journey. Agentic healthcare empowers providers to meet these evolving expectations by integrating tools like Agentforce with human expertise to deliver truly personalized and patient-centered care.

Healthcare 59

Healthcare Appointment Education Meeting 59

Hubspot

JANUARY 14, 2025

Take everything that you think you know about real estate entrepreneurs and throw it out the window. I know that sounds crazy, but just trust me on this one. Au contraire to the public knowledge youve likely acquired about real estate entrepreneurs and what they do , they arent just people who flip houses or invest in rental properties for a quick buck.

Real Estate 36

Real Estate Non-Profits Strategic planning Education 36

Martech

JANUARY 14, 2025

Googles share of the global search engine market fell below 90% for the first time since 2015, according to Statcounter. Googles global search market share was under 90% during each of the final three months of 2024. The data. Heres a screenshot of the 2024 search market share, showing Google dipping below 90% to 89.34% in October; 89.99% in November; and 89.73% in December: And heres the last three-month stretch where Googles search market share was under 90%, in 2015: 89.62% in January; 89.47

Market share 66

Market share Territory Engineering B2B 66

The Advantexe Advisor

JANUARY 14, 2025

In 2024, Business Acumen skills proved once again to be of critical importance to business leaders. Our marketing automation system is able to track the number of readers for each of our weekly blog posts, and looking back at the past year, a few posts stood out as favorites. These posts might have been written in different years, but theyve found their audience in the digital world and continue to provide value.

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Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

Sales